July 28: Chris Brogan


TOPIC QUESTIONS
Q1) Getting started w/ lead generation in social media-what works? what doesn't? Whats been yer experience?
Q2) How do you discern between lead gen and relationship building
Q3) What works for you in the attention getting department of lead generation?
   Event Details
Event Date:
     2009-07-28
Event Time:
     12PM - 1 PM EST
Participants:
     172
Tweets:
     452


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Moderator
chris-brogan.jpg
Chris Brogan
twitter: chrisbrogan
BIO: Chris Brogan is President of New Marketing Labs, a new media marketing agency, and home of the Inbound Marketing Summit conferences and Inbound Marketing Bootcamp educational events. He works with large and mid-sized companies to improve online business communications like marketing and PR through the use of social software, community platforms, and other emerging web and mobile technologies. Chris also advises businesses, organizations, and indi ...more
RTsocialmedia
RT @BethHarte who's joining me for the #socialmedia chat with @marc_meyer and @jasonbreed? what's the topic @marc_meyer?
Posted By: RTsocialmedia
BethHarte
Who's joining me for the #socialmedia chat with @marc_meyer and @jasonbreed? What's the topic @Marc_Meyer?
Posted By: BethHarte
TravelSocial
This week's homework: Twitter 101 - a guide to how businesses can use Twitter plus case studies http://ow.ly/ioEi #socialmedia
Posted By: TravelSocial
saedabuhmud
Just added myself to the http://wefollow.com twitter directory under: #Documen #filmmaker #socialmedia
Posted By: saedabuhmud
jhodgson
If your not familiar with Perry Belcher, He shares some great content about social media http://www.youtube.com/perrybelcher #socialmedia
Posted By: jhodgson
wilsdomain
Geeks & Nerds Only: 92% of Windows PCs Vulnerable To Zero-Day Attacks On F.. http://bit.ly/19zqi8 #socialmedia #news
Posted By: wilsdomain
wilsdomain
Geeks & Nerds Only: Which Game Series Would You Reboot? http://bit.ly/VqaNU #socialmedia #news
Posted By: wilsdomain
jhodgson
If your not familiar with Perry Belcher, He shares some great content about social media http://www.youtube.com/perrybelcher #socialmedia
Posted By: jhodgson
wilsdomain
Geeks & Nerds Only: 92% of Windows PCs Vulnerable To Zero-Day Attacks On F.. http://bit.ly/19zqi8 #socialmedia #news
Posted By: wilsdomain
BethLudwick
#iab Report shows link between ad spending, brand buzz: LG, KFC and Microsoft are among the mar.. http://bit.ly/nq8ee #socialmedia
Posted By: BethLudwick
egillhardar
TED Talks. Clay Shirky: How social media can make history - http://twurl.nl/imalk2 #socialmedia #TED #history
Posted By: egillhardar
Marc_Meyer
@bethharte Today's topic on #socialmedia http://hashtagsocialmedia.com/blog/ ...:)
Posted By: Marc_Meyer
UniqueTweets
Free Spirit: NASA Recreates Mars Surface to Liberate Rover http://bit.ly/4auLW #socialmedia #news
Posted By: UniqueTweets
UniqueTweets
Geeks & Nerds Only: Blackboard Patent Invalidated By Appellate Court http://bit.ly/tqajb #socialmedia #news
Posted By: UniqueTweets
UniqueTweets
Geeks & Nerds Only: 92% of Windows PCs Vulnerable To Zero-Day Attacks On F.. http://bit.ly/19zqi8 #socialmedia #news
Posted By: UniqueTweets
mikalat
RT @TravelSocial 6 ways to leverage social media for a better vacation from @Elliottdotorg http://ow.ly/iotP #travel #socialmedia
Posted By: mikalat
UniqueTweets
#socialmedia #news Sonos CR200 touchscreen remote now available http://bit.ly/1uTrb #socialmedia #news
Posted By: UniqueTweets
UniqueTweets
#socialmedia #news Novatel Wireless launches MiFi 2372 with North American-.. http://bit.ly/13vHYt #socialmedia #news
Posted By: UniqueTweets
UniqueTweets
#socialmedia #news Creative debuts Android-powered Zii EGG for developers a.. http://bit.ly/pklkq #socialmedia #news
Posted By: UniqueTweets
houstonGB
RT @TopUserRetweets: Five jobs for Facebook addicts - CNN.com http://is.gd/1RdK4 (via @zaibatsu) #facebook #socialmedia #social #jobs
Posted By: houstonGB
ediciona
Estamos en el directorio twitter de http://wefollow.com con las etiquetas: #publishing, #books y #socialmedia
Posted By: ediciona
eMarketingMania
Mashable: 5 Easy Social Media Wins for Your Small Business: Samir Balwani is a social medi.. http://bit.ly/1LeYYS #socialmedia
Posted By: eMarketingMania
MeredithLEaton
5 Easy #SocialMedia Wins for Your Small Business - http://bit.ly/3Wm3eh (via @mashable)
Posted By: MeredithLEaton
JasonSpector
UK Government Writes a Twitter Guide … in 20 Pages - http://bit.ly/KKxYQ #socialmedia
Posted By: JasonSpector
Jan_B
RT @jeffbullas How Social Media Can Help Organic SEO : 2 Case Studies http://bit.ly/36oK7 solid post and hilarious image #socialmedia
Posted By: Jan_B
TravelSocial
Twitter Takes a Step Toward Commercial Accounts from @NYTimes http://ow.ly/ioBD #socialmedia
Posted By: TravelSocial
Marc_Meyer
@justinlevy Well it had potential...:) #socialmedia http://www.hashtagsocialmedia.com
Posted By: Marc_Meyer
elatlboy
RT @ploked: Are You Plugged into #SocialMedia? Starting Off Right: How to Find Best Blogging Platform For You - http://tinyurl.com/lz2ea4
Posted By: elatlboy
FourPDF
RT @pro_socialmedia @StefanW : "5 Reasons Why Your Company Should NOT Buy Followers" by.. http://bit.ly/3LxP3y #socialmedia
Posted By: FourPDF
houstonGB
http://ow.ly/iotPThe Power of Twitter #twitter #socialmedia #travel #virgin
Posted By: houstonGB
rmpapag
rmpapagRT @briansolis Collecta is a river, while traditional search architectures are oceans. http://is.gd/1RbgJ #pr #socialmedia #sm
Posted By: rmpapag
TravelSocial
Twitter Takes a Step Toward Commercial Accounts from @NYTimes http://ow.ly/ioBD #socialmedia
Posted By: TravelSocial
chuckhemann
@Marc_Meyer I'll be in attendance! Looking forward to it #socialmedia
Posted By: chuckhemann
CourtSpencer
Culture 2.0: With the rise of new technologies…Can we ever just be left alone? http://xrl.us/beza6c #socialmedia
Posted By: CourtSpencer
nomadshan
The Perils of Blog Translation, or How English->French->English Can Undo Your PG Rating http://bit.ly/INidH #socialmedia
Posted By: nomadshan
mouselink
Did you know #facebook can use your photos in advertisements to other users? http://tr.im/uqtD #socialmedia #privacy
Posted By: mouselink
JimHarrer
EventMingle adds support for #Twitter to their social networking platform. http://bit.ly/15ivtc #socialmedia #tradeshows #technology
Posted By: JimHarrer
Fishmark
Wineries Tap Twittermania RT @cruvee great article in the Wines and Vines by @sgannon - http://awe.sm/sp2 #socialmedia
Posted By: Fishmark
notifyneal
Casey's Fires Clerk Over YouTube Videos Shot in Store http://su.pr/1Pdov2 #youtube #socialmedia
Posted By: notifyneal
aacassidy
RT @tweetmeme 2009 Social Network Analysis - Social Network Demographics - Social Network Geographic Data http://bit.ly/3JKhN #socialmedia
Posted By: aacassidy
EventMingle
EventMingle adds support for #Twitter to their social networking platform. http://bit.ly/15ivtc #socialmedia #tradeshows #technology
Posted By: EventMingle
pete291
Social media myths vs. reality http://tr.im/up0u #socialmedia
Posted By: pete291
jasonbreed
w/ @chrisbrogan stuck on plane looks like it's @marc_meyer & I this week for #socialmedia chat. Same topic: lead Gen using Soc Media
Posted By: jasonbreed
Marc_Meyer
5 minutes out for todays #socialmedia chat with your cordial accommodating hosts @marc_meyer and @jasonbreed
Posted By: Marc_Meyer
numberneal
RT @notifyneal Casey's Fires Clerk Over YouTube Videos Shot in Store http://su.pr/1Pdov2 #youtube #socialmedia
Posted By: numberneal
tealac
RT @Marc_Meyer: 5 minutes out for todays #socialmedia chat with your cordial accommodating hosts @marc_meyer and @jasonbreed
Posted By: tealac
JanBochnig
Facebook Group vs Facebook Fan Page: What’s Better?
