@Marc_Meyer Wow! You're up to #sm118 -- that's a lot of Twitter chats. And a lot of good info shared.
RT @MackCollier: 10 mins till #sm85 starts! We'll be chatting about building excitement and engagement around your #socialmedia efforts! #sm85
@Marc_Meyer FYI The popular spreadsheet of Twitter chats has y'all listed on Thursday. I thought that didn't sound right. #sm83
@jasonbreed Sorry, I misspelled your name in my thank - you tweet. Still getting used to iPad typing. #sm82
@Marc_Meyer Likewise. Unfortunately I've missed the last few chats. #sm82
Thanks to @TheTimHayden, @Marc_Meyer, @JasonBreede another great chat. #sm82
@livepath I didn't need that image - underwear or underwar. LOL #sm82
@iMediaMichelle @TheTimHayden I became a brand advocAte for a restaurant I found on Gowalla. They probably don't even know it. #sm82
@iMediaMichelle @TheTimHayden I also leave tips - like the best burger I ever ate was a buffalo burger at a place in Vegas. #sm82
@ckieff Send me a link when your Facebook post is up, okay? Nice to see you too, btw. #sm82
@iMediaMichelle Do you use location-based apps to search for travel info? (I was just in Vegas and used Gowalla). #sm82
Wanna buy this bridge i'm selling? :p RT @TheTimHayden: @ckieff howdy, Chris! Yep, theyve, ummm, fixed that. #sm82
@TomMartin I'm no expert but tend to agree with you. Attended a good session with @dberkowitz on mobile at BlogWorld. #sm82
So you recommend both? RT @joshchandlerva: @conniereece - It shouldnt be one or the other if you ask me! #sm82
@TheTimHayden How do you know when it's time to develop a full-fledged mobile site as opposed to mobile friendly? #sm82
@kamichat Thanks for link to preso on slideshare; will include a quote from you in my BlogWorld preso. Great job today! #sm74
Many thanks to @kamichat for moderating, and as usual kudos to @jasonbreed and @Marc_Meyer. Great convo! #sm74
@kamichat Do you have blog post w/ more info about your 5 types and appropriate responses? #sm74
@kamichat Do you think we'll see more cases of brandjacking, coordinated attacks a la Greenpeace/Nestle? #sm74
@kamichat Re: velocity. You must be prepared in advance. No time to gather the troops after an attack. #sm74
@kamichat This is topic of my BlogWord preso - how to handle negative commentary/attack. Timely convo! :) #sm74
@kamichat This is topic of my BlogWord preso - how to handle negative commentary/attack. Timely convo! :) #sm74
@TomMartin http://ronamok.com/ebooks/the_ranger_station_fire_final.pdf I've reference that case study many times. cc: @RonPloof #sm74
@TomMartin Have you read @RonPloof's case study about @ScottMonty and the Ranger Fire Station? (I think that's what it's called) #sm74
@kcgrammargirl Sorry - missing your tweets because you are not using hashtag - that's where I'm reading. #sm74
@TomMartin We might not be having #citizengulf day if BP had a @ScottMonty. #sm74
And speaking of @FrankEliason ... here he is. *waves* #sm74
@kcgrammargirl Same situation w/ @FrankEliason who developed @comcastcares & is now w/ different company. #sm74
@kcgrammargirl If @RichardatDELL leaves, Dell has others in his place and he changes username but retains personal brand/reputation. #sm74
@kcgrammargirl If @RichardatDELL leaves, Dell has others in his place and he changes username but retains personal brand/reputation. #sm74
Q2 Examples of @RichardatDELL, etc. and @comcastcares - personal brands inside company brands can be win-win. #sm74
My personal branding efforts are worthless if I don't have the reputation to back them up. #sm74
My personal branding efforts are worthless if I don't have the reputation to back them up. #sm74
Count me in! RT @Marc_Meyer It's #socialmedia tweetchat day. Your host? @kamichat Reputation Management in social media #sm74 noon EST
@Marc_Meyer @mikemost @cbensen Yes, i did suggest! And then I had to miss the chat. Boo hoo. Will read the transcript of #sm72.
Sneaking a peek at #sm72 while at dr's office, waiting for Vampira to draw my blood. :) Looks like y'all have had great chat.
Disappointed I will have to miss @cbensen moderating #sm72 on topic of Sustaining Social Communities. (only time I could get dr. appt.)
