This Town's Not Big Enough For The Two of Us: Social Media Marketing (SMM) vs. Traditional Marketing
@jasonfalls it isn't about the FREE stuff it is about the thought the companies give the customer. They remembered me. #socialmedia
Tripadvisor. Why? Customer reviews and they send swag once a year to reward loyalty. #socialmedia
@JasonFalls But it gets the customers talking about your brand. I see it all day long. #socialmedia
@jeremymeyers But what happens? Customers end up spending $ while they are getting the free item. #socialmedia
How does Victoria's Secret pack in the customers? Free panty card. Godiva? Free chocolates. FREE #socialmedia
@JasonFalls Yet. #socialmedia
@JasonFalls Not all customers are on twitter. We like FREE things. Gimme flowers, I'll remember you. #socialmedia
Make your customers feel special. #socialmedia
Give back to the customers. Reward loyalty. #socialmedia
@JasonFalls when they name their kids after your product. LOL! #socialmedia
@JasonFalls LUSH #socialmedia
RT @hdueitt: @JasonFalls When customers start marketing for you (positively) = pure bliss! #socialmedia
Look at LUSH. They don't advertise. Word of mouth marketing only. #socialmedia
You can market and engage all day long, but it all comes down to product quality for return customers, not a twitter acct #socialmedia
RT @lizapost: @JasonFalls Agencies should only b monitoring. ppl not only want 2 connect 2 the brand, but the people behind it #socialmedia
RT @lizapost: @JasonFalls Agencies should only b monitoring. ppl not only want 2 connect 2 the brand, but the people behind it #socialmedia
RT @JasonFalls: How does a brand know when it actually gets to "in-network" status? #socialmedia
RT @nhamilt: Humanize the brand by hiring your customers - listen, find them, and then hire them #socialmedia (I agree)
Like at a fire dept, each employee represents the company, whether they are cleared or not. #socialmedia
How about showing you are human like the rest of us? #socialmedia
Being active in Social Media is the first step. #socialmedia
RT @JasonFalls Watch the #socialmedia discussion from noon-1 p.m. ET today. For more - http://www.hashtagsocialmedia.com