Posted By: JanBochnig
BethHarte
@Marc_Meyer @jasonbreed WOWZA!! I must say the site looks fabulous...you two have been hard at work with #socialmedia http://bit.ly/msy8Z
Posted By: BethHarte
orbitus
Media as a Global Diplomat: Public Diplomacy 2.0 Rethinking Official Media http://tr.im/ujJR #socialmedia #inform #engage #influence
Posted By: orbitus
jasonbreed
#socialmedia hey thanks @BethHarte. been building nicely
Posted By: jasonbreed
TomMartin
RT @Marc_Meyer: 5 minutes out for todays #socialmedia chat with your cordial accommodating hosts @marc_meyer and @jasonbreed #socialmedia
Posted By: TomMartin
laceyhaines
Company seeks $50,000 in damages from former tenant who wrote malicious tweet http://bit.ly/DeHcq (via @nytimesbits) #socialmedia
Posted By: laceyhaines
JanBochnig
Are we in a Social Media bubble? http://snipurl.com/o54sy #socialmedia
Posted By: JanBochnig
451Heat
#CustomerSatisfaction on the rise according to WSJ... one #blogger offers the case for #SocialMedia. Blog post here: http://tiny.cc/ExVbJ
Posted By: 451Heat
laceyhaines
Company seeks $50,000 in damages from former tenant who wrote malicious tweet http://bit.ly/DeHcq (via @nytimesbits) #socialmedia
Posted By: laceyhaines
houstonGB
Twitter Mosaic Wallpapers—put 1000's of avatars on your background: http://ow.ly/iizb (via @Twitter_Tips) #twitter #socialmedia #wallpaper
Posted By: houstonGB
jw_social1
Talk about making a grand entrance! @chrisbrogan just mentioned that wheels are down and he's ready to rock #socialmedia
Posted By: jw_social1
jasonbreed
RT @Marc_Meyer: Q1:Getting started w/ lead generation in social media-what works? what doesn’t? Whats been yer experience? #socialmedia
Posted By: jasonbreed
KendallAnne
I never realized how much Social Media influences my day until I sat down to write this post! http://bit.ly/4HGVk #socialmedia
Posted By: KendallAnne
chuckhemann
@Marc_Meyer by lead gen we mean targeting? Or do you mean actual engagement? #socialmedia
Posted By: chuckhemann
whatworks
5 Easy Social Media Wins for Your Small Business (via @gohewitt): http://ow.ly/ioZN #socialmedia
Posted By: whatworks
gahlord
Using #socialmedia app Foursquare in a social business strategy: http://bit.ly/896xY (real estate focused but you can do the translation).
Posted By: gahlord
houstonGB
Reading : Twitter & the Law of Reciprocity http://su.pr/1yGeED (via @zaibatsu) #twitter #newbies #socialmedia #social #networking
Posted By: houstonGB
Marc_Meyer
@chuckhemann Actual engagement. to me targeting is prospecting.. #socialmedia
Posted By: Marc_Meyer
netprospex
NetProspex webinar today - Using Web 2.0 to Generate New Business Opportunities #b2b #socialmedia #marketing
Posted By: netprospex
chrisbrogan
@Marc_Meyer - lead gen requires attention. As attention grows scarce, we listen first to people we "know" #socialmedia
Posted By: chrisbrogan
jw_social1
Listening, being an advocate, and genuinely providing a soluti works. Havin a in your face sell, sell, sell mentality does not. #socialmedia
Posted By: jw_social1
scaryinternet
RT @notifyneal Casey's Fires Clerk Over YouTube Videos Shot in Store http://su.pr/1Pdov2 #youtube #socialmedia
Posted By: scaryinternet
BarbaraBoser
RT @notifyneal Casey's Fires Clerk Over YouTube Videos Shot in Store http://su.pr/1Pdov2 #youtube #socialmedia
Posted By: BarbaraBoser
chrisbrogan
@Marc_Meyer - lead gen requires attention. As attention grows scarce, we listen first to people we "know" #socialmedia
Posted By: chrisbrogan
bethggwaz
@jasonbreed @Marc_Meyer re: Lead gen in SM, starts with setting your obj, determin targets, following, listening, & engaging #socialmedia
Posted By: bethggwaz
BethHarte
RT @Marc_Meyer: Q1:Getting started w/ lead generation in social media-what works? what doesn’t? Whats been yer experience? #socialmedia
Posted By: BethHarte
chuckhemann
@chrisbrogan @Marc_Meyer question though is most don't always know if someone is listening. How do you make that known? #socialmedia
Posted By: chuckhemann
edbisquera
RT @mashable 5 Easy Social Media Wins for Your Small Business http://bit.ly/3b3yKT #socialmedia #LT
Posted By: edbisquera
CourtSpencer
Culture 2.0: With the rise of new technologies…Can we ever just be left alone? http://xrl.us/beza6c #socialmedia
Posted By: CourtSpencer
TomMartin
Totally agree RT @chrisbrogan: lead gen requires attention. As attention grows scarce, we listen first 2 people we "know" #socialmedia
Posted By: TomMartin
Don_Scott
#socialmedia: UK Government Officials Get a Guide to Using Twitter: UK government officials won't h.. http://bit.ly/iEZdK
Posted By: Don_Scott
plajunior
Just added myself to the http://wefollow.com twitter directory under: #Brazilian #dailylife #socialmedia
Posted By: plajunior
In2SocialMedia
Three Instantly Effective Social Media Ideas #Harvard http://bit.ly/xzFpb #SocialMedia
Posted By: In2SocialMedia
rebeccawissler
Agreed! RT @Marc_Meyer @chuckhemann Actual engagement. to me targeting is prospecting.. #socialmedia
Posted By: rebeccawissler
BethHarte
@Marc_Meyer @chrisbrogan How do you see the 80/20 rule applying to social media? Does that define who we give more time to? #socialmedia
Posted By: BethHarte
Tbeffs
Q1:How do you wager in Relevance into the Atthention/Listening factor,maybe people arent talking because they dont know yet #socialmedia
Posted By: Tbeffs
markwschaefer
RT @TomMartin: agree @chrisbrogan: lead gen requires attention. As attention grows scarce, we listen first 2 people we "know" #socialmedia
Posted By: markwschaefer
ICchris
RT @mouselink Why I Won't Follow You Back on Twitter (via @garciaje) #socialmedia http://bit.ly/12wr3C
Posted By: ICchris
bonomis
Just added myself to the http://wefollow.com twitter directory under: #entrepreneur #webpublisher #socialmedia
Posted By: bonomis
TomMartin
@Marc_Meyer think lead gen in socme requires you to put yourself out there 1st - give folks chance to find u #socialmedia
Posted By: TomMartin
Marc_Meyer
@BethHarte @chrisbrogan Its funny but 80/20 seems even more plausible in a social media setting, maybe even more measurable #socialmedia
Posted By: Marc_Meyer
re_visto
datos mundiales sobre el uso de social media http://bit.ly/ML0JZ #socialmedia #periodismo
