RT @Marc_Meyer: FYI Todays #socialmedia tweetchat host is Forresters @augieray #sm92 Hope you can be there
RT @Marc_Meyer: I'm excited about todays #socialmedia tweetchat Why? Because Accenture's @jasonbreed is hosting Topic Ideation&Social #sm81
@ckieff Good point. I think for the most part, most people don't want to share their location, but what they're doing. #sm62
@andrewmueller Assuming that every biz using LBS is adding value. Sometimes value is in building trust through viral participation #sm62
@andrewmueller I disagree, I think the social component to LBS offers a certain validation for others & encourages add'l participation #sm62
RT @waynesutton: In location-based marketing, every customer matters, not just the mayor. Rewards = Sales #sm62
RT @jasonbreed: @jakrose hosting 2day's #socialmedia chat -"Value of Location Based Services" noon ET www.hashtagsocialmedia.com/blog #sm62
RT @jasonbreed: @jakrose hosting 2day's #socialmedia chat -"Value of Location Based Services" noon ET www.hashtagsocialmedia.com/blog #sm62
Wish I had time to attend the #socialmedia chat at noon EST today, they're always great conversations! Meet some awesome new tweeps #sm61
RT @Marc_Meyer: Today at noon EST @lucretiapruitt leads the #socialmedia tweetchat discussion. Topic? Social Media & the Legal Dept. #sm61
RT @Marc_Meyer: Today at noon EST @lucretiapruitt leads the #socialmedia tweetchat discussion. Topic? Social Media & the Legal Dept. #sm61
This Town's Not Big Enough For The Two of Us: Social Media Marketing (SMM) vs. Traditional Marketing
Great #Socialmedia conversation today, let by @charleneli . Thanks everyone!! #sm38
@elhoust Better understanding of a "follower" or "fan" is along same lines of knowing your audience... vital for success #sm38
@KathyHerrmann Executive $$ wants vs. value of SM is a real challenge. How do you translate to decision makers? #sm38
@KathyHerrmann Executive $$ wants vs. value of SM is a real challenge. How do you translate to decision makers? #sm38
@charleneli So the value of social media would include action inspired by the efforts. Some action would be sales, some branding, etc. #sm38
Yes! RT @charleneli: Metrics question should be "How do we measure the value of social media", but ROI is the wrong question to ask. #sm38
@Marc_Meyer Will it be the birth of the "social identity" to be used across the board? Work w/ social net sites & even consumer sites? #sm38
@keyinfluencer Ha! We were thinking the same thing! #sm38
The growth of social review sites, like Foursquare, w/mobile capability & that play on local community show an interesting trend #sm38
The new web site -RT @charleneli: Social will be a key differentiator in 2010, w/ sites that do it well gaining loyalty of customers. #sm38
Q2: Consumers will use social networks like they've been using websites in the past, to research, however social will allow new action #sm38
Q2: Consumers will use social networks like they've been using websites in the past, to research, however social will allow new action #sm38
RT @charleneli: Just when the conversation is rocking, we're on to Question 2: How will consumers use social networks in the future? #sm38
Great #socialmedia convo 2day on how agencies (ad) evolving 2 work w/clients! (Yes, they will have a role) Thanks @edwardbockes /moderator!
RT @edwardboches: @david_wiggs absolutely. in fact, here r seven consumer trends that inform all as I see it. http://bit.ly/7BPTu #sm37
RT @edwardboches: @david_wiggs absolutely. in fact, here r seven consumer trends that inform all as I see it. http://bit.ly/7BPTu #sm37
Full circle - agencies guide the brand, the client executes, the customers responds, agency reports back on customer response... #sm37
Full circle - agencies guide the brand, the client executes, the customers responds, agency reports back on customer response... #sm37
RT @rosskimbarovsky: Consumers are starting to talk back. The direction of conversation is changing, requiring agencies to evolve. #sm37
@jasonbreed So true. The agency has always been the cultivator of relationships for clients. That will not change, just expand #sm37
@mmorri Agreed! A certain amount of in-house management should be goal - gets company involved & responding. Builds loyalty too #sm37
@edwardboches 2/4 Q - The creative strategy that agency brings to clients will always be needed. Management or not #sm37
RT @edwardboches: @PlsTwtRspnsbly big idea = the platform and experience; little ideas = all the ways and places it gets enforced #sm37
Join! RT @Marc_Meyer In less than 1 hour we roll w/ @edwardboches for 2days #socialmedia chat on the changing role of the agency - #sm37
Join! RT @Marc_Meyer In less than 1 hour we roll w/ @edwardboches for 2days #socialmedia chat on the changing role of the agency - #sm37
RT @Marc_Meyer: Next weeks #socialmedia chat will be hosted by the folks from @dachisgroup Going to talk about future of social strategies.
