Jun 23, Richard Binhammer

TOPIC QUESTIONS

Q1) How do you leverage your corporate brand using social media?

Q2) How should one develop their personal brand using social media?

Q3) How do you keep the 2 separate�or do you?

Event Details

Event Date:
2009-06-23
Event Time:
12PM - 1 PM EST

Participants:
0
Tweets:
0

Embed:

Moderator

Richard Binhammer

twitter: @richardatDELL

web: http://richardatdell.blogspot.com/

BIO: For those that don't know who Richard Binhammer is, Richard works for Dell. he is a part of Dell's Conversations, Communities and Communications team with responsibilities for listening and learning online. Richard was one of the first people representing a large brand who was actively monitoring and listening to the conversations taking place about the Dell brand wherever they were happening online. Initially Richards role started as listening t ...more

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RT @vignettecorp:Making social media a capability-not a campaign. Can you replicate social media success? http://bit.ly/tk1LC #socialmedia
Posted by: @TheCR - 06/23/2009 08:31:41 AM
RT @JasonSpector rt @jimmacmillan: does a re-tweet equal an endorsement? (as i retweet this) - http://tr.im/psnb #socialmedia
Posted by: @RTsocialmedia - 06/23/2009 08:31:41 AM
Social media marketing can be down right horrible...if you do it wrong http://xrl.us/bex25n #socialmedia
Posted by: @CourtSpencer - 06/23/2009 08:31:41 AM
RT @vignettecorp:Making social media a capability-not a campaign. Can you replicate social media success? http://bit.ly/tk1LC #socialmedia
Posted by: @dirkmshaw - 06/23/2009 08:31:41 AM
Calling all Social Media experts ... oh wait there aren’t any (UK blog) - http://snipr.com/kpjwt #socialmedia
Posted by: @mikefixs - 06/23/2009 08:32:42 AM
RT @vignettecorp:Making social media a capability-not a campaign. Can you replicate social media success? http://bit.ly/tk1LC #socialmedia
Posted by: @melanieb - 06/23/2009 08:33:43 AM
Social Media Blogs top 200 http://bit.ly/11iC1l #socialmedia #blog
Posted by: @kyotosong - 06/23/2009 08:35:45 AM
Ever think about using social networking to drive new business? Check out http://tiny.cc/IBcBt #socialnetworking #interactyx #socialmedia
Posted by: @Interactyx - 06/23/2009 08:36:46 AM
RT @iPolitics: RT: @enviroknow: Text of American Clean Energy & Security Act Now Available http://ow.ly/15FX0D #socialmedia #politics
Posted by: @KaraKennedy - 06/23/2009 08:37:47 AM
chat w/ @RichardatDell today noon EST about developing your corp & personal Brand. use #socialmedia or visit www.hashtagsocialmedia.com/live
Posted by: @jasonbreed - 06/23/2009 08:37:47 AM
Augmented Reailty: XBOX, Zugara, Eyetoy Play with Online Shopping - mediabistro.com http://bit.ly/byhAO #socialmedia
Posted by: @kaplowpr - 06/23/2009 08:40:52 AM
RT @jasonbreed chat w/ @RichardatDell today noon EST about developing your corp & personal Brand. use #socialmedia or hashtagsocialmedia.com
Posted by: @KristiGrigsby - 06/23/2009 08:40:52 AM
New Blog Post: Embracing New Media. http://tr.im/pt99 #prodmgmt #marketing #socialmedia #socmedia
Posted by: @onpm - 06/23/2009 08:41:54 AM
RT @jasonbreed chat w/ @RichardatDell today noon EST about developing your corp & personal Brand. use #socialmedia or hashtagsocialmedia.com
Posted by: @Shanan_S - 06/23/2009 08:41:55 AM
Just added myself to the http://wefollow.com twitter directory under: #advocacy #socialmedia #Le
Posted by: @Jennymd1 - 06/23/2009 08:44:56 AM
New Blog Post: The Riddle of Twitter http://bit.ly/2qardP #librarian #twitter #socialmedia #pres4lib
Posted by: @wawoodworth - 06/23/2009 08:44:56 AM
30 minutes & counting 4 todays #socialmedia chat w/ @richardatdell about developing your personal & corporate brand http://twurl.nl/w07nby
Posted by: @Marc_Meyer - 06/23/2009 08:44:56 AM
30 minutes & counting 4 todays #socialmedia chat w/ @richardatdell about developing your personal & corporate brand http://twurl.nl/w07nby
Posted by: @Marc_Meyer - 06/23/2009 08:44:56 AM
New Blog Post: Embracing New Media. http://tr.im/pt99 #prodmgmt #marketing #socialmedia #socmedia
Posted by: @onpm - 06/23/2009 08:44:56 AM
RT @Marc_Meyer: 30 minutes till todays #socialmedia chat w/ @richardatdell about developing ur per & corporate brand http://twurl.nl/w07nby
Posted by: @MackCollier - 06/23/2009 08:47:57 AM
Getting ready to chat about developing your personal & corporate brand http://twurl.nl/w07nby #socialmedia
Posted by: @tracyebentley - 06/23/2009 08:48:58 AM
Case da campanha de Barack Obama rumo a presidência http://bit.ly/2BeA7i #socialmedia