Posted By: re_visto
chrisbrogan
Q2. How do you discern between "lead gen" and "relationship building?" #socialmedia
Posted By: chrisbrogan
MBerman1
The 80/20 rule can be applied using parameters such as influence and level of engagement #socialmedia @bethharte
Posted By: MBerman1
jessienuez
The Importance of #socialmedia Audits http://bit.ly/MGPR1
Posted By: jessienuez
bonomis
Just added myself to the http://wefollow.com twitter directory under: #socialmedia #webp #entrepreneur
Posted By: bonomis
Tbeffs
Woah Nelly, already in to Q2, a record #Socialmedia
Posted By: Tbeffs
weirdchina
What? New survey says Hyatt (@HyattConcierge) is the most successful brand using Twitter http://bit.ly/aK0rV #socialmedia
Posted By: weirdchina
rebeccawissler
@ CourtSpencer But maybe parenting will evolve with social media use by adolescents http://xrl.us/beza6c #socialmedia
Posted By: rebeccawissler
howardgr
#socialmedia @chrisbrogan who are small biz doing good job with lead gen using social media?
Posted By: howardgr
jasonbreed
Q1: lead gen 4 connected companies changesthe value equation. not opting into email lists, trading info for an experience #socialmedia
Posted By: jasonbreed
chrisbrogan
.@StaceyHood - do relationships turn into leads, too? #socialmedia
Posted By: chrisbrogan
AnnEvanston
@chrisbrogan lead gen is a contact for the database, RB is creating connection & interaction that can lead to transaction #socialmedia
Posted By: AnnEvanston
bethggwaz
@chrisbrogan Building a relationship is social, generating leads is when the interest is made known & social changes to biz #socialmedia
Posted By: bethggwaz
ITC_518
RT @AmyVernon: !!! RT @notifyneal Casey's Fires Clerk Over YouTube Videos Shot in Store http://su.pr/1Pdov2 #youtube #socialmedia
Posted By: ITC_518
houstonGB
Can a Search Game Help Bing Beat Google? - http://bit.ly/otHvo (via @mashable) #google #twitter #socialmedia #social
Posted By: houstonGB
TomMartin
@chrisbrogan think lead gen can be more 'transactional' where 'relationship blding" is for the long haul?? #socialmedia
Posted By: TomMartin
talential
"Kampagnen verpuffen, Kontakte bleiben" http://bit.ly/d0Lyo #corporate #pr #socialmedia
Posted By: talential
AnnEvanston
RT @chrisbrogan: Q2. How do you discern between "lead gen" and "relationship building?" #socialmedia
Posted By: AnnEvanston
StaceyHood
@chrisbrogan IMO, Lead gen leads into relationship building. Lead is just the beginning of the relationship; the introduction. #socialmedia
Posted By: StaceyHood
jasonbreed
@MBerman1 @bethharte in lead gen it's who's interested in you not who you're interested in spending timewith..yet 100% lead gen #socialmedia
Posted By: jasonbreed
jw_social1
Great Q! They definitely go hand-n-hand RT @chrisbrogan: Q2. How do you discern between "lead gen" and "relationship building?" #socialmedia
Posted By: jw_social1
denvan
.@chrisbrogan "Lead Gen" is moving cows through a barn. "Relationship building" is inviting them in for tea. #socialmedia
Posted By: denvan
digitalsista
r/t @chrisbrogan: Q2. How do you discern between "lead gen" and "relationship building?" #socialmedia
Posted By: digitalsista
artchickhb
@chrisbrogan relationship building will turn in to lead gen. It's not always true the other way around. #socialmedia
Posted By: artchickhb
weblittlepieces
12 Companies Targeting Early Tech Adopters | Read Write Web #socialmedia http://weblittlepieces.com/7363/
Posted By: weblittlepieces
Tbeffs
Q2: what are you being measured on? Hits,engagement, etc. What about Bridging Capital which can then lead to transaction #socialmedia
Posted By: Tbeffs
SusanMontgomery
RT @chrisbrogan: @Marc_Meyer - lead gen requires attention. As attention grows scarce, we listen first to people we "know" #socialmedia
Posted By: SusanMontgomery
mvacondios
Q2: "Lead gen" vs "relationship building". One hands feeds the other. #socialmedia
Posted By: mvacondios
jessienuez
2 Killer Mistakes To Avoid in #socialmedia Marketing http://bit.ly/2spsu
Posted By: jessienuez
MBerman1
RT @AnnEvanston: lead gen is a contact for the database, RB is creating connection & interaction that can lead to transaction #socialmedia
Posted By: MBerman1
kemeny_x
@chrisbrogan "led" is befor your sale, "relation" is post sale. Google is led, like Twitter is relation. #socialmedia
Posted By: kemeny_x
BlkJadeCreative
@chrisbrogan I think that lead-gen is more of a group approach where relationships building focuses on individuals #socialmedia
Posted By: BlkJadeCreative
Marc_Meyer
Lead generation and relationship building- one is built off the other but it doesn't matter what comes first #socialmedia
Posted By: Marc_Meyer
chuckhemann
@Marc_Meyer harder in the respect that most people are distrusting? harder in what respect? #socialmedia
Posted By: chuckhemann
supernova17
@notifyneal Casey's Fires Clerk Over YouTube Videos Shot in Store http://su.pr/1Pdov2 #youtube #socialmedia
Posted By: supernova17
etiennechabot
@chrisbrogan Lead Generation is the outcome of relationship building. #Socialmedia
Posted By: etiennechabot
rebeccawissler
RT @artchickhb @chrisbrogan relationship building will turn in to lead gen. It's not always true the other way around. #socialmedia
Posted By: rebeccawissler
JoeKikta
@bethharte I think you have to apply the 80/20 rule, otherwise you'd work 20 hrs a day to reach your targets and still no guar #socialmedia
Posted By: JoeKikta
JoeKikta
RT @bethggwaz: Building a relationship is social, generating leads is when the interest is made known & social changes to biz #socialmedia
Posted By: JoeKikta
StaceyHood
@chrisbrogan I believe so, Opportunities are everywhere, it's keeping yourself aware of this that's key. #socialmedia
Posted By: StaceyHood
rebeccawissler
@chrisbrogan I feel like relationship building is more genuine and interactive than the 'colder' practice of lead generation #socialmedia
Posted By: rebeccawissler
philbaumann
Q2 Lead gen = what happens on the front lawn/porch. Rel bldg = what happens in the living room (or bedroom). #socialmedia
Posted By: philbaumann
timothymahoney
Lead gen is the first impression in the relationship building process - a very important step, but not the most important. #socialmedia
