@CariSultanik True dat. Bad art + Reach = Bad Romance. #sm111
@CariSultanik True dat. Bad art + Reach = Bad Romance. #sm111
@megfowler Or have anything to say. Jersey Shore and the Kardashians have "reach". Nuff said. #sm111
RT @megfowler: Reach is awkward to define. I can give you a megaphone, but who knows if you'd just make noise, or get heard. #sm111
RT @megfowler: Reach is awkward to define. I can give you a megaphone, but who knows if you'd just make noise, or get heard. #sm111
@megfowler Or have anything to say. Jersey Shore and the Kardashians have "reach". Nuff said. #sm111
RT @AndrewMueller: @MackCollier Remember people advocate for brands because they want to feel like part of something #sm85
@prosperitygal whoops. I meant that I was able to properly join in for once. Too busy usually. #sm70
Okay done my lunch at #ottawabagelshop with my iPhone. On the plus side, nice to join a proper chat #sm70 for once. Thanks all!
Wait. Social Media Beer Popsicle Lollipop Business Cards?!? Pure genius! @abarcelos @ambercleveland @djwaldow #sm70
RT @milesd999: #sm70 is it really all over? enjoyed this a lot - same time next week?
@TomMartin @Jaybaer hmmm candied business card on a stick. (product lightbulb goes off) #sm70
Even better if it's candied. And on a stick. RT @TomMartin: get @Jaybaer 's biz card -- better than a lollipop ;-) #sm70
Even better if it's candied. And on a stick. RT @TomMartin: get @Jaybaer 's biz card -- better than a lollipop ;-) #sm70
RT @danperezfilms: Focus should be delivering great product/service at competitive price w excellent cust svc. When did that break? #sm70
Mmmm lollipops. RT @djwaldow: @jaybaer I'm a fan of Jay Baer. No lollipop? Dude. Hook me up! #sm70
@GetResults Agreed. #sm70
@MyAgenda #sm70 agreed. It's a melding / sharing / partnership.
@iMediaMichelle @themaria @GetResults @mjayliebs your "friends" totally own your reputation/influence/expectations of you.#sm70
Great word. Yours? RT @AppleBoxStudios: I think the answer lies with brand champions..the "passionistas". #sm70
@rebeccawoodhead #sm70 Maybe. But my point is, if you hire smart, emotion can be outsourced.
Not possible to share? RT @MyAgenda: @denvan well, U can only speak so long for client before it becomes your vision not theirs! #sm70
Not possible to share? RT @MyAgenda: @denvan well, U can only speak so long for client before it becomes your vision not theirs! #sm70
RT @mjayliebs: @iMediaMichelle unfortunately, the customers own the brand, we can guide, but sometimes lose cc @themaria #sm70
RT @rebeccawoodhead: @jaybaer #sm70 Only people who are emotionally invested in your brand should speak for your brand.
RT @ar_turnbull: agreeing with @danperezfilms RT: Cust always calls shots for *successful* companies, using #sm or not. #sm70
RT @ar_turnbull: agreeing with @danperezfilms RT: Cust always calls shots for *successful* companies, using #sm or not. #sm70
This Town's Not Big Enough For The Two of Us: Social Media Marketing (SMM) vs. Traditional Marketing
RT @deansguide: RT @shelisrael: 2010 will also be the year fail whale gets retired to Marine World. It just won't be needed anymore #sm44
@shelisrael Do you see geotagging of users changing the Twitterverse? #sm44
RT @shelisrael: RT @Marc_Meyer Look for a premium model to be offered by Twitter in 2010 #sm44
@LauraMattis Just lurking and "amplifying" myself. Busy day. @DenVan @Tbeffs @Marc_Meyer #sm44
@LauraMattis Just lurking and "amplifying" myself. Busy day. @DenVan @Tbeffs @Marc_Meyer #sm44
RT @wvpmc: @Marc_Meyer @conniereece 2 ways to begin in Twitter: Jump in and push, jump in and listen... latter=more rewards #sm44
RT @andrewmueller: @ajmunn Twitter is good to focus the research, not BE the research (original intent of the focus group) #SM44
RT @Tbeffs: @LauraMattis Check out http://hashtagsocialmedia.com/ live convo on Socialmedia, 30 min left #sm44 JOIN IN! #sm44
No, I Don't Want to Be Friends With My Butter RT @karenmcnaughton @fastcompany art. on brands+SM http://bit.ly/5Dafsd #socialmedia #branding
@nigellegg Re. each employee owns their own channel. Me: agreed. In this case they "pull info" so are the audience. #sm42
@KrisColvin You juggled well. Bravo. #sm42
All: would love to get more answers to my "spotlight question" "What do you do?" http://bit.ly/5FZAFk #sm42
Thanks all! RT @comcastcares: @AndrewMueller Always a pleasure. Together, we are all building this new space for business. #SM42
@KrisColvin Collaborative Work Space. Agreed. It's what "open concept office" was always trying to be. But you can turn it off. #sm42
@KrisColvin Collaborative Work Space. Agreed. It's what "open concept office" was always trying to be. But you can turn it off. #sm42
RT @KrisColvin: #sm42 When truly integrating SM into a biz, many areas will be touched... speech, sites, availability, tech.