Aw, rats. I missed todays chat w/ @jaybaer et al. Will have to read transcript. #sm70
Stellar lineup! RT @Marc_Meyer: Upcoming hosts 4 tweetchats: @jaybaer, @cbensen, @kanter, @kamichat, @chuckhemann http://bit.ly/2gJ1ms #sm69
@KathyHerrmann @tomcummings Great discussion. Hard to fit in 140 char. bursts. Followed you both. Thanks for interacting today. #sm69
RT @adamcohen: I'm absolutely game for another tweetchat, and topic can be SM ownership. Everyone get your examples ready ;) <- woohoo #sm69
@tomcummings IMO "Ownership" relates to who controls, and where $$ come out of budget for social media. #sm69
@BethHarte It should be corporate culture, agreed. But there still have to be some line items in the budget. Where do they go? #sm69
RT @KathyHerrmann: @conniereece Well, enterprise platforms can be expensive, depending on extent of solution. <-- very true! #sm69
RT @KathyHerrmann: @conniereece Well, enterprise platforms can be expensive, depending on extent of solution. <-- very true! #sm69
Someone has to own SoMe. Where does it fit in the budget? (Platforms are free/low cost. Staff time expensive.) #sm69
Agree w/ @AppleBoxStudios that strategy for SoMe must include assessment of resources. #sm69
In 10 min. I'll be listening in as @adamcohen leads chat: "Weaving #Socialmedia into your digital marketing & across Your Co." #sm69
@denisegass Thanks for your vote of confidence! That was a great chat today w/ @servantofchaos and the crew. #sm63
Many, many thanks to Gavin @servantofchaos for staying up so late to moderate this lively chat! #sm63
@TimJackson Yes, oil cos. in it 4 long haul. 10-20 yrs from now, BP could still thrive - IF oil contained & they rebuild communities. #sm63
@ewkrause At this point, nothing is working, or will work, until spill is contained & BP is perceived as concerned w/ nothing else. #sm63
Unless they're clueless! RT @servantofchaos: Do you think this has made other energy companies think about their own crisis planning? #sm63
@servantofchaos Red Cross has used Twitter to spread info on evacuation routes during hurricanes. #sm63
RT @ScottSchablow: Thought: After the Exxon Valdez spill everyone predicted the death of the Exxon brand. That didnt happen. #sm63
@servantofchaos I'm sure many comms going on behind scene, along w/ much hand wringing and second guessing. #sm63
@freddylee Good point that PR cannot overcome deficiencies in a company's product or service. #sm63
@freddylee Good point that PR cannot overcome deficiencies in a company's product or service. #sm63
Some of both, I think. RT @servantofchaos: @conniereece Do you need to plan for actualities or possibilities? #sm63
@servantofchaos Lessons: create sm component of crisis plan, long b4 crisis happens. #sm63
@Marc_Meyer YES, BP should have been listening to communities -- not waiting for congressional investigation. #sm63
Interesting RT @pbarbanes: BP shd have live camera feed on thr "war room", like NASA durg flight op. Dont WAIT for reporter questions. #sm63
@servantofchaos Having read story of how "Leroy Stick" created @BPGlobalPR, I don't think BP outreach would be fruitful. #sm63
@servantofchaos If Twitter takes down rogue account as TOS violation, that's less damaging than BP suing Twitter for same. #sm63
If you take down parody BP Twitter account, others will pop up in its place. About as containable as the oil leak has been so far. #sm63
@paulgailey Agreed. And BP does not need to appear as bully in taking down the parody account. It's the least of their worries. #sm63
@cmwooll I think they have to leave it up (@BPGlobalPR) and yes, I've read it. Taking it down would only generate more ill will. #sm63
@danperezfilms Reread earlier posts. They can't build credibility unless they focus on the solution first. #sm63
Amen to that! RT @cmwooll: Proof that the Public Relations reps should be in company culture... not hired after the big screw up. #sm63
@koapr @cmwooll Agreed, leaving up the @BPGlobalPR account was def'ly smart move. #sm63
@cmwooll Yep, and their spending $50 million on PR campaign and hiring expensive new talent sure didn't help! #sm63
@EricSchwartzman Agreed, and BP has built no relationships - social media could help w/ that, perhaps even at this late date. #sm63
@servantofchaos Absolutely, social media could play a role in rebuilding credibility. Best way to show transparency, involve public. #sm63
@EricSchwartzman Agreed, and BP has built no relationships - social media could help w/ that, perhaps even at this late date. #sm63
@MikeFraietta Yes! Video of their efforts to solve would be good. #sm63
@servantofchaos Absolutely, social media could play a role in rebuilding credibility. Best way to show transparency, involve public. #sm63
@MikeFraietta Yes! Video of their efforts to solve would be good. #sm63
Old adage: "Actions speak louder than words." Only way to restore credibility: 100% effort on solution, not messaging. #sm63
My 2 cents: best PR is to drop all messaging, simply show what they're doing to fix the problem. No spin, period. #sm63
- @jonl Crisis management w/ social media - tomorrow at 11 am Central. Another great weekly chat. #sm63 host @servantofchaos (hi, Gavin!)
