#socialmedia Profile - @jasonbreed

great job moderating today @johncass. full of great insights, content and very engaging....hmmm #sm51

Great points! RT @johncass Keys to implementing a good engagement strategy, research, listen, triage, response, and QC #sm51

agreed! RT @EF_Forbes @johncass btw stonyfield farm blog gr8 example of how social media fits into overall marketing strategy/story #sm51

@erichayward it's weekly chat at noon est w/ different topic every week #sm51 next week #sm52, etc . www.hashtagsocialmedia.com 4 more info

although disclosure is regulated 4 gifting, use SM to humanize company. use people not brand or corp identity #sm51

Q2 RT @johncass: Next question Q2) How should you handle disclosure of content origination whether employees or agency? #sm51

RT @johncass: Getting ready to start the #socialmedia session on the importance of a content and engagemetn strategy in social media #sm51

noon est chat w/ @johncass on Content & Engagement Strat in #socialmedia www.hashtagsocialmedia.com/blog follow #sm51

want to impress the boss or coin new term? check out our new cliche manager here http://hashtagsocialmedia.com/casino/index.html #sm50

Looking for recap of today chat w/ @comcastcares it's right here! http://hashtagsocialmedia.com/event/50 #sm50

Fantastic chat today! Great content!. thx to all who participated and esp Frank @comcastcares. Def moving this industry convo forward #sm50

Great service happens from a series of defining moments. details matter. manage to the entire experience #sm50

Q3: takes a different approach to create social service. have to welcome "outside-in" engagement. can't control everything #sm50

RT @comcastcares: Q3: How do companies prepare for social customer service? #SM50 #SocialMedia

RT @iMediaMichelle: Good and bad customer svc is made by actual people. What matters is the person behind the Twitter, Facebook, etc. #sm50

@zappos holding a chat w/@comcastcares on social service. check out #sm50 or www.hashtagsocialmedia.com/live. love your POV!

hey this is a family show :-) RT @EdHartigan: @karimacatherine loving the word organigram! #sm50

Much like sales is everyones job, so is service. helping a customer is not limited to the call center any more. so who should own it? #sm50

service is evolving into customer experience managers. owning the experience of the relationship not just fixing what's broke #sm50

RT @comcastcares: Q1) Customer Service is new mkting, other discuss convergence of PR, Mkting, Service. What is it? Who owns it? #SM50

having some #Naples peeps over to #ingagenetworks to see the "behind-the-scenes" of producing a Twitter chat w/@marc_meyer & myself #sm50

@comcastcares yeah you better stretch good! #SM50

Great work Terry! RT @mckyton: www.hashtagsocialmedia.com - New Features, New Platform http://bit.ly/cMFI1h #socialmedia #sm50

RT @Marc_Meyer: Carrying todays momentum through to next week, our #socialmedia tweetchat will be hosted by @comcastcares #sm49

Big Kudos to @gregverdino on solid chat! Great content! I think you are the NBT! :-) #sm49

@skidwell thanks appreciate your participation. look forward to seeing you next week. #sm49

thanks @kenburbary great input #sm49

RT @gregverdino #sm49 if we're always striving for the NBT, do we sell 'old things' short? what current sm channels have we not yet mastered

What if NBT is better execution of existing S.O.'s. Not new things just better ways to execute what you have. #sm49

Q2 good point. balance on innovation is more methodology/tactical. Shiny objects are tools. Innovation is making shiny objects work! #sm49

Q2 RT @gregverdino #sm49 q2) so HOW do we maintain the right balance between strategic innovation and shiny object chasing?

next big thing is all perspective. to newbie it's Twitter (platform) to a vet it's CoTweet(app) that gets you excited. #sm49

Q1 RT @gregverdino: #sm49 why are marketers always on the look out for the next big thing even though so many turn out to be busts?

