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hewsonb
@hewsonb
twitter: @hewsonb
#sm tweets: 12
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@michelletripp Thank you so much for your excellent moderation and leadership of #sm103 !!
directly, placing ads on their site in various places RT @AndrewMueller Is Amex monetizing the content directly or indirectly? #sm103
so totally disagree with this: RT @michelletripp If a YouTube video has 1M views and no advertising, monetizing opportunity was lost. #sm103
Amex. RT @AndrewMueller .@Marc_Meyer @michelletripp can you give me an example of a company that effectively monetized their content? #sm103
Should Chrysler have fired NMS? RT @michelletripp @dariasteigman All content must be accurate & come from trustworthy source #sm103
Amex. RT @AndrewMueller .@Marc_Meyer @michelletripp can you give me an example of a company that effectively monetized their content? #sm103
Should Chrysler have fired NMS? RT @michelletripp @dariasteigman All content must be accurate & come from trustworthy source #sm103
@dariasteigman agreed on transparency, but communication ideation has what agencies are best at, right? #sm103
Yes, targeting is imperative RT @Shanan_S If you have limited resources (ie. time) do you only focus a few key audiences? #sm103
branding 101 RT @dariasteigman We need to talk about trust. Content is "currency" to enhance reputation, action. But also trust. #sm103
I'd like to know people's opinions regarding the role and responsibilities of agencies vs clients in the content economy. #sm103
haven't we always been in a content economy? (re: soap operas) Its just the content creators who are getting broader, right? #sm103