RT @Marc_Meyer: Next weeks #socialmedia chat will be hosted by the folks from @dachisgroup Going to talk about future of social strategies.
RT @Marc_Meyer: #socialmedia chat starts now on the impact of social media on government. the hashtag is #sm36
Join the Tues #Socialmedia chat (going on now) by using #sm32. @JasonFalls is on deck.
See what the head of #socialmedia for Ford (@ScottMonty) is saying during today's Twitter chat! Search the hashtag for a recap
Wondering how the 140 Character Conference is going today in LA -http://140conf.com/ - Another event for your #socialmedia tracker! #140Conf
Wondering how the 140 Character Conference is going today in LA -http://140conf.com/ - Another event for your #socialmedia tracker! #140Conf
At #smcswfl event listening to @loriburke explain #socialmedia in HR. Great subject & engaging speaker!
Today's #socialmedia preso at Keller Williams group was great! Thank you @philromanow for the invitation to speak.
I may be missing today's #socialmedia conversation, but I'll be checking out what was covered later! If u have time, join in!
RT @jasonbreed: Thx everyone 4 participating in #socialmedia chat. Every Tues noon EST. 2day's Recap- http://hashtagsocialmedia.com/event/28
My eyeballs are spinning after trying to keep track of those #socialmedia tweets. Haha. I need to step away from the computer screen...
My eyeballs are spinning after trying to keep track of those #socialmedia tweets. Haha. I need to step away from the computer screen...
Thanks to all for a great convo on #socialmedia and our great host @TDefren! #socialmedia
Thanks to all for a great convo on #socialmedia and our great host @TDefren! #socialmedia
Traditional Marketing/PR message will become more organic & less controlled w/ social media. "Guidance" of message new aim #socialmedia
@TDefren They need to have understanding of each (SEO & html) how relates to SM. Ability to engage effectively more critical #socialmedia
@TDefren It's a forward thinking thought that's still evolving. But tradit'l PR, marketing & SM can't exist separately anymore #socialmedia
@TDefren It's a forward thinking thought that's still evolving. But tradit'l PR, marketing & SM can't exist separately anymore #socialmedia
@ScottDeYager I'd agree that. It's not a matter of linking silos, but a new approach using SM to integrate all together #socialmedia
@The_Real_Atom Likewise! Funny we haven't run into each other in person at a #socialmedia or #smcswfl event in Naples/Ft Myers!
And of course we can't forget thank you's to our #socialmedia hosts/leaders @Marc_Meyer @briansolis @jasonbreed
#Socialmedia shoutouts to @JeffreyJKingman @elhoust @cmwooll @diprofio24 @semantic @jonnytee @JoeKikta @The_Real_Atom @JamesBruni @nmcherry
Miss today's #socialmedia discussion? Search it & find out what you missed! Excellent insight from professionals that live & breath this.
@elhoust Right back atchya! Amazing participation on today's #socialmedia topic.
@elhoust Right back atchya! Amazing participation on today's #socialmedia topic.