RT @Marc_Meyer If BP was smart they'd come to our tweetchat tomorrow w/ host @servantofchaos on Crisis mgmt. using #socialmedia #sm63
- @jonl Crisis management w/ social media - tomorrow at 11 am Central. Another great weekly chat. #sm63 host @servantofchaos (hi, Gavin!)
I'm hooked on MyTown - but as a game much more than LBS. I rarely post my location on FB/Twitter when checking in. #sm62
Need to move beyond FB/Twitter "spam" of check-ins to real value. #sm62
Need to move beyond FB/Twitter "spam" of check-ins to real value. #sm62
RT @lucretiapruitt: I get to join @jasonbreed @Marc_Meyer & a bunch of other awesome (and savvy) folks tomorrow at 12p ET/9a PT for #sm61 combining SM & #Legal
RT @lucretiapruitt: I get to join @jasonbreed @Marc_Meyer & a bunch of other awesome (and savvy) folks tomorrow at 12p ET/9a PT for #sm61 combining SM & #Legal
@kseniacoffman Diaspora is a technically correct name, but I agree that it has negative connotations for a large percentage of world. #sm60
@KseniaCoffman No, but could restore trust if change is accompanied by actions to enhance privacy options. #sm60
@techguerilla Will give survey a look once my brain recovers from #sm60
@techguerilla Yes, I have seen those "distancing" statements from FB top management recently. Interesting. #sm60
@jdlasica Actually, I've had the best luck using TweetChat.com to follow these chats. They move so cotton-pickin' fast! #sm60
@jdlasica Thank you - just followed. Look forward to interacting with you further. #sm60
@techguerilla I agree that ousting Zuckerberg is only real way to establish trust, if that's even possible. #sm60
@techguerilla You think there's any realistic chance of forcing Zuckerberg out? #sm60
@elhoust Such a good point. I'm not participating nearly as much on Facebook now; mostly just observing. #sm60
@jdlasica LOL I did get a "Twitter is down" msg once. We must have overwhelmed them. Thanks again for moderating. #sm60
Yes, it is! ((hugs for Shel)) RT @techguerilla: @shelisrael glad to see you back up and around my friend #sm60
YEP! RT @ikepigott: People will leave eventually, but not for privacy. Facebook will die when someone else Friendsters it. #sm60
@jdlasica @Mary_Meyer Thanks for another GREAT socialmedia chat! #sm60
Great point. RT @techguerilla: @RaineyReitman Privacy will become the new competitive differentiator #Privacy #sm60
@JoeKikta @karimacatherine @techguerilla Yes, they own your data and do not even promise to delete it from their servers. #sm60
@JoeKikta @karimacatherine @techguerilla Yes, they own your data and do not even promise to delete it from their servers. #sm60
@shelisrael I'd be happy if I thought someone from FB was even *listening* to discussions like this, let alone participate. #sm60
@Marc_Meyer @jdlasica Agree the time is ripe for someone to provide real alternative to FB. #sm60
@jdlasica Diaspora sounds promising, but it's not available yet. #sm60
Q3 I hope other sites learn from #facebookfail & most of all that USERS learn to be more wary. #sm60
@jsandford @jdlasica Totally disagree about paid/unpaid. It's the expectation of privacy, which FB originally promoted. #sm60
My biggest beef is that my FB *friends* can make my info public; I can control MY behavior but not theirs. #sm60
RT @jdlasica: .@JoeKikta I think Facebook is naive if it thinks third parties will make benign use of its members public data. #sm60
@wvpmc And rightly so. Ppl should have been more cautious about FB. #sm60
RT @shelisrael: For those who say privacy is not a right, will you please @reply me your credit card #s and vacation plans? #sm60
Hear, hear. RT @swhitley: No matter how much theyd like to be, Facebook is not the Internet. It has never been a public forum. #sm60
