Great #sm107 chat today. Lots of good info. Thanks @jaybaer for the masterful moderating.
Def. Need good protocol but DOES work.RT @LindsaySydenham: Pre-approved can be run thru in 10 mins to respond. Can still be relevant. #sm107
@paulgailey @LindsaySydenham Pharma, Finance, healthcare all similar constraints. Makes having solid SM policy critical. #sm107
RT @megfowler: A3: You ask your customers for email preferences. Why not ask for social preferences. "Where can we serve you better?" #sm107
RT @LindsaySydenham: I worry abt too many ppl in a company w/ Twitter power -makes it hard to control - & messaging isnt consistent. #sm107
A2 Even if company isn't on Twitter, should still be monitoring. #sm107
oh my god yes. RT @AndrewMueller:Is Twitter living up to Hype for most businesses, probably not b/c they execute tactics w/o strategy #sm107
oh my god yes. RT @AndrewMueller:Is Twitter living up to Hype for most businesses, probably not b/c they execute tactics w/o strategy #sm107
RT @megfowler: ANY tool is overrated if you a) don't have a plan b) don't have a purpose c) haven't researched market presence there. #sm107
Absolutely. Needs monitoring & attention. RT @NealWiser: @LaurenIacono But sometimes, "pure" word of mouth needs some editing. #sm107
Absolutely. Needs monitoring & attention. RT @NealWiser: @LaurenIacono But sometimes, "pure" word of mouth needs some editing. #sm107
@jaybaer I know quite a few people who don't have Twitter accounts but regularly monitor others' tweets. #sm107
Agreed. Can be. RT @AnnaLucyT: Twitter is an enabler for PURE word of mouth and organic seeding - GREAT for brand visibility no? #sm107
Too new for anyone to know everything. RT @primedayton: Many self-labeled SM experts arent open to saying, "I dont know everything." #sm79
RT @klequoc: Indeed difficult to be good at social media when u dont practice urself even in ur "personal life" #sm79
There's a place for everything in SM: books, experience, networking/chats. Sometimes best books/resources aren't SM specific. #sm79
RT @karimacatherine: @socialmediaclub : actually *failures* are invaluable in teaching and deep understanding. I fully agree. #sm79
RT @danperezfilms: Engaging, relationship building & communicating is all good as long as it leads to sales/revenue generation #sm79
Q2: SM specialists tough sell when many r still trying 2wrap heads around needing SM at all. Think SM pros need 2 be versatile for now #sm79
RT @dariasteigman: RE Q2, the more you break out, the bigger danger of seeing SM as only tactics. Someone has to see big picture. #sm79
Absoultely. Just like anything else in life! RT @ADMAVEN: What makes SM successful? Discipline. Plain old, non-technical discipline. #sm79
RT @ADMAVEN: REALITY CHECK: SM can touch every part of the business. It typically starts with one enthusiast bringing people in #sm79
RT @socialmediaclub: I can be a marketing professional & not know about social media. There is a need for sm pro designation. #sm79
Totally Agree. RT @Marc_Meyer: SM pro is humble enough 2 admit they dont know everything but networked well enough to collaborate #sm79
Professional recognizes that successful #socialmedia strategy is part of larger overall marketing effort.
#sm79
I'm following today's tweetchat with @chrisheuer here http://tweetchat.com/room/sm79 #sm79 #sm79
