June 16th: Toby Bloomberg

TOPIC QUESTIONS

Q1) What demographics are most powerful in each of the top social networks? And Why?

Q2) Which demographics are most overlooked, ignored, or taken for granted, in the top tier social networks? Why?

Q3) With the increase of social media usage, which demographics will drive innovation in social networking?

Event Details

Event Date:
2009-06-16
Event Time:
12PM - 1 PM EST

Participants:
0
Tweets:
0

Embed:

Moderator

Toby Bloomberg

twitter: @TobyDiva

web: http://www.divamarketingblog.com

BIO: Toby Bloomberg is a national speaker and facilitator of Internet and traditional marketing topics for organizations like the American Marketing Association, the Olympic Organizing Committee and SCORE. She was chair of the Blogs: Marketing Beyond the Website, the American Marketing Association's first workshop on how to leverage blogs as a marketing strategy.

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Keeping a Personal Touch in a Digital World (via WomenEntrepreneur.com) #PR #brand #socialmedia http://bit.ly/wm193
Posted by: @doitinpublic - 06/16/2009 10:29:08 AM
RT @Veribatim: @CathyWebSavvyPR Seriously, @tweetgrid rocks. #socialmedia
Posted by: @CathyWebSavvyPR - 06/16/2009 10:29:08 AM
@wvpmc "what R U reading, what R U interested in, what would be intersting 2 yr followers, how can U help, what do U need? #socialmedia
Posted by: @CathyWebSavvyPR - 06/16/2009 10:29:08 AM
"Looking Behind the Curtains on the #SocialMedia Stage: Humans Don’t Scale" by @jowyang http://bit.ly/AS1Rf
Posted by: @Susuh - 06/16/2009 10:28:07 AM
@wvpmc agreed, I think Twitter has similar branding issue - the "so what are you doing" is tacky, should rotate questions #socialmedia
Posted by: @CathyWebSavvyPR - 06/16/2009 10:27:06 AM
Sullivan's blog (re: Iran) overwhelms The Atlantic's servers: http://tinyurl.com/mrpld6. #iranelection #socialmedia
Posted by: @mtr215 - 06/16/2009 10:27:06 AM
New Smallbox content management post regarding Toronto's Exhibition Place http://bit.ly/6sfzF #socialmedia #cms (via @sbouchard)
Posted by: @klancashire - 06/16/2009 10:25:04 AM
Boston Metro article on firms using twitter to help brand themselves http://tinyurl.com/nd8pcy #PR #socialmedia
Posted by: @Damenta11 - 06/16/2009 10:24:03 AM
#socialmedia in public management, this time at the state department: http://bit.ly/CtUkT #ucdenver #publicaffairs #policy
Posted by: @UCPublicAffairs - 06/16/2009 10:22:01 AM
@CathyWebSavvyPR @wvpmc Though I pretty much call them just "pages" now I gotta give Facebook credit, they are trying to adapt. #socialmedia
Posted by: @Veribatim - 06/16/2009 10:22:01 AM
Just added myself to the http://wefollow.com twitter directory under: ##socialgames ##iphonegames ##socialmedia
Posted by: @MediaShifters - 06/16/2009 10:21:00 AM
Just added myself to the http://wefollow.com twitter directory under: #entrepreneur #marketing #socialmedia
Posted by: @ChatToTextDoIt - 06/16/2009 10:21:00 AM
@CathyWebSavvyPR yeah - "fan" a bad choice for most biz - probably worked when initially set up for celebs #socialmedia
Posted by: @wvpmc - 06/16/2009 10:19:59 AM
@CathyWebSavvyPR That's true. And it is difficult for small businesses, because most clients are fans of u more than ur brand. #socialmedia
Posted by: @Veribatim - 06/16/2009 10:18:58 AM
I'm sad I came into this conversation late. Looks like a great discussion. Is it a regular thing? #socialmedia
Posted by: @Veribatim - 06/16/2009 10:17:58 AM
@Veribatim That is true, but I think FB caling them "FAN" pages is notgreat marketing. it sounds too narcisistic! #socialmedia
Posted by: @CathyWebSavvyPR - 06/16/2009 10:16:56 AM
RT @conniereece to @TobyDiva All I can say is that marketers need 2 wake up 2 how many boomers R online & how they use socnets. #socialmedia
Posted by: @CathyWebSavvyPR - 06/16/2009 10:15:55 AM
@CathyWebSavvyPR But, really, that's why pages are so great, you can keep personal stuff personal #socialmedia
Posted by: @Veribatim - 06/16/2009 10:14:56 AM
Glad I didn't get into that... RT @amp451: Facebook and Divorce: Airing the Dirty Laundry http://bit.ly/27zxlj #fb #socialmedia
Posted by: @nview - 06/16/2009 10:13:53 AM
@DallasYR & @Veribatim: yeah, as I wrote that, I realized I was leaving a demographic out. glad U have made the shift. #socialmedia
Posted by: @CathyWebSavvyPR - 06/16/2009 10:12:53 AM
Glad I didn't get into that... RT @amp451: Facebook and Divorce: Airing the Dirty Laundry http://bit.ly/27zxlj #fb #socialmedia
Posted by: @nview - 06/16/2009 10:12:52 AM
@CathyWebSavvyPR Imagine how us college kids felt! But now I think its fantastic and FB does give you the chance @ seperation. #socialmedia