@jsandford @swhitley Platform never more impt than relationships created/maintained there. Alternative will present. #sm60
@MackCollier Read @zephoria for diff. viewpoint - they DO care, they just don't understand at this point. #sm60
@MackCollier Read @zephoria for diff. viewpoint - they DO care, they just don't understand at this point. #sm60
Anyone else change their behavior on FB? I now refuse to click "like" anywhere on the Web. #sm60
@karimacatherine That's why we have to call FB out on the issue of transparency. #sm60
I'm telling companies now: Don't put all your eggs in Facebook's basket. #sm60
@karimacatherine You can't be transparent when you know your actions will cause an uproar. #sm60
@J_Fuji Read @zephoria for counter viewpoint. Younger generations upset when they understand implications. #sm60
Q2 All it needs is one big scandal of some marketer making improper use of data to create a tipping point. #sm60
@jdlasica Q2 Yes it is land mine. @jowyang recent post abt how brands are hurt by FB community pages. Also read @davefleet. #sm60
@jdlasica Q2 Yes it is land mine. @jowyang recent post abt how brands are hurt by FB community pages. Also read @davefleet. #sm60
@jdlasica I think avg user doesn't know about it. When they become informed, the get upset. #sm60
@karimacatherine Difficult but not impossible. Same thing happened w/ MySpace. Lot of ppl invested time & effort, then left. #sm60
FB's hubris could be its downfall. #sm60
@techguerilla I'd leave FB in a heartbeat if there were viable alternative. #sm60
@JoeKikta True! Promise to make opt-IN would have to be backed up by actually doing it. #sm60
Did you know there is certain profile info you CANNOT keep private, and that your friends share it everytime they "like" a page? #sm60
@Marc_Meyer Exactly. Avg user in the dark. More light we shed on FB's egregious policy, more the outrage builds. Tipping point? #sm60
RT @ikepigott: @Marc_Meyer @conniereece - Yes, were a minority. So are the canaries in the mine shaft. #sm60
RT @ikepigott: @Marc_Meyer @conniereece - Yes, were a minority. So are the canaries in the mine shaft. #sm60
@Marc_Meyer @techguerilla Not holding my breath, but Zuckerberg is getting sound PR advice. Will he take it? Not unless forced. #sm60
Only way FB can win back my trust is to promise to make all future changes opt-IN rather than opt-OUT. #sm60
RT @Marc_Meyer: Bring all these facebook comments 2 the table at 12pm 4 a #socialmedia tweetchat on the issues of facebbook & privacy #sm60
RT @tacanderson: Lets just start one: Who would like to help create a Social Media Scorecard? email me: tac@newcommbiz.com #sm55
RT @Marc_Meyer: #sm55 I think the community would be well served if a fluid social media scorecard was created [would love to see] #sm55
For measurement tools, also look at Radian6 and PeopleBrowsr. SAS just launched enterprise tool this week. #sm55
Raw numbers can be misleading w/out context, esp. for niche markets. #sm55
This Town's Not Big Enough For The Two of Us: Social Media Marketing (SMM) vs. Traditional Marketing
Getting ready to start the #socialmedia session on the importance of a content and engagemetn strategy in social media #sm51 (via @johncass)
@Marc_Meyer My Twitter lists were an outgrowth of today's #sm46 convo on curation and a preso to PR class taught by @misscharlie.
@Marc_Meyer My Twitter lists were an outgrowth of today's #sm46 convo on curation and a preso to PR class taught by @misscharlie.
@pgillin YW. Your newsletter is one of the few I read consistently. Really enjoyed the #sm46 tweetchat today.
@pgillin YW. Your newsletter is one of the few I read consistently. Really enjoyed the #sm46 tweetchat today.
