Posts Tagged ‘bizzuka’

Unpanel#10-Throw Away Your Corporate Website!…or not? A look at Social CMS

Monday, June 1st, 2009

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Paul Chaney, the Director of Internet Marketing at Bizzuka and a renowned voice in social media and blogging circles broaches the subject of  Social CMS this week.

Social Media is starting to set consumer’s expectations that websites (corporate especially)  must be more interactive if you expect anybody to spend time with you.  That expectation is straining the traditional CMS systems that serve up the content for the sites that are accustomed to more rigid command and control style of publishing of information to the public.

This has departments scrambling to set new procedures for what content will be used, how to use it, is it viral, can we allow content from outside the firewall, if so, can we moderate it, and so forth and so on.  Which brings us to a few questions for discussion.

Questions:

Q1:  Is it important for corp sites to be social? Why?

Q2:  What are the challenges with incorporating social into corporate websites?

Q2: Can Social CMS solutions help companies bridge the gap?

Stop by #socialmedia this Tuesday at Noon EST to see where Paul can lead the conversation.