@dannybrown Yup. They're always first (in the smart businesses) but there's a lineup behind them. #SM42
@dannybrown Yup. They're always first (in the smart businesses) but there's a lineup behind them. #SM42
@comcastcares And open / shared channels - to your previous point. #SM42
@nigellegg That book never gets to Ch. 12. My point: SM is bigger than "customers" but "audience" always owns the channel. #sm42
@DannyBrown Actually, I think "audience" would be a more inclusive (holistic) way of saying "customer" here. #SM42
RT @DannyBrown: @comcastcares @AndrewMueller How about the holistic perspective? Customers are part of *overall* business success #SM42
RT @DannyBrown: @comcastcares @AndrewMueller How about the holistic perspective? Customers are part of *overall* business success #SM42
Ah the old brand / channel ownership question again. @AndrewMueller @comcastcares #sm42
That's why I always say "There's no "ME" in Social Media." Oh wait. Scratch that. There actually is... @jsandford #sm35
@ikepigott Re. White Paper offer. You've got to put an "ironic" face on that. I almost blocked you. ;o{)} #sm35
@TomMartin Sorry, I thought we were talkling about ME (tm - all rights reserved). #sm35
@jsandford Re. Like walking up to group at party touting yourself. #sm35 Brand not = to self- promotion. It's about being helpful to humans
RT @jsandford: @DenVan Too many brands try to insert brand into a convo. blatantly. #sm35 Me: That's not branding. That's jerkness.
Q2: Agencies need to formalize listening and absorbing customer expectations / input / reactions as part of the big plan. #sm35
@jsandford Brand as aftershock. Nope. It should be the thread thayt ties your campaign together with all other customer experiences. #sm35
@jsandford But the brand IS a lateral conversation. We were wrong to think it was ever anything else. SM just helps us listen better. #sm35
@jsandford Brand as aftershock. Nope. It should be the thread thayt ties your campaign together with all other customer experiences. #sm35
@jsandford But the brand IS a lateral conversation. We were wrong to think it was ever anything else. SM just helps us listen better. #sm35
That's why I always say "There's no "ME" in Social Media." Oh wait. Scratch that. There actually is... @jsandford #sm35
@ikepigott Re. White Paper offer. You've got to put an "ironic" face on that. I almost blocked you. ;o{)} #sm35
@TomMartin Sorry, I thought we were talkling about ME (tm - all rights reserved). #sm35
@jsandford Re. Like walking up to group at party touting yourself. #sm35 Brand not = to self- promotion. It's about being helpful to humans
RT @jsandford: @DenVan Too many brands try to insert brand into a convo. blatantly. #sm35 Me: That's not branding. That's jerkness.
Q2: Agencies need to formalize listening and absorbing customer expectations / input / reactions as part of the big plan. #sm35
RT @dariasteigman: @TomMartin Conversations require commitment to the long haul. #sm35 Me: "Commitment" is conversation defined.
RT @AndrewMueller: @bethharte Brand comes from interaction between customer / products / services / Co at every touchpoint #sm35 Me: AMEN
RT @hkremer: RT @TomMartin: Q2 So how do agencies have to change in order to create conversations instead of campaigns? #sm35
RT @AndrewMueller: @bethharte Brand comes from interaction between customer / products / services / Co at every touchpoint #sm35 Me: AMEN
RT @hkremer: RT @TomMartin: Q2 So how do agencies have to change in order to create conversations instead of campaigns? #sm35
RT @dariasteigman: @TomMartin Conversations require commitment to the long haul. #sm35 Me: "Commitment" is conversation defined.
RT @AndrewMueller: If you missed #sm35 today about balancing Social Media campaign + conversation. Achive here: http://bit.ly/4uvpTS
RT @jsandford: You shouldn't jump into the conversation; you have to fall into it and trust. #sm35 Me: I buy that. Like the Nestea plunge.
