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IanGertler
@IanGertler
twitter: @IanGertler
#sm tweets: 87
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@BarbBuckner @LisaPetrilli @LoisMarketing Indeed! So, I guess that "birds of a feather tweet together" too (some pun intended). #sm138
@dgcattaneo re: A3 - content [CAN] become a core competency #sm125 > My favorite tweet from today's chat. Smart goal to connect people!
@dgcattaneo re: A3 - content [CAN] become a core competency #sm125 > My favorite tweet from today's chat. Smart goal to connect people!
@Marc_Meyer re: @TobyDiva @shelisrael Need to get back to storytelling. #sm125 > Agree! Toby: for corp, the RIGHT call-to-action is crucial.
@megfowler re: If ppl don't want to create content, get them to be your "repurposers" -- cross link to platforms #sm125 > #ContentChampions!
@Marc_Meyer re: Shoutout to @themaria for hosting today's #socialmedia chat #sm119 >Why does social work? B/c of ppl like all of you—cheers!
@eliingraham @themaria "The value of a dollar is social, as it is created by society." (Ralph Waldo Emerson) True for social biz too. #sm119
@eliingraham @themaria "The value of a dollar is social, as it is created by society." (Ralph Waldo Emerson) True for social biz too. #sm119
@themaria A3: During the financial crisis, always heard "public/private partnership." More appropriate to describe a #SocialBusiness. #sm119
@themaria re: @jgombita @eliingraham Reverse mentoring=huge. @bryonycole wrote re: @green_dot http://t.co/eJF8pcY #sm119 > Like! +1! Follow!
@eliingraham Exactly. The first customer "buy in" is usually the exec team. That's the #BigSell! cc @Ken_Rosen @FuelOnline @themaria #sm119
@FuelOnline re: @themaria Getting upper management can indeed be difficult... #sm119 > Show value/ROI, but also teach 'em how to use social!
@kenburbary re: Think like the customer. Look @ brand interactions. Break down silos. #sm119 > Absolutely. BTW: congrats on @BigFuel news!
@BarryBirkett @dariasteigman re: #SM has made it both easier & harder for prior social biz to be social today #sm119 > Pros & cons with all!
@jasonbreed @themaria A2: To integrate social, must have objectives. How would you do it w/out social aspects? Then, add to improve! #sm119
@themaria @BarryBirkett @sethgoldstein Absolutely. Biz used to be social BEFORE the Internet. #SM, etc is putting it back in place. #sm119
@NealWiser re: @themaria @FuelOnline Can sell in #SM, but needs to be a soft-sell. Building relationships should come 1st. #sm119 > Indeed!
@NealWiser re: @themaria @FuelOnline Can sell in #SM, but needs to be a soft-sell. Building relationships should come 1st. #sm119 > Indeed!
@unmarketing re: @jaybaer A2 Twitter presence: must listen, not just dictate #sm107 > There's a reason the Internet is called "interactive!"
@sradick re: Innovation in Government - a study by IDEO and the Partnership for Public Service (http://bit.ly/fFssit) #gov20 > FYI: #sm99
@digiphile re: Thanks #sm99 > "Healthy citizens are the greatest asset any country can have." (Winston Churchill) So, best to all of you!
@digiphile re: Thanks #sm99 > "Healthy citizens are the greatest asset any country can have." (Winston Churchill) So, best to all of you!
@dariasteigman: A4. Depends on topic, issue. No one-size-fits-all in communications & #sm is no exception. (Great Q) #sm99 > & great answer!
@ambercleveland: @iangertler I think there should be tools to leverage more, also maybe a "space" for local constituents...#sm99 > Agree!
@digiphile: A4 for #sm99: Citizens interact meaningfully w/ govt using #SM re: privacy, security & ID issues? #gov20 > #BalanceANDcompromise
@dariasteigman: A3. #sm a great vehicle for "humanizing" people. Need to see "The Gov't" as people. #sm99 > So, a #SocialMediaConstitution?
@ambercleveland: A3. I follow @CoryBooker. #sm99 > Agree; great! Really haven't mentioned tools beyond @Twitter. Shouldn't we leverage more?
@digiphile A3 for #sm99 US gov't & social media at home; follow any govt accounts? #gov20 > Many, but remember: #sm still in infancy stages!
@digiphile @AppleBoxStudios advanced capabilities #sm99 >Brings up filtering tech cos. Some think they should be held responsible. Thoughts?
