#socialmedia Profile

Profile

@fergi22

twitter: @fergi22

#sm tweets: 44

Can social media move the needle for brands during the holidays?

An introvert's approach to leveraging social media for business success

Why Your Cyber Monday Emails Were Annoying: Updating Your Pitch for the Social Era

The rise of the social index and its impact on influence

Social Media for Crisis Planning & Response

Informal Tweet Chat Event

Separating the Personal & Professional in Social Media...or Not

Influence and #Brandfail

Social Search: Don't Miss the Opportunity

#sm129

The Twitter (R)evolution

Journalism & Good Content are Finally Converging

The Role of Education in Social Media

Fear and Loathing in Content Creation

Centers of Excellence

Content is King: Blogging for the Top of the Sales Funnel

Can a Personal Brand Coexist Within a Corporate Ecosystem

Trolls or Contrarians? The food chain of social media

Welcome to the Big Data Era, How do Marketers Cope?

Develop Your Social Business

Social Media Offline: How to appropriately value and measure the impact of social media for offline businesses

Blood from a turnip or can social drive sales in B2B?

Building Relationships: Choose Your Social Network Wisely

Love All Your Children The Same: Managing Multiple Social Brands

What should we be measuring in social media?

Social Business

Does Public Relations Get The "Message" in Social Media

Do Influencers Or Customers Buy Your Products?

The disruptive forces of social content

Changing the Customer Satisfaction Approach with Social Media

"Content Curation" Hype or Solution

Is Twitter Massively Overrated?

What kind of training / education / experience "qualifies" you to do social strategy?

Re-Shaping the Purchasing Process: The Rise of Social Retailing

Social Media in a content economy

Communicating Specifically To The Masses: Social Content Management

Is pulling a bonehead move the new "strategy" for some brands?

Can PR & Advertising Work together on social?

Government & Social Media: The Global & Local Impacts

Social media training: who needs it?

Unleashing Consumer Insights with Social Media

The Rise of the Brand Experience

How to plan a global social media initiative

Facing conflict on social networks

How do you cope with online distraction?

Social Media and Commerce for Business

Radical Transparency in social media

Using Video and YouTube to reach and influence audiences

Social Influence: Meaningful?

Apply Your Social Media Experience In Government

Transform Your Marketing Department into a Publishing Department

Enterprise Social Media: Working For Your Online Advocates

Bootstrapping Your Social Programs

The Social Customer...and What Brands Need To Know

Social Media Content Strategy

Knowing Your Customer As Well As They Know You Through Social

Ideation: Driving Innovation or Just talk?

Are We at the End of the Social Side of Networking?

Professionalization of the Social Media Industry

Does Pharma REALLY have anything to offer in social networking?

Living on Borrowed Time? The Ad Agency Model is Changing

SCRM and the Value to Organizations

Measuring Influence Versus Popularity?

Building Your Reputation Using Social Media

Social Media for Non Profits

The Lifespan of a Social Community

Creating a Social Media Strategy? Stop Wasting Your Time!

Buiding our own Frankenstein: Is engaging with customers via social media required, or optional?

Social media AND...

Mobilizing Your Social Strategy

How to Get Measureable Results From Your Facebook Presence

How news brands use social media and social gadgets to connect with audience

The New Digital Press Release

Social Media Data Management - Privacy, Security and Retention

Crisis Management for BP Using Social Media

Location Based Services: Marketing Euphoria or Building Block?

Quick and Legal: How to Make Social Media Less Scary for the Legal Dept

Facebook blowback: What's the upshot for social media?

Is Retention the new acquisition in social media?

Connecting With Consumers Through Social Media

Managing the marketing mix-What's more effective?

Culture Shift: Is your company ready to go Social?

How do you manage the effectiveness of your social programs?

This Town's Not Big Enough For The Two of Us: Social Media Marketing (SMM) vs. Traditional Marketing

What location based social means to businesses

Characteristics of Highly Influencial Brands in Social Media

The Importance of a Content and Engagement Strategy in Social Media

Customer Service's Role in Social Media

The Next Big Thing is So Last Year

Social and the New Model For Market Segmentation

Sentiment Analysis: Opinions Matter, If Only You Knew Which Ones

Destruction of the Media Industry: Will We Be Better Off In the Long Run?

Fear Factor. Understanding the value of adding social media to the mix.

Twitterville - What's Happened, What's Coming

The Social Media RFP: How to Get the Best Results

Socializing My Business � What Comes After the Chit-Chat?

Engagement through Customer Service: Your Contact Center and Social Media

The 2009 Roundup

Advancing the Discussion of Social Media & ROI

The Future of Socialnomics

The Future of Advertising & the Role of the Agency

The Impact of Social Media in Government

Stop Campaigning and Start Conversing - The New Marketing Paradigm

November 17th: Rohit Bhargava

November 10th: Jacob Morgan

November 3rd: Jason Falls

Oct. 27th: Scott Monty

Tips to Entrepreneurs and Small Business Owners from BizTechDay | Triple Pundit http://bit.ly/Z2erz #pr #socialmedia

New employee engagement tool http://bit.ly/2hSdj1 Looks interesting. #socialmedia #csr #pr

October 20th: C.C. Chapman

October 13th: Aaron Strout

Are You Practicing Proper Social Networking Etiquette? - Forbes.com http://bit.ly/Fq0rr #socialmedia #pr

Johnson & Johnson leads in #socialmedia Connecting with Customers in Digital Space Ragan.com http://bit.ly/1fobFx #pr