5 minutes until @gregverdino lights it up. Our topic today: Next Big thing...or not. Follow #sm49. 4 intro= www.hashtagsocialmedia.com/blog

yeah @AaronStrout & @gregverdino better warm up & stretch. this group will bring it! Will chuckle as you try to keep up. :-) #sm49

Today's #socialmedia chat featuring @GregVerdino on "Chasing next Shiny Objects" noon est follow #sm49 www.hashtagsocialmedia.com/blog

@CoryOBrien pre-existing segmentation of Twitter consider all who use #socialmedia or #RedSox, etc #sm48

Remember masterful tweets of @kenburbary w/ 2day's summary here http://hashtagsocialmedia.com/event/48. Ready to go! #sm48

Big PROPS to @kenburbary for another strong session. He brings it every time. great convo and thx to all participants! U guys rock 2! #sm48

@techguerilla good news is data marts and analytics are becoming much better. Easier to get more granular #sm48

SoMe enables better productization by segmenting earlier with product development, pricing, etc. Build products ppl want! #sm48

Q2 RT @kenburbary: Ok, time for question 2) What should be more important for Brands: social segmentation or mass engagement? #sm48

can you segment by users of applications? think Farmville, Gowalla, etc #sm48

traditional market segmentation (geo, demo, cultural) is 1st step. very broad brush though #sm48

starting today's #socialmedia chat w/@kenburbary right now. join in use #sm48

hey @timstock our noon chat will be of interest to you. (ScenarioDNA doing great work on segmentation focused on culture mapping.) #sm48

Lunch today: chat w/ @kenburbary on Segmenting Markets & #SocialMedia noon est. follow #sm48 http://bit.ly/rExdH for background

#socialmedia chat today noon est w/ @kenburbary from Ernst&Young. Topic: Market Segmentation & Social http://bit.ly/MLEP7 follow #sm48

RT @Avinio: neat news of the day for social media monitoring - Radian6 Now Tracks Google Buzz http://ow.ly/1oL3jb via @JasonFalls #sm47

@correlationist glad to have you on Chat today. We do this every tues 12 EST w/ new topic & moderator. Look forward to chating again #sm47

@themaria glad you liked. We have a chat every week with w/ diff topics & moderators www.hashtagsocialmedia.com. Hope 2 C U again #sm47

Looking for recap of today's chat on Sentiment Analysis? it's right here http://hashtagsocialmedia.com/event/47. Great content #sm47

Great convo today on a pretty difficult topic! Big props to @kdpaine #sm47

@tomob & @techguerilla all good stuff! #sm47

@kdpaine so what's you sentiment because classic sounded positive? :-) #sm47

@techguerilla Ok, considering its limitations, How does sentiment scale with human interface. #sm47

OK, so automated doesn't work, so how can an org scale to meet objectives? #sm47

anyone from #Coke around? they prob do best job on sentiment analysis & measurement IMO #sm47

Q2 RT @kdpaine: Okay folks #SM47, time for the 2nd question of the day: how does your sentiment analysis impact ur organizational goals?

@nigellegg sentiment Aanlysis - 1st Q how to measure positive sentiment #sm47

Q1 measuring positive sentiment. if you can understand the noise, that's positive. At least you know what's being said, then u can act #sm47

Here we go! RT @kdpaine: #sm47 is about to start. 1st ?? of the day: 1) How do you define positive sentiment?

come chat with @kdpaine for the next hour discussing Sentiment Analysis & monitoring. follow along on #sm47

Sentiment Analysis chat today w/@kdpaine at noon EST follow #sm47 for discussion. www.hashtagsocialmedia.com/blog

glad u enjoy! RT @AndrewMueller: I need to give @marc_meyer + @jasonbreed special props for consistently bringing in great hosts to #sm46

For a scribe of today's chat, it is ready to go at http://hashtagsocialmedia.com/event/46 #sm46

Have to thank @pgillin for a GREAT discussion today! Certainly quality convo (and quantity:-). Thanks to all participants too! #sm46

when I try to "throw it against the wall" it never works. content strategy is same. go for quality not quantity, army or not! #sm46

the media industry has changed forever. the reporters, investigators, community curators are still here though. just need new model #sm46