Posted By: timothymahoney
jonnytee
@Marc_Meyer Would that make relationship building and lead nurturing one in the same? #socialmedia
Posted By: jonnytee
JMDecatur
RT @Marc_Meyer Lead generation and relationship building - one is built off the other but it doesn't matter what comes first. #socialmedia
Posted By: JMDecatur
DelSchilling
RT @B2BOnlineMktg Twitter takes a step toward commercial accounts - http://ow.ly/ii3f (via @whatworks @nytimes) #socialmedia
Posted By: DelSchilling
chuckhemann
@rebeccawissler or is the relationship building here just another word for lead gen? You say tomato, I say tomatoe #socialmedia
Posted By: chuckhemann
ScottBradley
@mvacondios I agree with you 100% #socialmedia
Posted By: ScottBradley
jw_social1
@Marc_Meyer Whats ideal? Most common is prob relationship build to lead gen(and then back to relationship build) #socialmedia
Posted By: jw_social1
digitalsista
is reading #allatwitter see many people I know mentioned in it. #socialmedia
Posted By: digitalsista
Jessemac74
RT @Marc_Meyer Lead generation and relationship building - one is built off the other but it doesn't matter what comes first. #socialmedia
Posted By: Jessemac74
RareBirdCreativ
Some real insight 4 #withit #furniture #socialmedia clients, customers & friends @ Managing Social Media: http://tinyurl.com/am8vmr
Posted By: RareBirdCreativ
B2BOnlineMktg
Twitter takes a step toward commercial accounts - http://ow.ly/ii3f (via @whatworks @nytimes) #socialmedia
Posted By: B2BOnlineMktg
DavidSpinks
Q2 That's an issue. The lines are blurring. People are seeking relationships, but with an agenda. Relationships have no agenda #socialmedia
Posted By: DavidSpinks
StaceyHood
@chrisbrogan Believe that the two go hand-in-hand. Nothing ventured, nothing gained. #socialmedia.
Posted By: StaceyHood
ajmunn
Lead gen for me implies the search/prospects. Using social media tools to search, listen & understand need #socialmedia
Posted By: ajmunn
JoeKikta
@kemeny_x If you don't build a relationship you generally don't have a sale #socialmedia
Posted By: JoeKikta
jasonbreed
business relationships understand there is a transaction to be successful, lasting. Need to set the expectation #socialmedia
Posted By: jasonbreed
TomMartin
RT @ajmunn: Lead gen for me implies the search/prospects. Using social media tools to search, listen & understand need #socialmedia
Posted By: TomMartin
jamespizon
Hang in, hang on, hang tight, hang ten. got HUNG? HBO original series. #media #quotes #fb #jobs #twibbon #socialmedia #cool #CASMW
Posted By: jamespizon
dahrecords
Casey's Fires Clerk Over YouTube Videos Shot in Store http://su.pr/1Pdov2 #youtube #socialmedia (via @notifyneal) (via @jboitnott)
Posted By: dahrecords
MelCommX
@chrisbrogan Here's another question: How do you discern between efforts (lead generation) and results? #marketing #socialmedia
Posted By: MelCommX
HR_Tamaya
RT @weirdchina: New survey says Hyatt (@HyattConcierge) is the most successful brand using Twitter http://bit.ly/aK0rV #socialmedia
Posted By: HR_Tamaya
chrisbrogan
Q3. What works for you in the "attention getting department" of lead generation? #socialmedia
Posted By: chrisbrogan
TomMartin
@DavidSpinks @chrisbrogan think you strive for relationships and then be thankful if one turns into lead #socialmedia
Posted By: TomMartin
rtcrm
participating in a client call about how to start up on twitter and how to best utilize it. very fun! #rtcrm #socialmedia #interactive #fb
Posted By: rtcrm
StaceyHood
@TomMartin Good point. Tom...especially in the economy we're in now!! #socialmedia.
Posted By: StaceyHood
Miguelallano
@chrisbrogan @TomMartin @DavidSpinks Hey guys where are we at #socialmedia
Posted By: Miguelallano
chrisbrogan
@MelCommX - I'd decide that by how many leads convert. Can empty a phone book into excel and have leads. #socialmedia.
Posted By: chrisbrogan
RTsocialmedia
RT @jasonbreed business relationships understand there is a transaction to be successful, lasting. need to set the expectation #socialmedia
Posted By: RTsocialmedia
sonnygill
@DavidSpinks Why is it an 'agenda' for a business? Outside of the social media buzz, it's the fundamentals of biz, no? #socialmedia
Posted By: sonnygill
dc2fla
RT @Marc_Meyer: Lead generation and relationship building- one is built off the other but it doesn't matter what comes first #socialmedia
Posted By: dc2fla
BetterBizIdeas
RT @chershberger: Worldwide Weekly Roundup - the best bits of #socialmedia -Digital Media http://bit.ly/mgfAs via @DigitalMedia
Posted By: BetterBizIdeas
Marc_Meyer
As I said earlier this week-you date first then you get married. Not vice versa.. dating is lead gen. Where do you go? #socialmedia
Posted By: Marc_Meyer
stacykatz
Nice distinction: @chrisbrogan "led" is befor your sale, "relation" is post sale. Google is led, like Twitter is relation. #socialmedia
Posted By: stacykatz
guyma
RT @LGM_PR: Very interesting case study on reinvigorating a familiar brand (Dairy Queen) using #socialmedia tools: http://bit.ly/3wTM98
Posted By: guyma
ajmunn
Relationship building is about providing value & acting on need evaluation. Involves engagement both overt & indirect #socialmedia
Posted By: ajmunn
michaelowens
@chrisbrogan A3: Free giveaways, contest entries, or exclusive discounts. People will sign their life away to save money. #socialmedia
Posted By: michaelowens
kplo
Casey's Fires Clerk Over YouTube Videos Shot in Store http://su.pr/1Pdov2 #youtube #socialmedia (via @notifyneal @jboitnott)
Posted By: kplo
DavidSpinks
@TomMartin I feel like people pretend to create relationships in order to get a lead though... #socialmedia
Posted By: DavidSpinks
AmySwipeRite
RT@chrisbrogan: Q2. How do you discern between "lead gen" and "relationship building?" #socialmedia
Posted By: AmySwipeRite
MBerman1
@jasonbreed Lead generation is a start (using SocMe listening tools) but RB is more import. in long term #socialmedia
Posted By: MBerman1
Miguelallano
@chrisbrogan @TomMartin @DavidSpinks Hey guys where are we at #socialmedia
Posted By: Miguelallano
chrisbrogan
@MelCommX - I'd decide that by how many leads convert. Can empty a phone book into excel and have leads. #socialmedia.
