gotta go guys - great chatting!! #sm84
gotta go guys - great chatting!! #sm84
basic human nature never changes #sm84
you guys ever think we overthink things? #sm84
this will be a philosophical debate! RT @JoeKikta: @ken_rosen Yes, agree that time can = reason. How do you combat, with reason? #sm84
remember you also own your CHOICES #sm84
@dc2fla just think its basic human psychology! #sm84
I always say life is abt making choices & making connnections RT @ccarfi @appleboxstudios What you "own" in SM connections #sm84
RT @ccarfi: DING! you just unearthed a key point RT @appleboxstudios What you "own" in SM connections (follows, comments, etc). #sm84
remember you also own your CHOICES #sm84
agreed RT @ccarfi: RT @andrewmueller Mobile accelerates the ease and speed that sentiment is shared #sm84
RT @dc2fla @activeingreds @danperezfilms The underying assumption that "social customer" is a prior indep is problematic. Elections? #sm84
altho must say,albeit electron,still find thats a pretty good way to get attn @ccarfi @andrewmueller back then one had to write letter #sm84
love it RT @ccarfi 2 distinct & imp ideas there RT @Marc_Meyer Mobile is eliminating the desktop &becoming the concierge for our lives #sm84
@ccarfi mobile enables true mktg by geog #sm84
true if you are truly an indep thinker @danperezfilms @dc2fla reinforcement not as imp #sm84
true if you are truly an indep thinker @danperezfilms @dc2fla reinforcement not as imp #sm84
you mean is there an app for that?! LOL! RT @ccarfi: how has mobile (iphone, android, bb, palm, etc.) affected your sociality online? #sm84
RT @ccarfi: so, question to the group. how has mobile (iphone, android, blackberry, palm, etc.) affected your sociality online? #sm84
@brightmatrix too funny - thus my title would not make me an expert of anything necessarily! #sm84
@dc2fla: @danperezfilms per @Activeingreds Human beings are always looking 4 reinforcement/supp fr othrs-so social interaxns mean more #sm84
one thing i always wanted for my kids was to be independent thinkers - gather info,evaluate,make sensible decisions #sm84
definition of friend seems to be changing.... #sm84
@andrewmueller and really what defines an expert? #sm84
A1 human beings are always looking for reinforcement/support from others - so social interaxn comes to mean that much more #sm84
ok am back! #sm84
@ccarfi got it - thnx - what i thought #sm84
perhaps bec of practical exp RT @andrewmueller: A1 why do we think our "friends" have better information than experts? #sm84
@andrewmueller good Q-think there is wealth of info but to your point,too much info can be a bad thing too!i think decision R quicker #sm84
@andrewmueller good Q-think there is wealth of info but to your point,too much info can be a bad thing too!i think decision R quicker #sm84
RT @elhoust: @JoeKikta I agree.Beyond blogs & forums,the "social customer" were those participating in online chats or dating services #sm84
RT @SocialNature: RT @jasonbreed: Social has lengthened the sales process but created very well informed buyers #sm84
dropping off will be back in a bit i hope
#sm84
A1 Why was the Q asked relative to 2004? Bec of the explosion of #SM ? #sm84
A1 the social customer is able to gather info from a much broader & immed base of friends to make insightful & quicker decisions #sm84
A1 Why was the Q asked relative to 2004? Bec of the explosion of #SM ? #sm84
A1 the social customer is able to gather info from a much broader & immed base of friends to make insightful & quicker decisions #sm84
A1 the social customer has opened him/herself up to global opps completely #sm84
A1 the speed at which social interaxns happen is mind-blowing #sm84
A1 the speed at which social interaxns happen is mind-blowing #sm84
RT @andrewmueller: Q1: How has the social customer changed since 2004? #sm84
RT @andrewmueller: A1: Our busy lives in modern society have greatly limited analog interactions, the Social Web is filling the gap. #sm84
RT @elhoust: well put! @andrewmueller A1The social web has begun a profound & irreversible cultural change,profoundly affects business #sm84