RT @pgillin: Q3: (which weve alrdy covered): can armies of bloggers & citizen journalists fill void left by loss of media? #sm46

some businesses fill trust gap with more product info, user reviews, etc. then you have AOL, Demand media that pay by word...any words #sm46

@CoryOBrien cool thanks! #sm46

RT @pgillin: Q2: Can businesses and institutions fill some of the trust gap created by the collapse of media institutions? #sm46

yeah, so is homer simpson, DOAH! RT @pgillin: If influence+popularity=trust, then Glen Beck is a trusted source! #sm46

print media editors should be salivating RT @pgillin: Like the curator idea. will curation become a growth category for human jobs? #sm46

@CoryOBrien agree w/ content curation tools. love to know your favorites. #sm46

from major media - their "spin" has disintegrated my trust. could be technically accurate but not contextually #sm46

for companies is trust what we're after? just because they trust my product info doesn't mean they buy. I want sense of ownership #sm46

content creation tools allows anyone to produce content...Doesn't mean they should #sm46

@pgillin confusion comes in content aggregation w/out context. Being informed is content with context #sm46

Kicking off todays chat w/ @pgillin on Media Destruction: Are we Better Off? follow #sm46

if you like #journchat, you will enjoy todays #socialmedia chat w/ @pgillin noon EST follow along on #sm46 www.hashtagsocialmedia.com/blog

#socialmedia meets trad #media meets @pgillin. chat today noon est follow #sm46 can read www.hashtagsocialmedia.com/blog for background

Today's #SocialMedia chat w/@pgillin 12 est Topic: Destruction of Media Industry: R We Better Off? http://post.ly/Mxgk follow #sm46

@rileyweiss hate to say, but YES it was. good thing we have a database of the content. forever, and ever...:-) #sm45

re-cap of today's chat ready now! http://hashtagsocialmedia.com/event/45 #sm45

Great job moderating today @whatsnext you bring out the best in us! #sm45

12 mos-Amazon +160%; Apple+145%; Best Buy+40%; IBM+55%, Intuit+30%; SBUX+143% = S&P only +22% = Powerful #sm45

To prove to execs, I like taking 12-18 month stock chart of competitors using SM then showing them theirs. great illustration! #sm45

success stories are good, don't wait though. #coke is best at listening bar none very advanced! Model what works & its easy to show #sm45

Couple minutes until @whatsnext kicks off #socialmedia chat this week. http://bit.ly/rExdH for background. Need your POV Follow #sm45

you can get the complete dialogue anytime at http://hashtagsocialmedia.com/event/44 #sm44

Twitter is but a tool. 2010 will b what you make it. time-waster, educational, friendly or complete business innovation #sm44

@adamcohen 10/4 good buddy! #sm44

yes indeed! make inputs meaningful RT @ajmunn: @jasonbreed To further inform R&D, promotion, distribution, logistics, new mkts etc #sm44

2010 companies will find their Twitter "voice". not marketing but helpful, not sales but relational, not messaging but informational #sm44

@shelisrael I hope you stretched before this started today. Active convo on value of Twitter to biz happening on #sm44

Twitter also provides me access - had dinner w/Kodak exec bcuz I knew he was in town. Had exec meetings due to common interests, etc #sm44

Twitter is my new wikipedia: ex: #scrm = @pgreenbe; enterprise integration = Graham Hill, etc Their content is more valuable to me #sm44

Q1: Twitter opened up new models for everyone. creativity being the limiting factor of the platform #sm44

RT @shelisrael: Its showtime folks. Welcome to the 44th episode of Social Media Chat. Thus todays tag: #sm44. Follow the convo there. #sm44

great job today @maggiefox! def moving this convo forward for everyone. thx! #sm43