Unsolicited endorsement: @pgillin is a trusted source. Subscribed to his newsletter; worth your time to read. (Thx 4 yr time today.) #sm46
Unsolicited endorsement: @pgillin is a trusted source. Subscribed to his newsletter; worth your time to read. (Thx 4 yr time today.) #sm46
@pgillin Predictions if we revisit this topic in a year, two years? #sm46
If readership at all-time high but biz model collapsing, then we need more ppl like @bdresher who are willing to adapt. #sm46
If readership at all-time high but biz model collapsing, then we need more ppl like @bdresher who are willing to adapt. #sm46
Thank you @brooksbennett for tweetchat.com - otherwise I would be lost trying to follow this convo. #sm46
Wow! I keep favoriting tweets in this fast-moving, fascinating discussion on trust and media. #sm46
Wow! I keep favoriting tweets in this fast-moving, fascinating discussion on trust and media. #sm46
Wow! I keep favoriting tweets in this fast-moving, fascinating discussion on trust and media. #sm46
@Marc_Meyer I *do* trust my peers, but then I have vetted, often face2face, and definitely over time, my trusted online sources. #sm46
@Marc_Meyer I *do* trust my peers, but then I have vetted, often face2face, and definitely over time, my trusted online sources. #sm46
@bdresher @pgillin And that's why I keep hoping tradtl media reinvents itself & successfully navigates online publishing. :-) #sm46
@bdresher @pgillin And that's why I keep hoping tradtl media reinvents itself & successfully navigates online publishing. :-) #sm46
@chrissfife Agreed (trad media not doing investigative anymore), and hence the dilemma. #sm46
@kwidrick No, you have the resources to PUBLISH, not necessarily to INVESTIGATE. #sm46
@kwidrick No, you have the resources to PUBLISH, not necessarily to INVESTIGATE. #sm46
@kwidrick No, you have the resources to PUBLISH, not necessarily to INVESTIGATE. #sm46
@kwidrick But individuals don't have the resources to do in-depth investigative reporting. #sm46
@kwidrick But individuals don't have the resources to do in-depth investigative reporting. #sm46
@bdresher @pgillin Which raises the issue: who will pay for investigative reporting? Traditionally big media. #sm46
@bdresher @pgillin Which raises the issue: who will pay for investigative reporting? Traditionally big media. #sm46
@andrewmueller That's why I curate to Delicious or my Tumblr blog. Sometimes I add commentary. #sm46
RT @pgillin: 2nd topic: Can businesses and institutions fill some of the trust gap created by the collapse of media institutions? #sm46
RT @pgillin: 2nd topic: Can businesses and institutions fill some of the trust gap created by the collapse of media institutions? #sm46
RT @pgillin: Can machines ever fill that role or will curation become a growth category for human jobs? (CR: I hope human.) #sm46
RT @pgillin: Can machines ever fill that role or will curation become a growth category for human jobs? (CR: I hope human.) #sm46
RT @pgillin: Can machines ever fill that role or will curation become a growth category for human jobs? (CR: I hope human.) #sm46
@chrissfife I don't think that's necessarily the conclusion, that we trust established media/big brands.
#sm46
Is accuracy, like beauty, in the eye of the beholder? How do we measure accuracy? #sm46
Information does not equal knowledge. #sm46
Information does not equal knowledge. #sm46
@pgillin And because Google Page Rank relies heavily on inbound links, it can, to some extent, be gamed. #sm46
You find trusted sources over time, weeding out the one-hit wonders. #sm46
@pgillin And because Google Page Rank relies heavily on inbound links, it can, to some extent, be gamed. #sm46
@pgillin And because Google Page Rank relies heavily on inbound links, it can, to some extent, be gamed. #sm46
Re: Edelman report, @pgillin. Do you agree with results? Methodology? #sm46
Re: Edelman report, @pgillin. Do you agree with results? Methodology? #sm46
RT @pgillin: First discussion question for #sm46: Does the proliferation of new media make us more informed or just more confused? #sm46
RT @pgillin: First discussion question for #sm46: Does the proliferation of new media make us more informed or just more confused? #sm46
I'll be participating. RT @Marc_Meyer In a little over an hour @pgillin will be hosting todays #socialmedia tweetchat. #sm46
I'll be participating. RT @Marc_Meyer In a little over an hour @pgillin will be hosting todays #socialmedia tweetchat. #sm46
Today's socialmedia tweetchat on Media Destruction is a DON'T MISS at 12 ET w/ host @pgillin. http://bit.ly/avVsi7 cc @marc_meyer #sm46
Today's socialmedia tweetchat on Media Destruction is a DON'T MISS at 12 ET w/ host @pgillin. http://bit.ly/avVsi7 cc @marc_meyer #sm46
@Marc_Meyer Having @ambercadabra host a #sm chat would be awesome squared! Let's twist her arm. I'll help. #sm44 #sm44
@itsEricLuke Hey, thanks for picking up on my tweet about Keurig. We love our new coffeemaker. (Good social media monitoring. #sm44)
@itsEricLuke Hey, thanks for picking up on my tweet about Keurig. We love our new coffeemaker. (Good social media monitoring. #sm44)
RT @shelisrael: RT @Marc_Meyer: Next week's host for #socialmedia is BL Ochman aka @whatsnext. #sm44 #sm45 BL is awesome. (I agree!)