RT @elhoust: well put! @andrewmueller A1The social web has begun a profound & irreversible cultural change,profoundly affects business #sm84
RT @shellykramer: RT @Marc_Meyer: Good content tells a story. <--- And provides resources. Or makes you laugh. Humanizes your brand. #sm83
@shellykramer actually I stole it from someone else (no not a little kid) - but man I do feel like the lady in the ad! remember?! #sm83
@acmontgomery I forgot how good they were! #sm83
RT @LinkedInQueen: Most important part of social media strategy is interacting - otherwise it's just broadcast and what's the point?! #SM83
@AppleBoxStudios many answers to that one my friend. relevance, competition, wrong target, etc. #sm83
RT @LinkedInQueen: Most important part of social media strategy is interacting - otherwise it's just broadcast and what's the point?! #SM83
ok just had a york peppermint patty - feeling cool, got the shivers, good to go for 10 more mins #sm83
content MUST draw the right audience in - it's about the pull -and it can come in many formats, not just words on a page #sm83
RT @shellykramer .@ericglazer The "dont sell" part is what my clients have most difficulty with-constant struggle across all platforms #sm83
RT @ericglazer: re Q3: 1. value 2 your market 2. consistent with your expertise 3. dontt sell! 4. deliverable across dif mediums #sm83
it's been a realy discovery for me when I build my strat for who I think is my audience and it opens up doors to so many more #sm83
dont they actually call the flu vaccines cocktails? sounds like you're covered. @shellykramer: @ken_rosen #sm83
RT @SocialMediaDel: Q3 #sm83 What are the key components of a good content marketing strategy? #sm83
love the idea of being in rhythm with your audience! @iMediaMichelleb in rhythm w/ @linkedinqueen #sm83
love the idea of being in rhythm with your audience! @iMediaMichelleb in rhythm w/ @linkedinqueen #sm83
Q2 - relevance is everything #sm83
RT @LinkedInQueen: Q1 #sm83 Why is a social media content strategy important?
RT @LinkedInQueen: Q2 #sm83 How can you really make content work for your business?
@iMediaMichelle you too Michelle - its been a while!! #sm83
RT @JoeKikta @andrewmueller: Q2 Strategies can B nested & must work togeth content w/in communications w/in marketing w/in biz #sm83
@acmontgomery good one! #sm83
RT @iMediaMichelle Focus is key ingred RT @Marc_Meyer Agree,can be really avg at using 10 social platforms, or really good at 2-3 #sm83
RT @primedayton @eliwhit SM doesnt have 2B tool 4 forming cust relationships. It can be about brand awareness alone, esp. for B2B cos. #sm83
RT @CoryOBrien Q2 First,understand what your goals are. Then,create a strategy that aligns those goals w/ the goals of your audience. #sm83
was going to grab lunch, but then saw all you guys on #sm83
was going to grab lunch, but then saw all you guys on #sm83
awesome @ggheorghiu @mjayliebs if youre interested in a great breakdown of influence http://bit.ly/9STtU1 @mich8elwu of Lithium #sm70
@ambercleveland so great to see you on all these chats Amber! #sm70
I do! and withdrawal when I dont! @ambercleveland: Does anyone else get huge rush from participating? Wish you were all in my office! #sm70
RT @ambercleveland: Thx RT @danperezfilms: Hugs: @AppleBoxStudios @KathyHerrmann @GetResults @Bristol_PR @DenVan @PrimeDayton @TomMartin @ActiveIngreds #sm70
@danperezfilms aawww thanks #sm70
@jaybaer sorry i missed you guys today - just getting out of a mtg! #sm70
RT @danperezfilms @techguerilla: In my exp,nothing converts detractors like face2face / voice2voice. ppl are diff without the audience #sm70
RT @mhandy1 you cant jump into Social Media controlled by fear... there is a risk but their is reward... planning is a mitigation tool #sm70
thank you everyone - off to a 1 oclock mtg - see you next time! #sm69
RT @cmwooll @BethHarte Marketings role is generating business;PR role is building positive relationships-Customer is shared a audience #sm69