Posted by: @Veribatim - 06/16/2009 10:11:51 AM
RT @Digitas The Third Act's @beardsell talks about how to set up your brand's #socialmedia strategy http://bit.ly/rV9fS on click Z
Posted by: @thethirdact - 06/16/2009 10:11:51 AM
@CathyWebSavvyPR Imagine how us college kids felt! But now I think its fantastic and FB does give you the chance @ seperation. #socialmedia
Posted by: @DallasYR - 06/16/2009 10:11:51 AM
RT @greenhance: Online communities have all the characteristics of *real* communities: loyalty,advice seeking, info spread #socialmedia
Posted by: @CathyWebSavvyPR - 06/16/2009 10:11:51 AM
Thx @Marc_Meyer @TobyDiva for chat - @evelynso @connieReece @ddeseta @CathyWebSavvyPR @dcgf + more! #socialmedia
Posted by: @wvpmc - 06/16/2009 10:10:50 AM
@evelynso agree #socialmedia
Posted by: @Marc_Meyer - 06/16/2009 10:09:49 AM
@Marc_Meyer I think a lassaiz-faire attitude is what's allowing "advertising" & "sponsored' elements to overstay welcome in #socialmedia
Posted by: @RepuTrack - 06/16/2009 10:09:49 AM
@Veribatim I know many women feel that FB is for freinds & family & resent the intrusion of business there. others liek it #socialmedia
Posted by: @CathyWebSavvyPR - 06/16/2009 10:09:49 AM
Somos testigos y somos participantes en una revolución. http://is.gd/13BpU #socialmedia #iranelection
Posted by: @sabroso164 - 06/16/2009 10:08:48 AM
@TobyDiva Not unless they changed something. I don't think its bad either, not all women prefer FB (like me!); its preference #socialmedia
Posted by: @Veribatim - 06/16/2009 10:08:48 AM
Interesting chat. Thx @TobyDiva 4 the chat. & other cool peeps @evelynso @connieReece @ddeseta @wvpmc #socialmedia
Posted by: @CathyWebSavvyPR - 06/16/2009 10:06:46 AM
@Marc_Meyer Have to go, chat later. Still owe you a long chat!! #socialmedia
Posted by: @evelynso - 06/16/2009 10:06:46 AM
Thank you to everyone. Very interesting topic! #socialmedia
Posted by: @Marc_Meyer - 06/16/2009 10:06:46 AM
@CathyWebSavvyPR @TobyDiva @wvpmc @conniereece Must go, REALLY want to continue talk re: boomers/seniors and SM. Let's connect!#socialmedia
Posted by: @evelynso - 06/16/2009 10:05:45 AM
Just added myself to the http://wefollow.com twitter directory under: #blogging #internetmarketing #socialmedia
Posted by: @1SmrtCookie - 06/16/2009 10:05:45 AM
Financial Advisers are potential target for #socialmedia, here's InvestmentNews.com on FA's, new media | http://bit.ly/BTU4q
Posted by: @HartHooton - 06/16/2009 10:04:44 AM
Huge shoutout to @tobydiva that was fantastic, on an albeit tough day with so much going on. I've never seen twitter so packed! #socialmedia
Posted by: @Marc_Meyer - 06/16/2009 10:04:44 AM
Just added myself to the http://wefollow.com twitter directory under: #blogger #socialmedia #internetmarketing
Posted by: @FutureBells - 06/16/2009 10:04:44 AM
RT @TobyDiva: @evelynso @CathyWebSavvyPR marketing basics. know who yr customers are/where they hang out/what they want [YES] #socialmedia
Posted by: @CathyWebSavvyPR - 06/16/2009 10:04:44 AM
@evelynso But other companies R waiting, almost hoping it is a fad/fades away. Biz need 2 monitor results 2 catch SNAFUs #socialmedia
Posted by: @CathyWebSavvyPR - 06/16/2009 10:04:44 AM
TU @TobyDiva for #socialmedia TweetChat. My first, too! Absolutely fascinating. #socialmedia
Posted by: @CBWhittemore - 06/16/2009 10:04:44 AM
if any one is in Atlanta or comes to Atlanta please let me know ..we'll continue over drinks! #socialmedia #socialmedia
Posted by: @TobyDiva - 06/16/2009 10:03:43 AM
How do U address the age issue with most #socialmedia sites that either require users be at least 13 or require an email address? #mkatech09
Posted by: @wstites - 06/16/2009 10:03:43 AM
@TobyDiva @Marc_Meyer Thanks! Great chat! #socialmedia
Posted by: @dcgf - 06/16/2009 10:02:44 AM
#socialmedia Solo biz means get to figure out how to do stuff that large companies did for you. More efficient. Simpler, too! #socialmedia
Posted by: @CBWhittemore - 06/16/2009 10:02:44 AM
@tobydiva Thanks for the chat. Great conversation. #socialmedia.
Posted by: @ddeseta - 06/16/2009 10:02:44 AM
RT @CathyWebSavvyPR: the term social media is very broad. biz need 2 tread carefully, listen, learn, dabble B4 leap in. #socialmedia
Posted by: @evelynso - 06/16/2009 10:01:41 AM
Lots oppty to make #socialmedia relevant to baby boomers & others b/c new marketplace imperatives. #socialmedia
Posted by: @CBWhittemore - 06/16/2009 10:01:41 AM
an amazing hour. flew by. thank you for sharing your learnings. want to continue with you all! #socialmedia thanx @marc_meyer #socialmedia
Posted by: @TobyDiva - 06/16/2009 10:01:41 AM

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