RT @maggiefox: Ok - time for our final question: Q3: How do you evaluate your responses to pick the best solution? #sm43

not sure the industry has a "goto" who does it all. may need to split chores to multiple vendors. maybe we need to look 4 a GC? #sm43

@Zack_Hanebrink right on. jump in #sm43

doing a prelim RFI will help your team understand market b4 building out actual RFP #sm43

@EdHartigan stakeholder buy in early is important. they will all have to use solution eventually #sm43

Q1: social media is such broad scope, hard to encapsulate in one effort. almost needs multiple efforts or great focus #sm43

RT @maggiefox: Q1: I'll start with our first Q: how do you properly formulate a social media RFP? #sm43

@wvpmc try to refresh. its up for me #sm43

only 30 mins away! RT @maggiefox: Join me at 12 noon EDT today for #sm43 tweetchat about the Social Media RFP: http://bit.ly/6kyJN8

2 hours away from #socialmedia chat w/ @maggiefox on Using the Social RFP http://bit.ly/60kzBH follow #sm43 at noon EST

Today's convo captured here http://hashtagsocialmedia.com/event/42 & ready to view! #sm42

Great job today @KrisColvin & everyone. Great insights here! #sm42

@andrewmueller @comcastcares listening isn't new (focus groups) just takes new scale. Still some cos better than others, always will b #sm42

#socialmedia enables individuals to take leadership in causes, issues, events, etc. Co should create distributed leadership abilities #sm42

consumers are demanding new types of engagement. SM is a response to that. #sm42

RT @KrisColvin: Our first question is this: Q1: Why do we even need to integrate social into our businesses? #sm42

#socialmedia chat today noon EST w/ @KrisColvin moderating- Topic: Social Integration into Biz www.hashtagsocialmedia.com/blog follow #sm42

@eamcc high risk? Yes if u believe no-one is talking about u anyway. No if you want to harness the energy #sm41

@jsandford yes. I use the term social production #sm41

Good way to scale is to have customers helping each other #sm41 (distributed cust service)

Great convo happening now w/@shashib on #socialmedia & customer care! Follow #sm41

30 mins until #socialmedia chat w/ Network Solution's SM chief @shashib on engagement through Customer Service http://bit.ly/MLEP7 use #sm41

RT @Marc_Meyer: Today 12 EST Network Solutions #socialmedia go to guy, @shashib hosting this weeks Tweetchat. Join us! #sm41

@lqualls4444 @digitalsista now we use new 1 every week. #sm40, next is #sm41, then #sm42, etc. still business of #socialmedia though :-)

@lqualls4444 @digitalsista good catch, we actually list under #socialmedia. used it for 1st 6 months until spam got really bad. #sm40

w00t! RT @lqualls4444: interested to see what was discussed during the #sm40 chat today? live transcript avail at http://is.gd/5FKkg

Remember every Tuesday noon. Have a huge Jan list of speakers! #sm40

Feel free to send us ideas and topics you want to see in 2010. Great speakers already lined up into April! #sm40

thanks Marc for hosting the final chat of the year! great job. #sm40

on behalf of #socialmedia, @marc_meyer & myself, want to thank everyone for participating & making this a lot of fun this year! #sm40

@andrewmueller true leading edge companies will start. Most though will go kicking, scrreaming into it. Consumers will take SM control #sm40

certainly customer will affect most change first. not logical to think Co's will change what's always worked. #sm40

We'll know culture is changing when Co's organize around customers not products. #sm40

@Marc_Meyer wimp, get them all :-). actually single sign-on w/ corp and social databases will prob come faster #sm40

@georgedearing great point George and welcome! #sm40

2010 should lead to SM w/ more integration points into Co like multichannel, CRM, Authentication, Legacy Systems. more operationalized #sm40

@CoryOBrien exactly the point. #sm40

@CraigKessler even more than a team, will be incorporated much like P&L across every department #sm40