RT @iMediaMichelle @jsandford there lies struggle-Moving fr "react & adapt" 2 "proact & evolve"Scaling SM fdbk integ is nxt frontier #sm69
RT @danperezfilms @livepath I believe SoMed has a place in a co's overall mktg plan-fear is utilizing existing resources to explore it #sm69
@dibbler46 so true! #sm69
@danperezfilms @dibbler46 but could they have done more/better with #SM? #sm69
RT @danperezfilms @dibbler46 consider all the successful companies that have done it without SoMed - and continue to grow despite it #sm69
@chrissfife agree with so many of your povs! #sm69
RT @elhoust @adamcohen More companies need to start learning how to react/change/adapt strategy based on SM feedback @jsandford #sm69
there is always an audience. #sm69
yup RT @elhoust: @karimacatherine once educated,co's shld evalu8 all mktg tools b4 moving 4wrd. Selecting evrythg is not always best. #sm69
RT @chrissfife @primedayton Unfortunately lots of co's arent doing upfront social research either. They go to most pop. SM regardless. #sm69
RT @chrissfife @primedayton Unfortunately lots of co's arent doing upfront social research either. They go to most pop. SM regardless. #sm69
@nigellegg si senor #sm69
also need to evaluate if #SM is a necessary tactic to meet goals/strats #sm69
@adamcohen and that #SM is only part of the mix #sm69
RT @iMediaMichelle @dariasteigman add identify where social is already taking place,look 4 opp 2 amplify that match biz goals,auds #sm69
Q1 start w/overall strategy for biz,flow that out to sm strat,develop tactics to meet it, ensuring tie-back to oth tactics in mktg mix #sm69
RT @nigellegg: SoMe should be extension of offline; offline should be extension of SoMe; campaigns should be fully integrated. #sm69
RT @adamcohen: Q1) How should marketers approach weaving social media tactics into their marketing mix? #sm69
hi guys its been a long time, may only be able to stay on for a short time, but happy to be here even if for only few! #sm69
@MediaCollective very interesting, almost like a renewed fossil fuel #sm63
@MediaCollective we really desperately do need to find alternate fuel sources dont we #sm63
why is BP the only one going down on this? so many parties involved! #sm63
was it just me or did it seem like finding a solution to stopping the leak took painfully longer than it should? #sm63
RT @Carla_U: @jasonbreed The satirical BP account (@bpglobalpr) has more followers than official sites @BPAmerica @Oil_Spill_2010. #sm63
RT @danperezfilms @jasonbreed @AppleBoxStudios Were talk'g abt prhps greatst environ'l disastr ever-Focus should be on sol'n not PR #sm63
RT @primedayton: #BP needs to be transparent. All the old rules for how corporations disseminate information need to be re-evauluated. #sm63
RT @primedayton: #BP needs to be transparent. All the old rules for how corporations disseminate information need to be re-evauluated. #sm63
really? RT @marketwire: Is it true that BP & Twitter R trying to close out @BPGlobalPR account? Thought I heard that this morning... #sm63
really? RT @marketwire: Is it true that BP & Twitter R trying to close out @BPGlobalPR account? Thought I heard that this morning... #sm63
RT @elhoust: Yes! @jasonbreed: yep @conniereece: My 2 cents:best PR,drop all msg,simply show wht thyr doing 2 fix prob.No spin,period. #sm63
hi guys -jsut getting back from China -hope you are all well #sm63
@LucretiaPruitt looking forward to you hosting #sm61 next wk #sm60
RT @karimacatherine: RT @techguerilla: @RaineyReitman Privacy will become the new competitive differentiator #Privacy --> Agree #sm60
thanks RT @sgraff: RT @jdlasica: Diaspora, the still unlaunched open source alternative to FB: http://bit.ly/dnDgSM #sm60
wasthinking the same-maybe theyre concerned abt theirprivacy RT @vickietolbert @shelisrael odd that noone fr FB joins convos likethese #sm60
wasthinking the same-maybe theyre concerned abt theirprivacy RT @vickietolbert @shelisrael odd that noone fr FB joins convos likethese #sm60