Five reasons corporations are failing at social media #socialmedia #pr

Top 8 signs you’re a Twitter addict |Ragan.com http://bit.ly/2wNVIV #socialmedia

October 6th: Todd Defren

RT @swichi293: Is Your #PR Agency #SEO & #SocialMedia Savvy? - http://bit.ly/F25db Must read if you're entering arena

RT @FLHH: Top 10 Reasons Your Company Should Not Tweet - http://bit.ly/zuctm (via @toomanyfreaks) #twitter #pr Great advice #socialmedia

Pause to Support a Cause. Be a survey panel member to support your favorite cause. http://bit.ly/BReHl #csr #pr #socialmedia

Hubspot Study Shows #SocialMedia Releases Are Less Effective Than Traditional Press Rel. http://bit.ly/1Mg8Wr #pr See comments for cautions

How to abide by copyright laws on #socialmedia Ragan.com http://bit.ly/11bQyJ Great post. #pr

September 29th: Brian Solis

September 22nd: Ken Burbary

Online Database of Social Media Policies http://bit.ly/lF1eD Very useful if you're developing a #socialmedia policy. #pr

Apps For America'Shows Innovative Ways to Display Gov Data Poynter http://bit.ly/1ixm9B Don't miss if you work with data #socialmedia #pr

How do you apologize with authenticity? http://bit.ly/aIemU #socialmedia #csr #pr 6 Great CEO videos

September 15th: Scott Hepburn

Voice chat coming to Facebook | Geek Gestalt - CNET News http://bit.ly/fpnMn #socialmedia

RT @SeanWF: ,, Dataopedia - Quickly look up tons of useful data on any website - http://su.pr/6outDU Very useful #pr #socialmedia

Trust Agents: The New Digital Natives : MarketingProfs http://bit.ly/WYQi9 Nice review #csr #pr #socialmedia

RT @thejournal_RA: How contests & new media advance #sustainability initiatives, engage people. http://bit.ly/Gv27k #csr #mfg #socialmedia

AAUP: Academic Freedom in Cyberspace http://bit.ly/10Ve0U Do you agree we need new policy? #socialmedia #aejmc

September 8th: Michael Brito

RT @NewMediaHowTo: Public Relations and this “Second Wave” of the Internet: Ride it if you can... #pr. http://bit.ly/hFA9E #socialmedia

RT @russpalmer: RT @ritubpant 25 Mega Corporations and Their Social Media Profiles http://su.pr/2GveHZ #socialmedia #pr great resource

RT @coffeemarketing: RT @NECEmily: Cool presentation on Social Media ROI @thebrandbuilder http://ow.ly/oyj0 #socialmedia #pr

RT @drgail: RT @science_topsy: Reading: Harvard backs off media policy #csr #marketing #research http://tinyurl.com/mkkb4e #socialmedia

When The Suits Tweet - Forbes.com http://bit.ly/8tdKd Web 2.0 within corporations 4 drivers for effectiveness #PR #socialmedia

September 1st: Valeria Maltoni

RT @johndigles: :Why #SocialMedia Demands Professional Ethics - your audience can see through B.S. http://smub.it/y7nm #PR #PRethics

Competitive Intelligence Tools - Alexa, Compete, Google Trends & Quantcast - Digg v StumbleUpon | http://wellontop.com/kfuO #socialmedia #pr

August 25th: Shannon Paul

rt @catcassels #SocialMedia Gives Execs the Willies: Marketing Pilgrim The Center for Media Research has reported http://bit.ly/pZo9q #pr

rt @SeanWF Survey Finds 30% of College Faculty Use Twitter http://su.pr/2VIyVf #pr #socialmedia 1/2 have never used it

RT @tommy_landry: Getting serious about social in the exec suite http://ow.ly/kIXR From a VP of #socialmedia #pr

RT @swichi293: #SocialMedia: Clickstreams: What They Are and Why You Should Track Them http://bit.ly/4taXxk

August 17th: Connie Reece

August 11th: Liz Strauss

The 60 Minute SEO Site Audit: Eric Enge, Search Engine Watch, Aug 11, 2009 The basics . http://bit.ly/1fVkcL Via @infoimp #pr #socialmedia

Google invites feedback on super-secret search upgrades | Webware - CNET http://bit.ly/vdTxT Secret password is caffeine #socialmedia

Penn Olson – Social Media Best Practices http://bit.ly/12tJ8 Good #CSR #PR suggestions for #socialmedia

RT @TrendTracker: Facebook, Twitter skills now wanted in workplace http://is.gd/2bGXp #socialmedia #hr #jobs #PR job hunters take note!

RT @chrisbros: largest 100 companies active on three key #socialmedia: Twitter, Facebook and Blogs. http://bit.ly/1grii #PR #CSR

Gov 2.0: The Promise Of Innovation - Forbes.com http://bit.ly/MNqVP Possible? Desirable? #socialmedia

Online Insomnia Programs Promising, Studies Show - NYTimes.com http://bit.ly/wsb98 #socialmedia for the sleep deprived

August 4th: Ann Handley

July 28: Chris Brogan

July 21st: Rachel Happe

July 14th: Jennifer Leggio

July 7th: Keith Burtis

June 30th: Lee Odden

Jun 23, Richard Binhammer

June 16th: Toby Bloomberg

June 9th: Arik Hanson

Paul Chaney: Jun 2nd

Geoff Livingston: May 26th

David Alston: May 19th

Scott Stratten: May 12th

May 5th: Jason Falls

April 28th: Danny Brown

April 21st: Michael Long (The Red Recruiter)

April 14th: Jessica Lee

April 7th: Mack Collier

March 31st: Beth Harte

Informal Tweet Chat Event