Posted By: chrisbrogan
RTsocialmedia
RT @jasonbreed business relationships understand there is a transaction to be successful, lasting. need to set the expectation #socialmedia
Posted By: RTsocialmedia
sonnygill
@DavidSpinks Why is it an 'agenda' for a business? Outside of the social media buzz, it's the fundamentals of biz, no? #socialmedia
Posted By: sonnygill
dc2fla
RT @Marc_Meyer: Lead generation and relationship building- one is built off the other but it doesn't matter what comes first #socialmedia
Posted By: dc2fla
BetterBizIdeas
RT @chershberger: Worldwide Weekly Roundup - the best bits of #socialmedia -Digital Media http://bit.ly/mgfAs via @DigitalMedia
Posted By: BetterBizIdeas
Marc_Meyer
As I said earlier this week-you date first then you get married. Not vice versa.. dating is lead gen. Where do you go? #socialmedia
Posted By: Marc_Meyer
stacykatz
Nice distinction: @chrisbrogan "led" is befor your sale, "relation" is post sale. Google is led, like Twitter is relation. #socialmedia
Posted By: stacykatz
guyma
RT @LGM_PR: Very interesting case study on reinvigorating a familiar brand (Dairy Queen) using #socialmedia tools: http://bit.ly/3wTM98
Posted By: guyma
Miguelallano
@davidSpinks people can realize a fake relationship, thus ruining any chance of a business relationship #socialmedia
Posted By: Miguelallano
Miguelallano
@davidSpinks people can realize a fake relationship, thus ruining any chance of a business relationship #socialmedia
Posted By: Miguelallano
chuckhemann
@DavidSpinks @sonnygill doesn't this go back to David's post a while back though? How do you gauge honesty over a soc net? #socialmedia
Posted By: chuckhemann
chuckhemann
@DavidSpinks @sonnygill doesn't this go back to David's post a while back though? How do you gauge honesty over a soc net? #socialmedia
Posted By: chuckhemann
jonnytee
@DavidSpinks I totally agree. How do you get around this? #socialmedia
Posted By: jonnytee
TomMartin
@DavidSpinks well that is true. the world will always have asshats. #socialmedia
Posted By: TomMartin
BuyColorado
RT @StaceyHood: @chrisbrogan I believe so, Opportunities are everywhere, it's keeping yourself aware of this that's key. #socialmedia
Posted By: BuyColorado
jonnytee
@DavidSpinks I totally agree. How do you get around this? #socialmedia
Posted By: jonnytee
TomMartin
@DavidSpinks well that is true. the world will always have asshats. #socialmedia
Posted By: TomMartin
rebeccawissler
@TomMartin Exactly. Hopefully our clients will know who is genuine and nurturing a relationship to truly solve a need. #socialmedia
Posted By: rebeccawissler
BuyColorado
RT @StaceyHood: @chrisbrogan I believe so, Opportunities are everywhere, it's keeping yourself aware of this that's key. #socialmedia
Posted By: BuyColorado
BuyColorado
RT @chrisbrogan: .@StaceyHood - do relationships turn into leads, too? #socialmedia
Posted By: BuyColorado
michaelowens
@chrisbrogan A3: Free giveaways, contest entries, or exclusive discounts. People will sign their life away to save money. #socialmedia
Posted By: michaelowens
rebeccawissler
@TomMartin Exactly. Hopefully our clients will know who is genuine and nurturing a relationship to truly solve a need. #socialmedia
Posted By: rebeccawissler
kplo
Casey's Fires Clerk Over YouTube Videos Shot in Store http://su.pr/1Pdov2 #youtube #socialmedia (via @notifyneal @jboitnott)
Posted By: kplo
BuyColorado
RT @chrisbrogan: .@StaceyHood - do relationships turn into leads, too? #socialmedia
Posted By: BuyColorado
DavidSpinks
@TomMartin I feel like people pretend to create relationships in order to get a lead though... #socialmedia
Posted By: DavidSpinks
michaelowens
@chrisbrogan A3: Free giveaways, contest entries, or exclusive discounts. People will sign their life away to save money. #socialmedia
Posted By: michaelowens
AmySwipeRite
RT@chrisbrogan: Q2. How do you discern between "lead gen" and "relationship building?" #socialmedia
Posted By: AmySwipeRite
kplo
Casey's Fires Clerk Over YouTube Videos Shot in Store http://su.pr/1Pdov2 #youtube #socialmedia (via @notifyneal @jboitnott)
Posted By: kplo
DavidSpinks
@TomMartin I feel like people pretend to create relationships in order to get a lead though... #socialmedia
Posted By: DavidSpinks
AmySwipeRite
RT@chrisbrogan: Q2. How do you discern between "lead gen" and "relationship building?" #socialmedia
Posted By: AmySwipeRite
sonnygill
@DavidSpinks If the co. is interacting w/you not only for the lead but for the long haul, after the fact. What's wrong w/that? #socialmedia
Posted By: sonnygill
mcoloma
Estoy en http://wefollow.com bajo las etiquetas #publisher #socialmedia #books
Posted By: mcoloma
DavidSpinks
@AngEngland you've never interacted with someone for the sake of interacting? I guess theres a matter of extent of agenda. #socialmedia
Posted By: DavidSpinks
Miguelallano
@jasonbreed Thanks Jason. I like to tell people how I found them, that opens conversation #socialmedia
Posted By: Miguelallano
JoeKikta
@DavidSpinks There are always fake people out there, whether it's in SM or in person. You need to learn to see through it #socialmedia
Posted By: JoeKikta
jasonbreed
#socialmedia @Miguelallano Q3. What works for you in the "attention getting department" of lead generation?
Posted By: jasonbreed
JoeKikta
@DavidSpinks There are always fake people out there, whether it's in SM or in person. You need to learn to see through it #socialmedia
Posted By: JoeKikta
sonnygill
@chuckhemann @DavidSpinks That lies more on the co. than anything. Don't we as consumers typically snuff out dishonest co's? #socialmedia
Posted By: sonnygill
Martin_CSR
Justmeans, why should you care: http://bit.ly/QTu2J #csr #green #socialmedia
Posted By: Martin_CSR
DavidSpinks
@TomMartin down with asshats! #socialmedia but up with that term! I love that term.
Posted By: DavidSpinks
tkpleslie
@chrisbrogan: Key 4 biz= QUALIFIED lead generation. 2 me, is main diff btwn. building REAL relationships or just USING #socialmedia 4 it.