RT @JenKaneCo: The auto generation of a community page for a biz based on the random mention of a brand in someone's post is NOT accurate marketing. #sm60
RT @klequoc: @ryanoburch @MikeFraietta Yep Remind me of same debate around sharing your DVR data w/TV players to get more targeted ads #sm60
RT @hurriednotes @conniereece My biggest beef is that my FB *friends* can make my info public;I can control MY behavior but not theirs #sm60
RT @jdlasica: Q2: Some marketers are salivating over troves of FB members' personal info that's now public. Is this a land mine waiting to go off? #sm60
RT @jdlasica: Q3: How will the #facebookfail controversy affect notions of sharing andprivacy at other social media sites? #sm60
RT @just_kate RT @ckieff CNNs CEO said they see FB as major competitor in coming years.Will that mean press involvemnt? #sm60
concerned that #FB & its privacy issues are going to ruin things for the rest of the social platforms that manage it well #sm60
interesting RT @swhitley: No matter how much theyd like to be, Facebook is not the Internet. It has never been a public forum. #sm60
yes! RT @karimacatherine: This #sm60 chat is going soooooo fast :) #sm60
like I said, my kids' school just sent out a note about FB & privacy this morning! #sm60
totally agree RT @MackCollier @conniereece I fear teens/twentysomethings dont understand privacy concerns for most part, and dont care #sm60
when you collect data, you need to let ppl know how you're going to use it #sm60
RT @denisegass @themaria Theres nothing wrong w/mktrs using data created by ntwk AS LONG AS user who created content knows its public #sm60
when you collect data, you need to let ppl know how you're going to use it #sm60
RT @jdp23: @andrewmueller @mckeenmatt in Europe and Canada people have stronger privacy rights, and governments have warned Facebook #sm60
RT @klequoc: RT @nigellegg: Agree! If you dont want people to know, keep it off the internet! #sm60
RT @themaria @jdlasica if we cant vote on a pres, we arent gonna vote on FB features.think ppl will sit down to understnd them?No way! #sm60
RT @ikepigott @jameswester That seems the bigger danger for FB: Not people leaving, people curtailing involvement. Affects ad revenue #sm60
funny I just got a note from my kids' school on #FB and privacy issues! #sm60
RT @andrewmueller: Is privacy a "right" when you use a companies platform on the internet? #sm60
RT @techguerilla: @hurriednotes i dont care about transparency, i DO care about authenticity however #sm60
hi guys - just jumping on #sm60
RT @sanchezjb: Integrating social media w/other channels is key. Information is not power, the integration of information is. #sm59
RT @iMediaMichelle: You can't become a true social business, unless you raise a new gen of social employees - Educate, Empower, Equip! #sm59
RT @jaffejuice: @techguerilla Employees are FACE of the brand; *literally*; not a 30-second spot; implications: increase recruitment, hiring, training #sm59
RT @jaffejuice: @JohnFMoore agreed; #sm will complement and enhance e-mail, 800-numbers, FAQ's...but also crowdsourced and Yahoo! Answer like DIY's #sm59
love this!! RT @techguerilla: @jaffejuice the ability for large companies to "act small" has never been greater #sm59
what keeps coming back is a fabulous experience - look at #disney and their motto #sm59
RT @techguerilla: @jaffejuice Look at 4sq. Very little actual value. But worthless badges build incentive. #sm59
RT @techguerilla: @jaffejuice: Q2: the $1M question :) Tiered recognition works wonders #sm59
RT @jaffejuice: A of Acknowledgement - #coldplay did this by giving away a free album to their customers online #sm59
agree & seems obvious? RT @MikeFraietta @karimacatherine @JohnFMoore Automation can be useful in many regards,but not with engagement. #sm59
RT @KathyHerrmann: @stepmorgan Every empl have always represented the brand. #SM has potential to make it more visible. #sm59
RT @jaffejuice: @J_Fuji I introduce a process called A.D.I.A. = Acknowledgment, Dialogue, Incentivization and Activation #sm59
@randygiusto #sm58 kinda like broken telephone you mean?