RT @shelisrael: RT @Marc_Meyer: Next week's host for #socialmedia is BL Ochman aka @whatsnext. #sm44 #sm45 BL is awesome. (I agree!)
@TobyDiva I was so happy to see you jump on #sm44. Always fun conversations with you involved!
@TobyDiva I was so happy to see you jump on #sm44. Always fun conversations with you involved!
Whew. I'm always exhausted after following one of these #sm chats. *Breathe, Connie, breathe!* :D #sm44
Off to lunch. Many thanks to @shelisrael and @marc_meyer for today's #sm44. Great conversation! #sm44
@CraigKessler I think you can, using advanced search on Twitter. (Search for generic keyword plus location.) #sm44
RT @bdresher: Txt msgs, IMs, FB status msgs & Twitter all demonstrate interest & need for short-form news, info & updates. #sm44
@ajmunn As someone else said, more mktrs playing the percentage game on Twitter. Long-term success? To be seen. #sm44
@nigellegg Follow the PR2.0 chat on Twitter. I think the hashtag is #pr20 #sm44
RT @TobyDiva: @conniereece agree. seeing twitter as a push strategy wrapped around offers and contests vs. relationships #sm44
@bdresher I haven't used RSS reader in months. I rely on Twitter for links to the "good stuff." (But have carefully chosen ppl I flw) #sm44
@Marc_Meyer Yep, that's what I meant. Already seeing Twitter being used more for push marketing. Not effective. #sm44
Q2 - I see more of an attempt to use Twitter for push marketing. #sm44
Q2 - I see more of an attempt to use Twitter for push marketing. #sm44
@wvpmc When you get up to 10 columns, I'd look into a monitoring tool like Radian6. Can get overwhelming just using Twitter 4 that. #sm44
@bdresher I use tweetdeck. For catching good links I missed when monitoring Twitter, I use the TwitterTimes personal newspaper app. #sm44
@bdresher What Twitter tool do you use for news curation? I'm trying TwitterTimes. #sm44
Following chats like #sm44 introduces me to people I might want to follow on Twitter. I "tag" them by using favorite button. #sm44
"listening" to #sm44 via tweetchat.com - join host @shelisrael by following the hashtag #sm44
"listening" to #sm44 via tweetchat.com - join host @shelisrael by following the hashtag #sm44
RT @Shanan_S: Q1. Twitter opened new channels for formal and informal learning. (I like that. I've informally learned a ton!) #sm44
@shelisrael That'll work. The one-armed sister and I are fine. :-) #sm44
@shelisrael I'm just fine and dandy. Waiting for you to start #sm44. (I'll lecture you later on the fact that y'all is plural, not singular)
RT @shelisrael: Just learned that Conan has declined hosting #SM44. He doesn't like the time slot. So you'll be stuck with me. (starts in 5)
RT @Marc_Meyer: In a little over an hour @shashib helps discuss role of customer service & social media for #socialmedia tweetchat #sm41
@Marc_Meyer I think we need to develop the Reece-Meyer number. Dunbar is so yesterday. LOL #socialmedia
@Marc_Meyer @jasonbreed It has been my pleasure to moderate. Thanks to all the participants for a lively discussion! #socialmedia
As we wrap up this hour (it flew!) do we have consensus of quality over quantity? To start small and scale up/adapt as needed? #socialmedia
@DavidSpinks Yes, we are talking company usage of social networks, not individual. #socialmedia
@isolution I think someone in company should monitor after hours. Crises happen at odd hours. Motrin Moms, for example. #socialmedia
@isolution I think someone in company should monitor after hours. Crises happen at odd hours. Motrin Moms, for example. #socialmedia
RT @hacool: I think entrepreneurial cultures can scale better - helps to have employees who can take initiative (yes!) #socialmedia
@michaelpearsun That's why I use TweetDeck. Keep track of top friends I don't want to lose touch with. #socialmedia
@dariasteigman one-on-one can't be the measure; impossible standard. #socialmedia
@CharityHisle But some segment of ur customer base may b online 24/7. If you don't monitor on weekends, you may face PR crisis. #socialmedia
RT @jasonbreed: funny thing is that scaling is not as much abt tools as it is abt culture within. incorporate not require #socialmedia
@Marc_Meyer And Twitter may be harder to scale than other social networks. #socialmedia