Posted By: tkpleslie
markwschaefer
Q3. What works for you in the "attention getting department" of lead generation? < authentic caring, quality content #socialmedia
Posted By: markwschaefer
elhoust
business relationships understand there's a transaction to be successful, lasting. Need to set expectation #socialmedia (via @jasonbreed)
Posted By: elhoust
sonnygill
@DavidSpinks If the co. is interacting w/you not only for the lead but for the long haul, after the fact. What's wrong w/that? #socialmedia
Posted By: sonnygill
mcoloma
Estoy en http://wefollow.com bajo las etiquetas #publisher #socialmedia #books
Posted By: mcoloma
DavidSpinks
@AngEngland you've never interacted with someone for the sake of interacting? I guess theres a matter of extent of agenda. #socialmedia
Posted By: DavidSpinks
Miguelallano
@jasonbreed Thanks Jason. I like to tell people how I found them, that opens conversation #socialmedia
Posted By: Miguelallano
acnatta
Q3 quality content and being sincere, open and transparent #socialmedia
Posted By: acnatta
timothymahoney
What works? Engaging the prospect with interactive, original content that is relevant to them #socialmedia #Q3
Posted By: timothymahoney
rebeccawissler
@TomMartin @DavidSpinks I have NEVER heard 'asshats' before! HA! How is that possible!? #socialmedia
Posted By: rebeccawissler
JoeKikta
RT @sonnygill: That lies more on the co. than anything. Dont we as consumers typically snuff out dishonest cos? #socialmedia
Posted By: JoeKikta
WunderMarx
@remarx shows Examiner readers how to get the most from your LinkedIn http://tinyurl.com/nrevkz #PR #socialmedia
Posted By: WunderMarx
ajmunn
Q3 Adding value, listening, understanding need and offering solution #socialmedia
Posted By: ajmunn
DavidSpinks
@jonnytee tough to pick out the sincere ones. I guess its a case by case thing? #socialmedia
Posted By: DavidSpinks
DavidSpinks
@JoeKikta is everyone not a little fake though? Are we not all interacting for a reason? Some more than others? #socialmedia
Posted By: DavidSpinks
Enrico_PR
@chrisbrogan #socialmedia Q3: content value.
Posted By: Enrico_PR
chrisbrogan
Q4 (bldg off @davidspinks)- how fast do these new tools expose "fake" interest in you as ppl try to build leads? #socialmedia
Posted By: chrisbrogan
jakrose
@chrisbrogan can't say I ever focus on lead gen. I like talking to smart ppl & sometimes they think I'm smart enough to hire #socialmedia
Posted By: jakrose
Miguelallano
Is it important to establish that you are there for business in the first place? #socialmedia
Posted By: Miguelallano
Marc_Meyer
So how much time do u actually want to spend developing a relationship using social media 4 lead gen? There is a sales cycle.. #socialmedia
Posted By: Marc_Meyer
sonnygill
@DavidSpinks @JoeKikta Are we fake or do we understand what each of ours 'underlying' goals are? Give n take industry. #socialmedia
Posted By: sonnygill
timothymahoney
@Marc_Meyer But #socialmedia is like one of those cartoon snowballs that starts rolling downhill... it's got a lot of momentum
Posted By: timothymahoney
Tbeffs
Q3: For more Return on Attention ROA, you need to be clear on the ROE,Return on Engagement. Value/Benefit needs to be clear #socialmedia
Posted By: Tbeffs
denvan
.@DavidSpinks @TomMartin A friend of mine used to have ASSHATS as his cell phone number. Impossible to forget. Very viral. #socialmedia
Posted By: denvan
craigritchie
#socialmedia Q3 What works? A Human Voice.
Posted By: craigritchie
elhoust
I agree.RT @TomMartin: RT @ajmunn: Lead gen 4 me implies search/prospects.Using SM tools 2 search, listen & understand need #socialmedia
Posted By: elhoust
DavidSpinks
@JoeKikta is everyone not a little fake though? Are we not all interacting for a reason? Some more than others? #socialmedia
Posted By: DavidSpinks
TomMartin
Now that's interseting ? RT @chrisbrogan: Q4 how fast do new tools expose "fake" interest in you as ppl try to build leads? #socialmedia
Posted By: TomMartin
JoeKikta
@DavidSpinks True. We're all looking to gain something, I guess. Just a matter of how transparent you are that makes the diff #socialmedia
Posted By: JoeKikta
jonnytee
@DavidSpinks True. I don't know if there's any way around the "fake" part...unless you're really really good. #socialmedia
Posted By: jonnytee
acnatta
Q4 when folks aren't necessarily trying to talk to you but at you. When it's more broadcast than concern #socialmedia
Posted By: acnatta
DavidSpinks
@ajmunn at what point does that become an issue? #socialmedia
Posted By: DavidSpinks
smoclassroom
#socialmedia Commercial Twitter Case Study Revisited - Sugarrae: Twitter traffic converts higher tha.. http://bit.ly/1UTmTD
Posted By: smoclassroom
rebeccawissler
I agree with @Miguelallano. Telling them how you found them is the most honest way to start talking. #socialmedia
Posted By: rebeccawissler
MBerman1
@sonnygill Very good question and a topic which seems to be cropping up more often #socialmedia
Posted By: MBerman1
houstonGB
Social networking for unemployed MBA grad students. http://bit.ly/BTI0s #jobs #socialmedia #socialnetworking #networking
Posted By: houstonGB
digitalsista
RT @gloriabell: @Rippleon Connection ?: Who Do U Know That Has The Power 2 Inspire Others? Are U connecting them 2 UR network? #socialmedia
Posted By: digitalsista
TransitionalTee
@DavidSpinks Re: Q2, I'm late to the party but, relationships always have an agenda -- even if it's just based in connecting. #socialmedia
Posted By: TransitionalTee
chuckhemann
@sonnygill @DavidSpinks Yeah, I think we do. it's a little more difficult when you're talking about individuals #socialmedia
Posted By: chuckhemann
Miguelallano
These tools allow for transparency that many of the companies do not realize. Informed users can smell a rat a mile away #socialmedia
Posted By: Miguelallano
acnatta
BTW - sorry I'm late to the party today :-) #socialmedia
Posted By: acnatta
holtmurray
RT @451Heat: Proctor and Gamble rein in bloggers and recognize the power of #socialmedia. http://tiny.cc/2i73e
Posted By: holtmurray
lthughes
A friend of mine has had the number "BEDJIGL" for nearly 20 years - that's brand consistency! @DenVan @DavidSpinks @TomMartin #socialmedia
Posted By: lthughes
mikehayes19
RT @notifyneal Casey's Fires Clerk Over YouTube Videos Shot in Store http://su.pr/1Pdov2 #youtube #socialmedia
Posted By: mikehayes19
mercutioviz
RT @notifyneal: Casey's Fires Clerk Over YouTube Videos Shot in Store http://su.pr/1Pdov2 #youtube #socialmedia
Posted By: mercutioviz
RyanLou
Just added myself to the http://wefollow.com twitter directory under: #socialmedia #directmarketing #ent
Posted By: RyanLou
Marc_Meyer
@chrisbrogan Is lead generation predicated on a relationship or a need? Which one makes the lead better? #socialmedia
Posted By: Marc_Meyer
DavidSpinks
@AngEngland no I'm talking multiple interactions. Yea, to think all relationships should be agenda free is idealistic #socialmedia
Posted By: DavidSpinks
JaneAhlering
Justmeans, why should you care: http://bit.ly/QTu2J #csr #green #socialmedia
Posted By: JaneAhlering
TomMartin