@appleboxstudios re: @digiphile Flipping that, any repressive regimes using #SM to monitor dissidents & push out propaganda? #sm99 > China.
@digiphile re: @AndrewMueller @Ken_Rosen What happens when #sm is flooded by govts, including misinfo? #sm99 > "The people" step in to help.
@andrewmueller re RT @dariasteigman: @Ken_Rosen #SM & counter to "state run" media. #sm99 > A proverbial #PublicPrivateGovernmentPartnership
@digiphile re: @AndrewMueller @jasonbreed Examples: @USAdarFarsi & @USAbilAraby. @StateDept & hashtags. #sm99 #gov20 > & @acarvin via @NPR!
@sanchezjb re: #MiddleEast not a FB Revolution http://ow.ly/41eA1 #sm99 > Agree; just better tools for underlying foundation & motivations.
@charlynshelton re: If FB reaches 1B & becomes a bank ... politics http://biturl.net/a7cv #sm99 > Remember outrage about Walmart doing this?
@andrewmueller re: Similar to relationship btw biz & Customers, #sm has shifted balance of power btw Gov't & ppl #sm99 > #OfByForThePeople!
@andrewmueller re: Similar to relationship btw biz & Customers, #sm has shifted balance of power btw Gov't & ppl #sm99 > #OfByForThePeople!
@c_pappas re: Should be transparent & join conversation. Esp now that role of US is bigger in #ME #sm99 >Agree, but protocols do save lives.
@kasey428 re: RT @markkrupinski @digiphile I think the public has been more effective in support / info #sm99 > True, but how it should be.
@kasey428 re: RT @markkrupinski @digiphile I think the public has been more effective in support / info #sm99 > True, but how it should be.
@digiphile: A1: US gov't & use of social media in Middle East revolutions? > Decent, but issues aren't w/ #sm. More rabout "policies." #sm99
RT @markkrupinski: RT @Marc_Meyer: Todays 99th #socialmedia tweetchat topic is about the effect of SM on Govt. locally & globally. Our host? @digiphile #sm99
#sm97 RT @eric_andersen Whoa: 70% of companies are using/will use #socialmedia for product innovation; only 33% have plan http://j.mp/flUmqj
@neicolec re: @CommunispaceCEO @megfowler Study: http://bit.ly/ffr23W >Saw it. #SM has awareness & engagement. Many factors for each. #sm97
@danperezfilms re: @Marc_Meyer @jasonbreed Goals should be solid "traditional" custserv, then expand to SM - 1st things 1st #sm97 > Exactly!
@CommunispaceCEO Thank you, @megfowler & entire #sm97 community for such insightful responses—even if we didn't want to admit to all of 'em.
@CommunispaceCEO re: Q3A: crowdsourcing #sm97 > Depends on the ppl. Value like a big focus group. Can also be a waste. Manage expectations.
#sm97 RT @eric_andersen Whoa: 70% of companies are using/will use #socialmedia for product innovation; only 33% have plan http://j.mp/flUmqj
@neicolec re: @CommunispaceCEO @megfowler Study: http://bit.ly/ffr23W >Saw it. #SM has awareness & engagement. Many factors for each. #sm97
@danperezfilms re: @Marc_Meyer @jasonbreed Goals should be solid "traditional" custserv, then expand to SM - 1st things 1st #sm97 > Exactly!
@Marc_Meyer @jasonbreed @danperezfilms re: crappy CS > Agree. Define objectives & utilize social media to reach goals. #NoMagicBullet #sm97
@CommunispaceCEO re: Q3A: crowdsourcing #sm97 > Depends on the ppl. Value like a big focus group. Can also be a waste. Manage expectations.
@danperezfilms re: @Marc_Meyer @jasonbreed Goals should be solid "traditional" custserv, then expand to SM - 1st things 1st #sm97 > Exactly!
@CommunispaceCEO Thank you, @megfowler & entire #sm97 community for such insightful responses—even if we didn't want to admit to all of 'em.
#sm97 RT @eric_andersen Whoa: 70% of companies are using/will use #socialmedia for product innovation; only 33% have plan http://j.mp/flUmqj
@neicolec re: @CommunispaceCEO @megfowler Study: http://bit.ly/ffr23W >Saw it. #SM has awareness & engagement. Many factors for each. #sm97
@Marc_Meyer @jasonbreed @danperezfilms re: crappy CS > Agree. Define objectives & utilize social media to reach goals. #NoMagicBullet #sm97
@danperezfilms re: @Marc_Meyer @jasonbreed Goals should be solid "traditional" custserv, then expand to SM - 1st things 1st #sm97 > Exactly!