storytelling is not about spin, but there definitely is an art to it. #sm58
when i picture the true art of storytelling, it done by a very knowledgeable entity, in a serene setting, all ears, with a point #sm58
RT @techguerilla @kyleplacy no, storytelling has built in trust component, whereas spin has builtin mistrust #sm58
I'm really wondering if we're really talking storytelling or stories passed on to others over time - big difference #sm58
RT @kyleplacy: @NilaNealy Brilliant! Story telling is engaging... messaging is a distribution model. One is central the other not #sm58
RT @techguerilla @ckieff make no mistake, u def want to *convert* lurkers where possible. but it's a pull activity, not push #sm58
RT @kyleplacy: Well Twitter is hating me today on the #sm58 chat :) Q2: What’s the value of storytelling vs. messaging?
@Marc_Meyer @DanaMNelson @lilGronberg he's moving to a new platform #sm58
@kyleplacy ok will hang on! #sm58
@Marc_Meyer too funny - thought it was only me! #sm58
by providing great info in a great manner at a great time @kyleplacy How do you best recommend removing the barrier? #sm58
is anyone seeing @kyleplacy 's tweets in their stream? #sm58
RT @kyleplacy: @ActiveIngreds How do you best recommend removing the barrier? #sm58
I'd also want to know if I really want that lurker to be an influencer - not all influencers are positive #sm58
RT @kyleplacy: RT @ActiveIngreds Q1 entice them with enough info to keep finding out more about how to get to next stage #sm58
RT @kyleplacy: RT @ActiveIngreds Q1 entice them with enough info to keep finding out more about how to get to next stage #sm58
when people lurk, it's usually bec they don't have enough accurate info - remove that barrier #sm58
Q1 entice them with enough info to keep finding out more about how to get to next stage #sm58
I like it! RT @techguerilla: @kyleplacy A tiered recognition program would be one method #socialmedia #sm58
RT @kyleplacy: Q1: What are ways to move customers up the interactive chain from lurker to influencer? #socialmedia #sm58
RT @kyleplacy: Q1: What are ways to move customers up the interactive chain from lurker to influencer? #socialmedia #sm58
@karimacatherine hey there - so good to see you again! #sm58
ready to go! #sm58
RT @jasonbreed: Great convo today thanks to @treypennington and all of YOU! Great topic, Better insights! #sm56
sometimes I think orgs really overthink things - this is #SOCIALmedia -and it's actually quite enjoyable! #sm56
RT @techguerilla: @treypennington I'll quote my new hero @jaybaer again "Learn how to BE social, not DO social" #sm56
love it RT @billfromsc: If conversations dont happen inside, they cant happen outside. #sm56
RT @treypennington: #sm56 Checklist: Open up, put up, shut up, listen up, give out, invite in, forget yourself, embrace others…
RT @correlationist A3 @treypennington-By being yourself, being open to opposing views, and accepting everyone can use some help #sm56
RT @treypennington: #sm56 Yall are smart. Time for Q3: Whats on your checklist for becoming more "social"? #sm56
RT @treypennington: RT @MeltwaterBuzz: What he said ---> RT @stadol: #sm56 An SM evangelist will be stymied by lack of mgmt. support #sm56
RT @listeningpostuk: @ActiveIngreds Maybe guerilla bands of cust. serv. guys could do good for co. without execs sanctioning action?? #sm56
dep on how peope are compensated RT @treypennington: Q2: Which comes 1st: executive investment or employee initiative? #sm56
when co's are footing the bill to delve into the area, they want to have more control - #socialmedia is totally the opposite! #sm56
companies are struggling with 1. how fast things are evloving with #socialmedia and 2. that they have to relinquish some CONTROL! #sm56
RT @andrewmueller: .@treypennington, to embrace SM a company must have complete buy in and participation from top execs #sm56