@chrisbrogan Q4: depends on user. some folks are really good at putting the shine on you. #socialmedia
Posted By: TomMartin
jasonbreed
#socialmedia @acnatta better late than never as I always say. welcome
Posted By: jasonbreed
ScottSchablow
@acnatta I'm later than you. I'm used to the noon hour. #socialmedia
Posted By: ScottSchablow
JoeKikta
Agreed. RT @sonnygill: Are we fake or do we understand what each of ours underlying goals are? Give n take industry. #socialmedia
Posted By: JoeKikta
DavidSpinks
@chuckhemann @sonnygill definitely different issue between individuals and brands. #socialmedia
Posted By: DavidSpinks
denvan
.@DavidSpinks Agreed. There is no "agenda-free". There is only "agenda-welcome" versus "agenda unwelcome / creepy / pushy etc. #socialmedia
Posted By: denvan
StaceyHood
Q3 Nothing's changed in the sales cycle really, SM is simply another tool if used correctly, can be very powerful & effective. #socialmedia
Posted By: StaceyHood
BethHarte
@Marc_Meyer @chrisbrogan Heh. Most lead generation is predicated on the company trying to fill the sales pipeline. Need. #socialmedia
Posted By: BethHarte
DavidSpinks
Q4 Admit it. Ultimately we all have an agenda. The successful people can tie their agenda into true & meaningful relationships #socialmedia
Posted By: DavidSpinks
goodetobefirst
Wineries Tap Twitter http://tr.im/ur6D #wine #socialmedia Murphy-Goode
Posted By: goodetobefirst
jasonbreed
RT @Marc_Meyer: @chrisbrogan Is lead generation predicated on a relationship or a need? Which one makes the lead better? #socialmedia
Posted By: jasonbreed
JoeKikta
RT @denvan: Agreed. There is no "agenda-free". There is only "agenda-welcome" versus "agenda unwelcome / creepy / pushy etc. #socialmedia
Posted By: JoeKikta
FionasAlfaRomeo
Just added myself to the http://wefollow.com twitter directory under: #socialmediamarketing #socialmedia #sh
Posted By: FionasAlfaRomeo
sandyhussain
#socialmedia
Posted By: sandyhussain
jasonbreed
@StaceyHood yes. can help you break through the clutter. stand out #socialmedia
Posted By: jasonbreed
elhoust
Very good question to ask ourselves in using social media. RT @chuckhemann: How do you gauge honesty over a soc net? #socialmedia
Posted By: elhoust
BethHarte
@Marc_Meyer @chrisbrogan Heh. Most lead generation is predicated on the company trying to fill the sales pipeline. Need. #socialmedia
Posted By: BethHarte
Miguelallano
@DavidSpinks Very true, everyone has an agenda, whether they wear it on their sleeve or not. #socialmedia
Posted By: Miguelallano
jasonbreed
@DavidSpinks yes! we all have an agenda welcome vs unwelcome could be same agenda received diff by diff people #socialmedia
Posted By: jasonbreed
MLMGroup
Facebook Public Policy Director on @kojoshow (Kojo Nnamdi Show on wamu) #socialmedia #publicrelations #pr2.0 #twitterpr
Posted By: MLMGroup
JonDBishop
@DavidSpinks does the agenda itself make the relationship any more or less real? Say ... affiliate marketer vs web developer #socialmedia
Posted By: JonDBishop
acnatta
RT @sonnygill: @DavidSpinks @JoeKikta R we fake or do we understand wht each of ours 'underlying' goals R? giv n take industry. #socialmedia
Posted By: acnatta
goodetobefirst
Wineries Tap Twitter http://tr.im/ur6D #wine #socialmedia Murphy-Goode
Posted By: goodetobefirst
jasonbreed
RT @Marc_Meyer: @chrisbrogan Is lead generation predicated on a relationship or a need? Which one makes the lead better? #socialmedia
Posted By: jasonbreed
JoeKikta
RT @denvan: Agreed. There is no "agenda-free". There is only "agenda-welcome" versus "agenda unwelcome / creepy / pushy etc. #socialmedia
Posted By: JoeKikta
FionasAlfaRomeo
Just added myself to the http://wefollow.com twitter directory under: #socialmediamarketing #socialmedia #sh
Posted By: FionasAlfaRomeo
sandyhussain
#socialmedia
Posted By: sandyhussain
walshmuse
Agendas yes, but they should be generating constructive goals, which in turn... #socialmedia
Posted By: walshmuse
rebeccawissler
Agree. We all have agenda @denvan: Agreed. There is no "agenda-free". There is only "agenda-welcome" versus "agenda unwelcome" #socialmedia
Posted By: rebeccawissler
denvan
.@DavidSpinks I guess there are also agendas that TAKE vs. agendas that SHARE. Agreed? #socialmedia
Posted By: denvan
jonathanwsmith
@chrisbrogan, I inadvertently truncated the #socialmedia tag on my @chrisbrogan reply to your Q3.
Posted By: jonathanwsmith
Mark_Stringer
RT @chrisbrogan Don't discern between lead gen and realtionship building. Simply do the latter and the former happens naturally #socialmedia
Posted By: Mark_Stringer
louziane
@TomMartin Est relat'nships = honest comm = becoming trustwthy. Consumers don't trust brands w/o validation anymore. #socialmedia
Posted By: louziane
chrisbrogan
On @pundster 's point, how do we build trust in the online lead gen world? #socialmedia
Posted By: chrisbrogan
DavidSpinks
@DenVan an agenda that takes is the type that won't facilitate true relationships. Sharing is caring. One love. #socialmedia.
Posted By: DavidSpinks
acnatta
RT @chrisbrogan Dont discern between lead gen & realtionship building. Simply do the latter & the former happens naturally #socialmedia
Posted By: acnatta
jfouts
@amysbryant Start out by building relationships, establishing value, crating trust. (I worked for free a lot, still do) #socialmedia
Posted By: jfouts
rebeccawissler
@denvan .@DavidSpinks Yes. Agendas that SHARE are going to be the longer lasting, mutually beneficial relationships. Good point #socialmedia
Posted By: rebeccawissler
pundster
@Marc_Meyer @chrisbrogan lead generations (persuasion) needs credibilty, trust and address a need #socialmedia
Posted By: pundster
DavidSpinks
@JonDBishop depends on the person and their interactions I guess. We've seen everything form the most sincere to the least #socialmedia
Posted By: DavidSpinks
JoeKikta
RT @chrisbrogan Dont discern between lead gen and realtionship building. Simply do the latter and the former happens naturally #socialmedia
Posted By: JoeKikta
chrisbrogan
RT @amysbryant: How about when you're just starting out? #socialmedia
Posted By: chrisbrogan
amysbryant
@Rippleon Connection ?: Who Do U Know That Has The Power 2 Inspire Others? Are U connecting thm 2 UR ntwrk? #socialmedia
Posted By: amysbryant
acnatta
@amysbryant I'd think being yourself is most important when starting out #socialmedia
Posted By: acnatta
Miguelallano
ully agree with @chrisbrogan, in business today, relationships come before any transactions. People deal with people they like. #socialmedia
Posted By: Miguelallano
denvan
.@DavidSpinks The TAKE agenda burns out its fuel pretty quickly. Love is a good analogy. #socialmedia
Posted By: denvan
JonDBishop
Q4. I think sometimes people undersestimate others ability to see through agendas. #socialmedia
Posted By: JonDBishop
Marc_Meyer
So far I'm getting ethereal love-in responses-If I'm the sales mgr. my ass is gonna get fired if I propose bldg. relationships #socialmedia
Posted By: Marc_Meyer
amysbryant
RT @acnatta: @amysbryant I'd think being yourself is most important when starting out #socialmedia