@ckieff true. def need more quantifiable case studies. so few/so new they act as road maps for many #sm40

in 2010 more companies will move on from a "token" SM person to incorporating across departments and spreading accountibility #sm40

yes it will RT @sharonmostyn: @lqualls4444 Social media KPIs & ROI justification will help bring acceptance at all levels of business. #sm40

value of personal brands has risen along w/ corporate branding w/#socialmedia in 2009. #sm40

AGREED! RT @Marc_Meyer: I think Listening was new black in 2009. Doing something with that listening needs to be the new black in 2010 #sm40

join us in 30 min 4 year's final #socialmedia chat. Doing a recap & recommend for 2010. 2009 all captured at http://bit.ly/vGakP follw #SM40

@GeorgeDearing hey George. follow #sm40 at noon EST. @marc_meyer will be leading. also visit www.hashtagsocialmedia.com/live

RT @Marc_Meyer: 2days tweetchat @ noon. What do u want 2 see in 2010 from this chat? Recommendations #sm40

@aneclecticsoul oops, actually every Tues at Noon EST. site is www.hashtagsocialmedia.com #sm39 next week will use #sm40

@chatterbuild glad you enjoyed. come back every week Tues noon est. Our intent is to advance convo of socialmedia for biz #sm39

@mcmilker we'll look forward to it. can check out http://bit.ly/vGakP in the meantime "Topic" will provide the post & "Event" is convo #sm39

YES! RT @sharonmostyn: Official or not, your employees represent your company. Hire responsibly, set guidelines & train well. #sm39

@summerjoy and we do it every week. Tues noon EST. Actually almost in your back yard :-) out of Naples. #sm39

@dc2fla you are very welcome. happy holidays to you as well. #sm39

Miss today's chat on ROI? It's all captured here (forever;) http://hashtagsocialmedia.com/event/39 #sm39

In keeping around the 1 hr mark, I want to thank @theBrandBuilder for moderating 2day! GREAT convo! #sm39

@techguerilla yes today, but back then corp officers envisioned company secrets running away via email to entire email lists #sm39

nope email, same consternation RT @techguerilla: @andrewmueller "SM represents gr8r risk 2 brand damage than any other medium before" #sm39

@CoryOBrien very true! #sm39

Q3: ROI tied to financial outcome (revenues or saved expense vs the cost), measurement focused more on impact on business #sm39

RT @thebrandbuilder: #sm39 Wow. Time flies: Q3: What is the difference between measurement & ROI? (Anyone still not clear on this?) #sm39

Great convo here! time is flying #sm39

@andrewmueller @CoryOBrien make depts accountable not individuals then its a team sport & not cowboys #sm39

@thebrandbuilder @cmwooll #socialmedia works best when it decreases work load not increase. Must add value not work if done right #sm39

@EdHartigan be sure to include #sm39

Q2: if mktg is only involved tends to be campaign driven. culture change happens when people engage across depts #sm39

RT @thebrandbuilder: @Marc_Meyer Perfect segue into Q2: What are the steps to integrate SM across a business? #sm39

planning to get a bunch of followers on facebook or viral mktg via blogs will never get you to financial impact #sm39

if you start out w/ wrong focus or strategy makes getting to the right place that much harder. #sm39

about 5 minutes from today's #socialmedia chat w/ @thebrandbuilder follow along with #sm39 talking Social Media ROI w/ grandfather of ROI :)

45 minutes away from this week's chat w/ @theBrandBuilder on Advanced SocMed ROI use #sm39 www.hashtagsocialmedia.com/blog

@abarcelos I know @marc_meyer is traveling. 12 noon EST is the chat. Hope to see u there! #socialmedia

RT @Marc_Meyer: Today's #socialmedia chat w/ @thebrandbuilder elevating conversation beyond social media ROI http://bit.ly/6L0pei noon EST

@kdpaine i think you hit nail on head! "What's the ROI..euphemism for..I don't wanna try it" #sm38

recap of today's chat (& every other week) available now! http://hashtagsocialmedia.com/event/38. Great job @charleneli! #sm38

big props to @charleneli this week for moderating at a furious pace. Great discussion and great content. All about moving forward. #sm38