@JoeKikta I guess it's the same idea of quality over quantity. Same rules apply in social media! #socialmedia
Great discussion today on aligning brand reps on social media! Hope there will be a recap, we covered a lot. :) #socialmedia
RT @Marc_Meyer: @jasonbreed Its loyalty to performance and value... #socialmedia
@JoeKikta Actionable r those that take action (some kind of engagement or follow-through) vs followers who never take action #socialmedia
@jonnytee Number of followers and number of "actionable followers" is difference though people aren't considering. #socialmedia
@jonnytee Number of followers and number of "actionable followers" is difference though people aren't considering. #socialmedia
RT @johnheaney: I prefer the hybrid personal/corp identity that infuses some personality & humanity into corp face #socialmedia #socialmedia
@Marc_Meyer That's a mess for a bunch of social media savvy business lawyers to duke out. Hahaha #socialmedia
@The_Real_Atom Execs should be! All the more reason to have solid voices speaking on behalf of the company tho. #socialmedia
@johnheaney It's true. You can't control the personal brands, but aligning a personal brand up w/ a company has worked. #socialmedia
@diprofio24 Good pnt. A fake brand rep is more dangerous than none at all. Good reps incorporate their passion into it #socialmedia
@The_Real_Atom Very true! How do you separate the personal brand from the professional one? Do you separate at all? #socialmedia
@hcdelp Brand reps r like spokespeople. Not everyone is a fit for the job, but those that do are faces for the company. #socialmedia
The best brands exist in companies where the "brand" is an extension of the company's culture. Look at Google. #socialmedia
Very true! @briansolis building brands via social media just like any biz application of SM requires planning. #socialmedia
Very true! @briansolis building brands via social media just like any biz application of SM requires planning. #socialmedia
RT @jasonbreed: #socialmedia @briansolis so do you train a person to align w/ Brand or find them? #socialmedia
@cmwooll I think it is both. We trust &want to identify w/ those who represent the brand. Like Nike & relationship to sports #socialmedia
@cmwooll I think it is both. We trust &want to identify w/ those who represent the brand. Like Nike & relationship to sports #socialmedia
@jonnytee Agreed! A good brand rep is passionate and knowledgeable about the product/service. Sells better & builds loyalty #socialmedia
People want to trust the brand, which is represented by a person. The person builds the trust, not the brand #socialmedia
Here we go! RT @briansolis: Today's topic: Aligning the Brand Personality w/ the Personality of the Individual Brand Rep #socialmedia
Getting ready to join the #socialmedia discussion with @Marc_Meyer @jasonbreed & @briansolis
Sad I missed today's #socialmedia discussion, but am catching up on tweets from earlier... Looks like great convo!
G8 #socialmedia talk 2day w/ @elhoust @TomMartin @GetResults @billfromsc @ScottHepburn @Jasonbreed @LisaHoffmann @The_Real_Atom @Marc_Meyer
@TomMartin Right back atchya! #socialmedia
BIG point 2 bring 2 Execs RT @GetResults: @ShannonPalmer being left out of convo is much more dangerous more costly #socialmedia
@elhoust Exactly! And security (in add'n 2 regulation) is a concern. Internal #socialmedia tactics intro the SM world w/ less risk.
@GetResults It's a ratio: "fear of social media" 2 "fear of being left out of conversation happening on #socialmedia" Which more valuable?
Yes. Starting small can be effective RT @LisaHoffmann: @ShannonPalmer Internal intro (collaboration) also encourages buy-in, no?#socialmedia
Agree! RT @TomMartin: @ScottHepburn don't think u need to 4see them, just B able to understand & creatively work around. #socialmedia
#socialmedia opps don't exist just w/external markets. Perhaps reg industs focus on internal audiences for SM. Intro as collaboration tool?
RT @jasonbreed: Ahh Q3: great question. where are the opportunities? #socialmedia
@The_Real_Atom Agreed. The company must have TRUST in who represents them. #socialmedia across Co. Need social "agents" for Co.
Transparency is import in social media participation. However, regs don't mean ineffective SM strat. Be up front w/ limitations #socialmedia
Policies rule in a compliant environ. Perhaps the construction of these social media policies will ease execs minds to adopt #socialmedia
Perhaps like any form of comm in regulated indust, initial training must take place around SM & non-compliant behavior. #socialmedia