if it's innovative, it should feel like you are at the top of a roller coaster - totally excited, but a bit sick to your stomach #sm56
RT @SeeboldMarCom: RT @nigellegg: Company must be open to share its values, and involve customers in decisions - not ignore them. #sm56
RT @elhoust: @treypennington To embrace SocMe, companies must be open 2 new ideas, be willing 2 experiment, and trust those that have expertise. #sm56
RT @SeeboldMarCom: RT @nigellegg: Company must be open to share its values, and involve customers in decisions - not ignore them. #sm56
RT @elhoust: @treypennington To embrace SocMe, companies must be open 2 new ideas, be willing 2 experiment, and trust those that have expertise. #sm56
RT @Marc_Meyer: @elhoust problem is, identifying true social expertise #sm56
A2- not knowing what it is, not understanding it, risk, feeling it is complicated, mindset is not there #sm56
RT @Marc_Meyer: @elhoust problem is, identifying true social expertise #sm56
A2- not knowing what it is, not understanding it, risk, feeling it is complicated, mindset is not there #sm56
RT @livepath When comps push SM from bottom up, its tough Mostly narrow non-strategic execution-but they R waking up the organization #sm56
RT @andrewmueller: Interesting thought >RT @nigellegg: Consumers cant make culture, but can force change. #sm56
@treypennington revving up my engine! #sm56
@treypennington revving up my engine! #sm56
RT @treypennington: #sm56 Welcome to this weeks chat. Social media and the culture behind it (around it, over it, through it). #sm56
RT @Marc_Meyer about to start todays #socialmedia tweetchat w/ .@treypennington todays topic:Is your culture even ready 4 social media #sm56
@randygiusto perhaps we could create our own tweet rating system too - how hard can it be? LOL #sm55
@sharonmostyn so true - need to grab some grub! #sm55
RT @Marc_Meyer: I want to thank .@tacanderson for hosting today. The convo was great as usual. The transcript will be up in minutes. #sm55
RT @Marc_Meyer: Twitter is buzzing with hashtags #sm55 #engageemail #measurepr #socialmedia #sm55
reach amongst that target RT @nigellegg: If your aim is to keep a small team on the ball - then reach is not important. #sm55
@Verilliance really think you have to do that via sentiment - how people are thinking and talking about you #sm55
RT @jenhale: RT @tacanderson for me the real value of a score card is change over time. measuring progress vs just activity #sm55
RT @jenhale: RT @brightmatrix For Q3: Reach and influence need to be on your #socialmedia scorecard. Now, how you define those values #sm55
key performance indicators RT @Verilliance: What is KPI? #sm55
RT @sharonmostyn: RT @tacanderson: Q3: What should always be on your scorecard to measure effectiveness? #sm55
I gotta say it'a amazing to me how different "engagement" is considered to be by indiv & company #sm55
@CoryOBrien no but have had a great chat with them and really like their product -= R U considering? #sm55
H2 measure this if UR doing SM to lend credibility only? RT @Verilliance Q2 All metrics should be going into an ROI analysis as well #sm55
A2: amount of buzz, kind of buzz (+/-), where it's happening, who's saying it, why they're saying it, is buzz going up/down #sm55
RT @brightmatrix Q2: #socialmedia metrics need to be channel-specific;all R sufficiently different fr ea other;no true cross-over. #sm55
RT @tacanderson: Q1: What type of planning should go into your social media campaigns? What is your process? #sm55
hi guys! RT @sharonmostyn: Im joining late too! RT @Verilliance: Hi, whats the topic? #sm55
RT @SteveKoss: Common to every social media program is MAMA (strategy) - marshal, allocate, monitor, and adjust #sm55
agreed - I'd just add positive conv RT @tacanderson @LeeAnne_Orange I think first goal is conversation but I dont think its end goal #sm55