#socialmedia is a differentiator in a homogenous world. businesses have a short span to take advantage of, integrate with, chg culture #sm38

@amiam good man! #sm38

Q3: value metrics. i want targeted, focused & get something done. time saved is value in my personal life. Open, explore no good #sm38

@NoelDickover agreed, I want to be able to interact w/ my local community #Gov not just go stand in line only to be in wrong line #sm38

@charleneli I want a better signal, less noise on content and overall more video. can listen, read or watch then. #sm38

@charleneli privacy is huge concern. but i want interoperability of MY networks mobile & online #sm38

@NoelDickover I see lots of value for business w/ Wave. lots of wiki & collaboration vendors are in trouble w/ this. #sm38

Ok we've all connected w/ our friends online. 2010 needs better reasons to spendtime than "what am i doing" networks. #sm38

@elhoust funny we are on the same page here. #sm38

will companies begin to create more utility focused networks to help solve busienss problems? #sm38

we have seen rise to one size fits all social nets. will see more custom, focused networks bring more meaning #sm38

ever talk w/ @CharleneLi? your chance in 20 mins discuss Future of Socialnomics follow #sm38 www.hashtagsocialmedia.com/blog

@kenburbary that in a nutshell is achiles hill to #socialmedia today. everyone wants pretty buttons, no one pays attention after that

RT @Marc_Meyer: todays #socialmedia chat at noon w/ host @charleneli topic? future of socialnomics..#sm38 (w/luv 2 @equalman 4 borowing)

@johnfmoore uncovers 'one of the oldest social companies around' you might have never heard of http://bit.ly/7lmek8 #socialmedia

Here, Here! RT @E_2_tha_D: @edwardboches your agency is developing model of it's own that has 2 B considered w/ list you mentioned #sm37

yep! RT @TheBlackFin: Crowdsourcing benefits 1) Red Prod Quality defects, 2) Dec R&D Spend 3) Dec time to market 4) Cust Service #sm37

@david_wiggs every tuesday noon EST. thanks for participating www.hashtagsocialmedia.com will use #sm38 next week #sm37

Today's chat is posted already here http://hashtagsocialmedia.com/event/37 feel free to review anything you might have missed. #sm37

Big convo today and even bigger Host! thx @edwardboches & great job! #sm37

@thebrandbuilder right, i believe client needs to own relationship not agency anymore. can't be twice removed today. #sm37

new roles for both. instead of owning Brand, client will own consumer relationship. agencies will help curate those relationships. #sm37

@smurdoff thanks for adding your POV see you next time. #sm37

@edwardboches has to be big strategy w/ lots of little points of execution. used to b lazy w/TV & radio spots. not any more #sm37

Prob w/ many agencies is they are still too siloed. no one talks, shares best practices. Each client team solves same prob over&over #sm37

@edwardboches I tend to think so. Come at it from very differnt directions. both viable IMHO #sm37

@edwardboches RGA is audacious, CPB fails fast, Ogilvy is too big, Victors is unproven. Hope this helps :-) #sm37

@mmorri they got into the toolbox arena & could be equipped for it. Just took many off track from my experience #sm37

@edwardboches can't be interruptions, consumers too savvy. has to be woven into an experience that consumer asks for. break the mold #sm37

agencies are reeling. 2006-7 they were expected to deliver tech too. leads them down a road of feature/function not an experience #sm37

@Tbeffs Come on T, we need you girl! #sm37

@edwardboches anytime #sm37, #sm37 :-) #socialmedia @marc_meyer

@451Heat looking forward to your team's POV today @edwardboches moderating #socialmedia chat today noon EST at #sm37 http://bit.ly/rExdH

@JonSherman121 we have Mullen's chief socmed officer @edwardboches topic: The Future of Adv. & the Role of the Agency. #sm37 hope u come!