Posted by: @MagdielSilva - 06/23/2009 08:48:58 AM
RT @Marc_Meyer: 15 minutes til #socialmedia chat w/ @richardatdell about developing your personal & corporate brand http://twurl.nl/w07nby
Posted by: @adamcohen - 06/23/2009 08:50:00 AM
If you can't replicate success then social media is not yet a capability - dowload white paper http://bit.ly/tk1LC #socialmedia
Posted by: @gerardodada - 06/23/2009 08:52:01 AM
Is social media shrinking big business? http://bit.ly/r3m0o #socialmedia #smallbusiness
Posted by: @tsiles - 06/23/2009 08:54:05 AM
#socialmedia Facebook vs Twitter http://bit.ly/sW03w
Posted by: @smoclassroom - 06/23/2009 08:56:06 AM
#socialmedia Social Media, Adverse Events, & FDA; Social media in hospitals http://bit.ly/j2LKt
Posted by: @smoclassroom - 06/23/2009 08:56:06 AM
Exclusive: Ralph Reed Launches New Values Group: 'Not Your Daddy's ... - U.S. News & World Report http://bit.ly/29BM9l #socialmedia
Posted by: @kaplowpr - 06/23/2009 08:56:06 AM
RT @smmguide: Social Media Marketing, how big is it and how to use it, from @InnoGage http://tinyurl.com/ncltun #socialmedia Please RT
Posted by: @InnoGage - 06/23/2009 08:58:07 AM
up close and personal w/ @richardatDell now at http://hashtagsocialmedia.com/live or follow #socialmedia
Posted by: @jasonbreed - 06/23/2009 08:59:08 AM
RT @anddo79: Read more abut Open Text Social Media at http://cli.gs/OTSocialMedia #opentext #socialmedia
Posted by: @brianbuzz - 06/23/2009 09:00:09 AM
RT @Marc_Meyer: 5 minutes til #socialmedia chat w/ @richardatdell about developing your personal & corporate brand http://twurl.nl/w07nby
Posted by: @communitygirl - 06/23/2009 09:00:09 AM
Unpanel #socialmedia Q1 is "how to leverage corp brand using social media." Real question is does SM change how we think about corp brands?
Posted by: @RichardatDELL - 06/23/2009 09:00:09 AM
Just added myself to the http://wefollow.com twitter directory under: #marketingcommunications, #webdevelopment, #socialmedia
Posted by: @EPmarketing - 06/23/2009 09:01:12 AM
RT @smoclassroom Facebook vs Twitter http://bit.ly/sW03w #socialmedia
Posted by: @tracyebentley - 06/23/2009 09:01:12 AM
Just added myself to the http://wefollow.com twitter directory under: #socialmedia #webdevelopment #market
Posted by: @EPmarketing - 06/23/2009 09:01:12 AM
I think social media has allowed us insight into corp. brands that we've never had before #socialmedia
Posted by: @Marc_Meyer - 06/23/2009 09:03:13 AM
RT @jasonbreed up close and personal w/ @richardatDell now at http://hashtagsocialmedia.com/live or follow #socialmedia
Posted by: @wvpmc - 06/23/2009 09:03:13 AM
SocMed does change way we have to look at corp Branding. has to be more personal #socialmedia
Posted by: @jasonbreed - 06/23/2009 09:04:15 AM
@Marc_Meyer #socialmedia insight into brands or take brands from values to relationships?
Posted by: @RichardatDELL - 06/23/2009 09:04:15 AM
BestBuy Bob gets you all set with new home entertainment system, right wires, 60’’ LCD TV-is it personal or brand? #socialmedia
Posted by: @RichardatDELL - 06/23/2009 09:04:15 AM
Do we have relationships with brands or do we value brands and have relations with people? #socialmedia
Posted by: @RichardatDELL - 06/23/2009 09:05:16 AM
@Marc_Meyer #socialmedia gives us more than insight. It gives us control. What were consumers are now co-producers of the brand
Posted by: @bhavishya - 06/23/2009 09:05:16 AM
(new tags) Anyone know of a 'getting started w/youtube' guide that's not a video? Need handouts fr a class next wk. #socialmedia
Posted by: @cindy_leonard - 06/23/2009 09:05:16 AM
If Best Buy Bob later becomes hhgregg Bob, then it was personal. I say both. #socialmedia
Posted by: @communitygirl - 06/23/2009 09:05:16 AM
RT @RichardatDELL: Do we have relationships with brands or do we value brands and have relations with people? #socialmedia. (both)
Posted by: @SweetSoaps - 06/23/2009 09:06:16 AM
@jasonbreed has it not always been personal? just web extends the personal? see BestBuy Bob example #socialmedia
Posted by: @RichardatDELL - 06/23/2009 09:06:16 AM
@RichardatDELL I think the behavior of the person representing the brand becomes an integral part of the brand itself. #socialmedia
Posted by: @KellyeCrane - 06/23/2009 09:06:16 AM
So @RichardatDELL do these companies then "own" the contacts of those representing them? #socialmedia
Posted by: @communitygirl - 06/23/2009 09:07:17 AM
If the person leaves the company, we still associate their attributes with the brand that supported them. #socialmedia
Posted by: @KellyeCrane - 06/23/2009 09:07:17 AM

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