RT @SharelOmer Specific KPI 4 blog as online biz-unique page views,twitter fllwers,fb fanscomments,RSS/newsL subscribers @tacanderson #sm55
I'd also add sentiment RT @Marc_Meyer Common to every social media program is penetration,awareness,exposure,consistency & relevancy #sm55
RT @Marc_Meyer: Common to every social media program is penetration, awareness, exposure, consistency and relevancy. #sm55
RT @brightmatrix Goals&KPIs R vital in SM campaigns,but how abt reporting results/succ? What metrics wld stakehldrs accept&understand? #sm55
RT @Marc_Meyer: For those that dont know the Forrester post method, It stands for: People, Objectives, Strategy and Technology #sm55
A1: start w/understanding who your target group is & their habits, grasp mkt sit, evaluate against your obj, & set goals #sm55
just learnign abt it recently RT @tacanderson: Do you follow a methodology like Forresters POST or do you have your own? #sm55
start with understanding who your target group is & their habits, grasp mkt sit, evaluate against your obj, and set goals #sm55
RT @tacanderson: Q1: What type of planning should go into your social media campaigns? What is your process? #sm55
RT @tacanderson: Join me in 30min for #socialmedia - Managing the Effectiveness of Your Social Programs http://bit.ly/cwKbgJ #sm55
This Town's Not Big Enough For The Two of Us: Social Media Marketing (SMM) vs. Traditional Marketing
RT @Marc_Meyer: FYI, Next weeks #socialmedia tweetchat will be hosted by @tacanderson #sm54 #sm55
RT @wvpmc: @bethharte bouquets of geraniums, as always, + thx to @Marc_Meyer + @jasonbreed for organizing this stellar chat each week! #sm54
RT @MaryAnnHalford: @karimacatherine companies will need more folks like you! #sm54
yes! RT @karenswim: Thanks @BethHarte for moderating! #sm54
I don't think social media is just marketing - so much more, very rich! #sm54
Q4 - yes to leverage them both well - by knowing what types of mediums work in what situations #sm54
RT @BethHarte Q4 Do U think its imp for mktrs to have trad. marcom & SM exp. to be successful? Will cos. look for BOTH (integrated)? #sm54
RT @abarcelos: Absolutely. RT @AndrewMueller: Anyone who draws the line between traditional and social marketing has missed the boat #sm54
RT @BethHarte @ryanoburch ROI can also include the money a company SAVES by utilizing social media. (Great point, $$ saved works too!) #sm54
RT @BethHarte @ryanoburch ROI can also include the money a company SAVES by utilizing social media. (Great point, $$ saved works too!) #sm54
RT @abarcelos: Absolutely. RT @AndrewMueller: Anyone who draws the line between traditional and social marketing has missed the boat #sm54
@abarcelos I think there's a line up outside their door as we speak! lol! #sm54
Q3 I think the definition of traditional marketing is changing as we speak - afterall, what is traditional now? Maybe historical? #sm54
@BethHarte we should chat, just had a convo re a company that does not care about ROi! #sm54
RT @BethHarte Q3: What are best practices for cooperating trad'l mktng w/ social media marketing? Where have you seen success/failure? #sm54
Q2 - my BIG question on this one is - does it all have to me nummerically measured? #sm54
Q2 what does this mean? can it be measured? #sm54
RT @jrsocial: Lunchwalla Makes Restaurant Planning Easy http://bit.ly/9ptAKf #socialmedia
RT @TBsocialmedia: RT @ahmansoor rt @clickz easy roi metrics4 #socialmedia marketing http://bit.ly/aorxuh #socialmedia (via @RTsocialmedia)
worth a read RT @flipbooks: The History & Evolution of #SocialMedia (70's to now) http://bit.ly/TlgUa
RT @dudeman718: RT @Jason_Pollock: FTC Unveils New Rules for #SocialMedia = http://bit.ly/B39T4 rt @ubignut (via @HawaiiRealty)
RT @dudeman718: RT How not to be "That Guy" in Social Media http://bit.ly/2jQaY0 RT @TomMartin @steveolenski #socialmedia (via @kbastian)