RT @hacool: I think that comes back to ROI, start small, measure success, scale up when indicated and keep measuring #socialmedia
How many companies can adapt as QUICKLY as needed when it comes to growing social media presence? #socialmedia
@hacool Time intensive indeed. And that plays into the scaling issue. How many resources do you put into social media presence? #socialmedia
RT @jonnytee: 70/30 rule (via @allanschoenberg) - 70% content should matter to userbase - 30% is about you. #socialmedia
@hacool @ericswain Hmm. I could have my own personal Twitter representative with your company? :-) #socialmedia
@Marc_Meyer raises the point: is there a convoluted Dunbar number for companies engaging in social media? A ratio? #socialmedia
RT @dariasteigman: You dont need to engage 100K, but they all need to see youre engaging with some of them. #socialmedia
We're already starting to discuss Q3: What are the most effective ways of scaling social for Business? #socialmedia
We're already starting to discuss Q3: What are the most effective ways of scaling social for Business? #socialmedia
RT @PamelaMartin: Engagement means active participation. The act of listening well is an "engagement" that fits ALL strategies. #socialmedia
@evelynso Good point. Show respect. Check in frequently. Stay in touch as much as possible. #socialmedia
RT @ScottSchablow: How do you engage w/ 100K people? However they want you to. They wont usually all talk with you at once. #socialmedia
@JiaOnTheGo And thus, problems of scale in social networks for business. #socialmedia
RT @jonnytee: I dont think all businesses need to "engage" when using social media. It might not fit their strategy. #socialmedia
How does company scale as thr social media presence grows? Add staff, but what kinds of interactions can u hv w/ 100,000 ppl? #socialmedia
I'm enjoying the responses so much it's hard to remember I'm supposed to lead this discussion. Y'all keep 'em coming! :-) #socialmedia
Q2: When does quality trump quantity? Can you grow so big you can't have meaningful interaction on social networks? #socialmedia
RT @BethHarte: The most important thing is to show results. Even @comcastcare had to show results to get more staff/resources #socialmedia
@dariasteigman Devil's advocate here: If you follow them all back, how can you engage meaningfully with them? #socialmedia
How do you prepare company's decision makers for social media success and the need to hire/train more people, as w/ Comcast? #socialmedia
@michaelpearsun When Comcast first started on Twitter, it was only Frank Eliason. They shifted resources as they had success. #socialmedia
Seems we have agreement that goals and resources should determine a company's friending policy on social networks. Correct? #socialmedia
@ariherzog I agree. Lots of other noise on this hashtag. :-) #socialmedia
RT @dariasteigman: Challenge is 2 not get ahead of resources (time, $). If you build fllwrs but don't engage, u lose goodwill. #socialmedia
@jasonbreed You raise good points. Different departments w/in a company may use social media for different purposes. #socialmedia
As @Marc_Meyer & @BethHarte point out - What is company's relationship to friends/followers? What is the engagement? #socialmedia
@stevencorush Yes. Time management is part of the scaling issue. #socialmedia
RT @michaelpearsun: Engagement by virtue of RTs, @replies, clicks & conversions are good indicators of success,not followers. #socialmedia
@BethHarte Good point. There is a difference between social media "friends" and potential customers/constituents. #socialmedia
@CharityHisle So how do you balance number of friends/followers with quality communications? #socialmedia
@CharityHisle So how do you balance number of friends/followers with quality communications? #socialmedia
RT @Marc_Meyer: I think sometimes there might be a perception of "were doing it right, look how many followers we have.." #socialmedia
Yes, @dariasteigman - it is a scaling issue. How do you prepare a company to scale when you develop a social media strategy? #socialmedia
#socialmedia Q1: Can a company have too many friends in SocMed? (Note: we're discussing business, not personal, use of social media.)