1 hour away. smartest people in Agency biz discussing future of...@edwardboches moderating. Use #sm37 add your POV. http://bit.ly/vGakP

Go Dell! RT @mashput: Dell Rides Twitter to $6.5 Million in Sales http://bit.ly/4pesix #socialmedia

I've been working with agencies for 4 yrs. Not sure what type overall gets #socialmedia more. think PR were early adopters.

@ArtNotHate enjoyed your input today! we do this every tuesday noon EST. Up next week is @armano & @DachisGroup #sm36

Enjoy today's #socialmedia discussion on Social Media in Government? the archive is available http://bit.ly/8Q0R8i now. #sm36

want 2 thank @kpkfusion 4 moderating this chat. Great insights, unique discussions, interesting combo of #gov20 & private enterprise #sm36

Q3: trust is a big barrier. citizens to Gov, party to party, agency to agency #sm36

@ArtNotHate yes. everyone just focuses on the pretty front end of #socialmedia. Gov has to understand how to administrate it too. #sm36

@ArtNotHate yes. #gov20 only works when it makes jobs easier not harder! #sm36

Very interesting point! RT @kpkfusion: Will governments use their ability to use social media to compete with each other? #sm36

interesting how u choose to solve problems when motive is profits vs. governance #sm36

great point. takes quality as much or more than quantity RT @NoelDickover: Good decision making doesnt always imply mass collab. #sm36

Q2 Gov has whole process around managing "public comment". Companies can learn alot from this & apply to social initiatives. #sm36

@socialtality not about only digital transparency..it's about ALSO digital transparency. Let's me participate when/where i want #sm36

@dariasteigman but still same issues. scale is different which is simply infrastructure (human or machine). #sm36

Gov has always had feedback loops (townhall meeting @ 2pm) now #Gov20 reduces our cost of participation by being digital #sm36

certainly! RT @kpkfusion: Would it be fair to say #gov2 extends to both citizen involvement & enabling gov 2 better deliver services? #sm36

#Gov20? application of social technologies & cultural methodologies in effort to create more efficient Government #sm36

#socialmedia chat starting now. topic: Impact of SocMed in Govt. @kpkfusion moderating. Follow along on #sm36

Getting ready for #socialmedia chat w/ @kpkfusion on Impact of SM in #Gov20. Will be very insightful! http://bit.ly/6U6P4D noon today EST.

#godiva is good example. created Gems to market in stores in fraction of time from long time digital conversation they have set up #sm35

btw its @dachisgroup (i put the wrong one out earlier) #sm35

#godiva is good example. created Gems to market in stores in fraction of time from long time digital conversation they have set up #sm35

need to stop thinking like agencies & more like company departments. How does this action help the other action across co. not insular #sm35

@Tbeffs so does it take a complete re-start like @dachis or can existing agency transition? #sm35

need to stop thinking like agencies & more like company departments. How does this action help the other action across co. not insular #sm35

@Tbeffs so does it take a complete re-start like @dachis or can existing agency transition? #sm35

absolutely RT @TomMartin: @jasonbreed is convo about what they want to buy or maybe goal is to understand what they might want to buy? #sm35

Q1: campaigns are shorter term focused on what u want to sell. Convo is longer term focused on what they want to buy #sm35

hey @shivsingh @habenero @190east @jasonfalls need some agency love. Join us for the next hour at #sm35

Reminder if you are looking for the #socialmedia chat we are rockin it on #sm35 right now

@wordsforliving sure www.hashtagsocialmedia.com we have a history of all the chats to date. next on is #sm36 then #sm37, etc #sm35

Next week will be fun. We are taking different approach 4 month of December w/ @NBHD_America @DachisGroup @CharleneLi. Be sure to join #sm35

great job today from @TomMartin moderating! solid convo, something to think about transitioning from campaigns to more meaningful. #sm35

@wordsforliving appreciate the kind words! we think so too! feel free to join us on tuesdays. #sm35