That's why I always say "There's no "ME" in Social Media." Oh wait. Scratch that. There actually is... @jsandford #sm35
@ikepigott Re. White Paper offer. You've got to put an "ironic" face on that. I almost blocked you. ;o{)} #sm35
@ikepigott Only if nobody can edit out the smarm That's the "money shot" for you. #sm35
RT @Marc_Meyer mad shoutout to @tommartin for taking on campaigns v. conversations.. #sm35 Me: Right on.
RT @TomMartin @Tbeffs: Q2: public/private sectors w cross over success? #sm35 Yikes. Not in Canada that I can think of.
@Marc_Meyer Hmm. But often more Social Weedia - as in a) tangled thicket, b) annoyance to be removed, c) or what are we smoking? #sm35
Chicken sandwiches, Mr. X, Dr. Seuss - Favourite posts of 2009: Oct & Nov | Beg to Differ blog http://bit.ly/4YckvE #branding #socialmedia
Brand builders: how to be human in five easy steps. (Spoiler: don't be a dinosaur) http://bit.ly/3a5cPP #branding #socialmedia
RT @denvan Why we’re stuck with the term “Social Media” (and why it’s maybe not so bad) | Beg to DIFFER http://bit.ly/G7Pwl #socialmedia
@jasonbreed Sorry, in the #socialmedia flurry I missed your comment on @southwestair + passion / interesting-ness. Agreed. They do it right.
RT @CharityHisle: I'm biased, but I say don't recruit marketers for #socialmedia jobs. I say I recruit people that speak 'human'. :o)
RT @thebrandbuilder: @ConversationAge Though the ideal candidate has both, I'll hire street smarts over book smarts any day. #socialmedia
RT @thebrandbuilder: @ConversationAge Though the ideal candidate has both, I'll hire street smarts over book smarts any day. #socialmedia
RT @ConversationAge: @djwaldow how about business savvy, good listening skills #socialmedia Me: yes! Social Media = Listening Media (LM?)
@Marc_Meyer Re. Shitty coaches. LOL Agreed. Of course I meant GOOD coaching. #socialmedia
@ConversationAge Q3: No. We should have been looking for passion / connecting skills / authority all along! #socialmedia
RT @ConversationAge: one of the most powerful forms of self-awareness is playing back what you do. #socialmedia Me: that's good coaching!
Yes @conversationage Coaching is better than training in this area. #socialmedia
I'd respect SM reps with three things: 1) interested/ passionate, 2) interesting, 3) project credibility / authority #socialmedia
.@amysbryant In the #socialmedia convo, I was using "Take" as opposite of "Share". But "Take" is greedy while "receive" seems too passive...
RT @courtenaybird: "69% Of Adults Don't Know What Twitter Is" http://bit.ly/FO1Pb #socialmedia Me: is this the "Summer of 69" then?
RT @DavidSpinks: @DenVan an agenda that takes is the type that won't facilitate true relationships. Sharing is caring. #socialmedia.
.@mark_meyer @chrisbrogan Whoops. Look at the time. DenVan is out. Thanks again! #socialmedia
.@Marc_Meyer It's a big (worldwidewebby) open conversation I'm talking about.... or buy a list. #socialmedia
.@Marc_Meyer Yes, but have this conversation with a happy customer in a forum where leads are listening. #socialmedia
.@Marc_Meyer Re. practical tools. Right. Try having one of these conversations with your customers #yourproduct? Ask them. #socialmedia
@chrisbrogan Last Q. The agendas you put on the table = brand promises. You fulfill the promise; you sustain the relationship. #socialmedia
.@Marc_Meyer Right, so let's be hard-nosed capitalists. Good sales relationships are built on shared (negotiated) value agendas #socialmedia
.@DavidSpinks Of course, you can't survive forever on the GIVE side either. Can you? #socialmedia
.@DavidSpinks The TAKE agenda burns out its fuel pretty quickly. Love is a good analogy. #socialmedia
.@DavidSpinks I guess there are also agendas that TAKE vs. agendas that SHARE. Agreed? #socialmedia
.@DavidSpinks Agreed. There is no "agenda-free". There is only "agenda-welcome" versus "agenda unwelcome / creepy / pushy etc. #socialmedia
.@DavidSpinks @TomMartin A friend of mine used to have ASSHATS as his cell phone number. Impossible to forget. Very viral. #socialmedia
.@chrisbrogan "Lead Gen" is moving cows through a barn. "Relationship building" is inviting them in for tea. #socialmedia
RT @TomMartin: Did you know that over 1 million twitter users don't follow @chrisbrogan? #socialmedia GACK! Can that be TRUE?!?!?
RT @DavidSpinks: The PROBLEM with "personal branding." http://bit.ly/17tWe7 #socialmedia My take: bravo & great beard!