Posted By: amysbryant
TomMartin
Think u have to freely give to others. @chrisbrogan: On @pundster 's point, how do we build trust in the online lead gen world? #socialmedia
Posted By: TomMartin
pundster
@chrisbrogan HUGE, HUGE issue....back to your previous "fake" comment (a good one) #socialmedia
Posted By: pundster
DavidSpinks
@chrisbrogan build trust by showing you're trustworthy. Help when help is needed. When you need lead, u won't even have to ask! #socialmedia
Posted By: DavidSpinks
1KrazyKorean
RT @notifyneal Casey's Fires Clerk Over YouTube Videos Shot in Store http://su.pr/1Pdov2 #youtube #socialmedia
Posted By: 1KrazyKorean
TomMartin
@louziane examples? #socialmedia
Posted By: TomMartin
denvan
.@DavidSpinks Of course, you can't survive forever on the GIVE side either. Can you? #socialmedia
Posted By: denvan
JoeKikta
@chrisbrogan Either it's a long term interaction online or you have to meet them in person to build real trust. For me at least #socialmedia
Posted By: JoeKikta
ajmunn
Personality culture objectives all play part Can't fake it so follow path makes sense to you/r business Relationship important #socialmedia
Posted By: ajmunn
Tbeffs
The way people navigate,discover,reason,build relationships online today is built on borrowed judgement,modified to their needs.#socialmedia
Posted By: Tbeffs
laceyhaines
RT @goodetobefirst Wineries Tap Twitter http://bit.ly/4bxaV2 #wine #socialmedia #newmedia Murphy-Goode
Posted By: laceyhaines
denvan
.@Marc_Meyer Right, so let's be hard-nosed capitalists. Good sales relationships are built on shared (negotiated) value agendas #socialmedia
Posted By: denvan
TomMartin
@Marc_Meyer in short term, true. but in long term, constant rltshp bldg= full sales pipeline=you keep u job. #socialmedia
Posted By: TomMartin
Miguelallano
@StaceyHood And it is most difficult to execute the "use correctly" part. #socialmedia
Posted By: Miguelallano
DomainingTweets
Top #SocialMedia #Domains at: http://SocialMediaStaff.com #smm http://SocialMediaWashington.com #WA #DC #Philly #Israel #Singapore #Brits
Posted By: DomainingTweets
stephanies
Relationship building is what goes around, comes around. Has an altruistic component. Lead gen is take, take, take. #socialmedia
Posted By: stephanies
Marc_Meyer
@TomMartin I think that works for companies that have 6 month sales cycles. They can afford to and work in relationship bldg. #socialmedia
Posted By: Marc_Meyer
Fishmark
Ha! 2008 online news theft only amounts to .0657% of Ad revenue. From Vallyewag http://awe.sm/sqv #socialmedia
Posted By: Fishmark
SteveDrake
RT @holtmurray RT @451Heat: Proctor and Gamble rein in bloggers and recognize the power of #socialmedia. http://tiny.cc/2i73e
Posted By: SteveDrake
rebeccawissler
@Marc_Meyer That's the perennial problem! My last co. understood need, but wanted to close deals faster! What to do!? #socialmedia
Posted By: rebeccawissler
Miguelallano
@Marc_Meyer Any relationships that you can build not only lead into repeat business, but also referrals #socialmedia
Posted By: Miguelallano
chrisbrogan
My last Q for today's event: how do you treat these leads *after* the sale? #socialmedia
Posted By: chrisbrogan
ajmunn
RT @denvan: .@Marc_Meyer So let's be hard-nosed capitalists Good sales relationships built on shared (negotiated) value agendas #socialmedia
Posted By: ajmunn
The_IMC_Team
@chrisbrogan that's when relationship deepens -- now they've invested in us, so we invest in them. #socialmedia
Posted By: The_IMC_Team
MBerman1
Even better than u did before the sale as they are the ones who are going to recommend you to future clients and biz opps #socialmedia
Posted By: MBerman1
Marc_Meyer
Come on people...give me tools. Social media for lead gen. Give me one tool you would use right now, today! #socialmedia
Posted By: Marc_Meyer
TomMartin
@Marc_Meyer maybe but sales cycles are really nothing more than an average. u never know when prospect might be ready #socialmedia
Posted By: TomMartin
JasonJHill
What is trust being built on? Interaction w/ the point of contact (personal brand) or the delivery from company (product brand) #socialmedia
Posted By: JasonJHill
denvan
@chrisbrogan Last Q. The agendas you put on the table = brand promises. You fulfill the promise; you sustain the relationship. #socialmedia
Posted By: denvan
TomMartin
@Marc_Meyer http://www.buzzstream.com/ #socialmedia
Posted By: TomMartin
Miguelallano
@Marc_Meyer LinkedIn and Twitter, as long as you know your target client. #socialmedia
Posted By: Miguelallano
StaceyHood
@Marc_Meyer But in this economy, people want more than just sold. IMO, they want that relationship, SM can give them that. #socialmedia
Posted By: StaceyHood
ajmunn
@chrisbrogan After the sale implies no relationship. Relationship based upon more than one off sale. #socialmedia
Posted By: ajmunn
isolution
RT @chrisbrogan: My last Q for today's event: how do you treat these leads *after* the sale? #socialmedia as what they are, related to you!
Posted By: isolution
JasonJHill
What is trust being built on? Interaction w/ the point of contact (personal brand) or the delivery from company (product brand) #socialmedia
Posted By: JasonJHill
sonnygill
@chrisbrogan Stay for the long run. Help THEM grow. You'll be remembered for that w/future referrals. #socialmedia
Posted By: sonnygill
acraKA
wow, afternoon of #socialmedia planning!! is there a better way 2 spend the day?? (well, maybe on a beach, but still!)
Posted By: acraKA
DavidSpinks
@chrisbrogan relationships should be timeless even after the sale...or else they're not relationships, they're strictly leads. #socialmedia
Posted By: DavidSpinks
denvan
.@Marc_Meyer Re. practical tools. Right. Try having one of these conversations with your customers #yourproduct? Ask them. #socialmedia
Posted By: denvan
leehop
@chrisbrogan #socialmedia FOLLOW-UP FOLLOW-UP FOLLOW-UP
Posted By: leehop
jasonbreed
What R take aways 4 LEAD GEN? Let's assume they like you already, now what #socialmedia
Posted By: jasonbreed
acnatta
@chrisbrogan I follow up with them and see what I can do or offer. It has to be consistent comm. #socialmedia
Posted By: acnatta
japaruli
datos mundiales sobre el uso de social media http://bit.ly/ML0JZ #socialmedia #periodismo
Posted By: japaruli
timothymahoney
@chrisbrogan that's what CRM is all about. #socialmedia
Posted By: timothymahoney
MBerman1
@JasonJHill A smart company would personify the brand #socialmedia
Posted By: MBerman1
gilliatt
@Marc_Meyer Best tool for lead gen isn't a tool, it's a referral. At least in prof svcs. #socialmedia
Posted By: gilliatt
tamara1479
Scary but good?? What do you think? Text Mining http://adage.com/u/Xu5Lta #socialmedia
Posted By: tamara1479
mollyblock
@chrisbrogan Ensure deliverables were met. Follow up. Stewardship. Keep dialogue open. Continue to cultivate the relationship. #socialmedia
Posted By: mollyblock
allenmireles
RT @chrisbrogan: My last Q for today's event: how do you treat these leads *after* the sale? #socialmedia
Posted By: allenmireles
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