#socialmedia Today's topic: Determining the Tipping Point in Social Media. There will be 3 Q's w/ 20 minutes per question.
As we get ready to kick off today's #socialmedia chat, I'd like to thank @Marc_Meyer and @jasonbreed for inviting me to moderate.
@jnswanson You can join me for lunch. I'm having a turkey sandwich right now, about to lead #socialmedia discussion. :-)
Coming up in 30 minutes - #socialmedia, Determining the Tipping Point in Social Media. I'll be moderating - thanks, @Marc_Meyer
Coming up in 30 minutes - #socialmedia, Determining the Tipping Point in Social Media. I'll be moderating - thanks, @Marc_Meyer
@KatrinaHollmann @KeithBurtis @MackCollier I had the time wrong for #socialmedia. It's noon EST. Oops!
RT @Marc_Meyer: Today at noon EST @conniereece is leading #socialmedia discussion on the tipping point of socimed http://twurl.nl/bujvzr
Have to leave now, but thanks to @tobydiva, @Marc_Meyer and others for excellent discussion. #socialmedia
@Marc_Meyer Or as a 20-something friend told me, "Email is for old people." i.e. only use it to communicate w/ older gen. #socialmedia
@evelynso Some truth to that, yes. But many fellow boomers also entrepreneurs. Pension is more of a WWII generation expectation #socialmedia
Older generation just needs to learn how to use tools; Younger generations need to learn how to use them for biz. #socialmedia
@CathyWebSavvyPR Amen to the crazy number of spammers & MLMers. Makes Twitter less enjoyable now. #socialmedia
@CathyWebSavvyPR Amen to the crazy number of spammers & MLMers. Makes Twitter less enjoyable now. #socialmedia
@TobyDiva All I can say is that marketers need to wake up to how many boomers are online & how they use socnets. #socialmedia
@greenhance I think there's an element of that -- personality determining network preference. Data would be good. #socialmedia
@AmyTobinCinci Follow the #socialmedia hashtag to get in on the whole conversation. Some great info!
@evelynso Good point. Pls elaborate on different $$ style for boomers & how it affects their use of sm. #socialmedia
@wvpmc And first step in that direction is to LISTEN. #socialmedia
Problem I encounter is that biz does not want to take time to find which social network most relevant for them. #socialmedia
@CathyWebSavvyPR Excellent point. As @Marc_Meyer says -- need to find niche. #socialmedia
@evelynso Agree totally about presumption that it's for the young tech crowd. Kept hearing that in relation to #iranelection. #socialmedia
@Marc_Meyer No, but that's one of the things that makes determining user stats so difficult. #socialmedia
@wvpmc Correct. 60% of Twitter users set up account then abandon it. #socialmedia
NPOs w/ older demographic tell me, "Our donors aren't online." I point out that they ARE online & can't afford to ignore. #socialmedia
@TobyDiva I think for now, boomers are still "lost" demo. Hear too many ppl (esp. news media) refer to Internet as "youngsters" #socialmedia
@peterkim Sorry, Peter. Lost which tweet you're referring to; I'm trying to follow too many w/ the #socialmedia hashtag. :-)
If you look at *what* men/women post on Twitter, it's different. Women more likely to share, men to broadcast. #socialmedia (generalization)
Very few boomer friends (male or female) on Twitter. Lots on FB now, and a few on LinkedIn. #socialmedia
When I teach on #socialmedia, I have ppl ask me, "Should I be friends with my children on FB?" That's a personal, not technology question.
Among my baby boomer peers on FB, I have more women friends and they tend to post more frequently than the men. #socialmedia
@TobyDiva I know better -- but then I *am* a baby boomer. #socialmedia
RT @Marc_Meyer: we have a #socialmedia chat starting in 11 minutes with @tobydiva hosting.
@MackCollier Stay tuned for #socialmedia w/ @TobyDiva - that won't sound so surreal when you look at demographics. :-)
RT @RicciNeer: Are you registered for June 4 #socialmedia #ewn event with @riccineer & @conniereece? http://budurl.com/ewn609