@neicolec re: @CommunispaceCEO @megfowler Study: http://bit.ly/ffr23W >Saw it. #SM has awareness & engagement. Many factors for each. #sm97
@CommunispaceCEO re: Q3A: crowdsourcing #sm97 > Depends on the ppl. Value like a big focus group. Can also be a waste. Manage expectations.
#sm97 RT @eric_andersen Whoa: 70% of companies are using/will use #socialmedia for product innovation; only 33% have plan http://j.mp/flUmqj
@CommunispaceCEO Thank you, @megfowler & entire #sm97 community for such insightful responses—even if we didn't want to admit to all of 'em.
@danperezfilms re: @Marc_Meyer @jasonbreed Goals should be solid "traditional" custserv, then expand to SM - 1st things 1st #sm97 > Exactly!
@neicolec re: @CommunispaceCEO @megfowler Study: http://bit.ly/ffr23W >Saw it. #SM has awareness & engagement. Many factors for each. #sm97
#sm97 RT @eric_andersen Whoa: 70% of companies are using/will use #socialmedia for product innovation; only 33% have plan http://j.mp/flUmqj
#sm97 RT @eric_andersen Whoa: 70% of companies are using/will use #socialmedia for product innovation; only 33% have plan http://j.mp/flUmqj
@neicolec re: @CommunispaceCEO @megfowler Study: http://bit.ly/ffr23W >Saw it. #SM has awareness & engagement. Many factors for each. #sm97
@danperezfilms re: @Marc_Meyer @jasonbreed Goals should be solid "traditional" custserv, then expand to SM - 1st things 1st #sm97 > Exactly!
@CommunispaceCEO Thank you, @megfowler & entire #sm97 community for such insightful responses—even if we didn't want to admit to all of 'em.
@CommunispaceCEO re: Q3A: crowdsourcing #sm97 > Depends on the ppl. Value like a big focus group. Can also be a waste. Manage expectations.
@Marc_Meyer @jasonbreed @danperezfilms re: crappy CS > Agree. Define objectives & utilize social media to reach goals. #NoMagicBullet #sm97
@Marc_Meyer @jasonbreed @danperezfilms re: crappy CS > Agree. Define objectives & utilize social media to reach goals. #NoMagicBullet #sm97
@megfowler re: Engagement isn't Gap employee @ door. It's 1 you ask to help find a size or a gift w/ a smile. #sm97 > Exactly; or post-sale!
@neicolec @megfowler You can interact w/ people directly or listen 2 what they want/need & just put it out there for them, indirectly. #sm97
@neicolec @megfowler #sm97 Good point about most consumers not wanting to engage. But, like all communication, there is direct and indirect.
@megfowler I sincerely believe that social media is all about forging relationships & connections. Many opps after you do that first. #sm97
@KaryD @megfowler re: Might mean you're having many different discussions; why social isn't "easy" button, but effective. #sm97 >Yes, smart!
@CommunispaceCEO @IanGertler Agree w/U, even though you are a Yankee fan. #sm97 > Editing: pls replace "even though" w/ "especially b/c." ;)
@JasonPeck re: @CommunispaceCEO ask people for help/answers on what matters to THEM not you/the company #sm97 >Exactly Jason—perfect answer.
@CommunispaceCEO re: Q2 Strategies for engaging consumers? #sm97 >Like real-life: listen; then respond/act w/ sincerity, info & personality.
@CommunispaceCEO re: Q2 Strategies for engaging consumers? #sm97 >Like real-life: listen; then respond/act w/ sincerity, info & personality.
Yup! cc: @jsandford RT @JasonFalls RT @Garmoe: Data privacy=2 discussions: personal info (ie. financial) vs info sold that you provide #SM91
RT @Marc_Meyer: RT @JohnFMoore Welcome everyone! Well start with the most basic question. What is #opengov and what is #gov20? Q1 #sm88
Symbiotic relationship?! RT @themaria RT @Marc_Meyer: So popular person can lead the horse to water & the influencer makes them drink. #sm75
Think or act? Do both! RT @ConversationAge: @KatFrench: Too much #socialmedia hiring focused on looking for "starters." We need "completers"
Social media should resemble offline life: relationships/interaction empower those that embrace them. RT @BethHarte @Marc_Meyer #socialmedia