Reminder if you are looking for the #socialmedia chat we are rockin it on #sm35 right now

Transition from campaign mktg to conversation mktg. #socialmedia chat noon today EST w/ @TomMartin http://bit.ly/MLEP7

great job today moderating @RohitBhargava. You are also very authentic and add wealth of learning for all. #sm34

@ScottMonty is posterchild RT @rohitbhargava: Who do you feel lives up to being authentic in the digital world? #sm34

RT @rohitbhargava: So now it's a good segway to Question #2 - Who do you feel lives up to being authentic in the digital world? #sm34

@ScottMonty is posterchild RT @rohitbhargava: Who do you feel lives up to being authentic in the digital world? #sm34

RT @rohitbhargava: So now it's a good segway to Question #2 - Who do you feel lives up to being authentic in the digital world? #sm34

@CraigKessler agreed think we are saying same thing #sm34

@craigkessler yes you will, however its proven time & time that people buy from people not companies usually. some brands r exception #sm34

people trust personal brand / recommendation more than a corp brand. important to understand #sm34

@rohitbhargava having a successful personal brand is important to understand methodology to take to corp. sets a baseline #sm34

Ready for today's #socialmedia chat w/@RohitBhargava on Authenticity at noon est on #sm34. Www.hashtagsocialmedia.com/blog

@hcdelp no worries. thx for participating. #socialmedia carries a lot of noise now. wanted to filter out better signal. new # weekly now

want to thank @jacobm for great convo today. Takes a lot to get through this topic. Jacob proved he has the chops to do it! Thanks! #sm33

here are a few case studies we have http://bit.ly/3zbxMB Kodak, mens health, Adidas & some Gov = Real ROI #sm33

@jacobm yes, that's what I meant :-) #sm33

@TomMartin that's getting into Impact which is good also. just framed differently still results oriented just not financially #sm33

ROI either 1) increase sales or equity 2) decrease costs - Impact on Business= results of everything else #sm33

Proving Value: if you start by showing impact on a strategy that will provide runway needed to develop ROI. stepped approach #sm33

RT @jacobm: Ok here is Q2. How can you prove value from Impact or ROI to executives to continue or try Social Media? #sm33

yes! RT @conniechan8: Companies need to figure out the full leverage from SM rather than simply potential. #sm33

RT @jacobm: Ok here is Q2. How can you prove value from Impact or ROI to executives to continue or try Social Media? #sm33

@Dmattcarter @smurdoff yes, its simply called listening. #sm33

@hcdelp be sure to use #sm33 for others to track you on the chat :-)

@cmwool that is the impact of us using SM to target and hire better. #sm33

Great to talk Impact on Business in addition to ROI. puts things in the right bucket. let's you have more focused SM strat discussions #sm33

How about these - Impact = better hires/HR, improved training/internal, mentions/PR, leads/sales, brand awareness/MKTG #sm33

one hour @jacobm hosting chat. Topic: #socialmedia #ROI & Impact. Using #SM33 today for chat http://bit.ly/rExdH Join Us!

Today's #socialmedia chat on Bus Impact vs ROI led by @jacobm. will be great discussion noon EST www.hashtagsocialmedia.com/blog #sm33

@skinnyjeans appreciate your participation today. great insights. see you next week? Topic: ROI #sm32

continuing to refine this chat using new # everyweek (#sm33, #sm34, etc) to filter out noise. Fun new topics coming also. Every Tues! #sm32

BIG thx to @JasonFalls for moderating today. Great Info! thx to everyone for participating too! #sm32

@edeckers term used to describe corp listening strategy. Used it first in a session w/ Radian6 couple months agohttp://bit.ly/3amXj1 #sm32

Twitter value to goog, bing, etc is an step closer to the social graph...connectors, listeners, etc #sm32

@jasonfalls obvious is the real-time content / sentiment / info to feed search engines (google, bing, etc) #sm32

then charge companies for access to the pipes, feed & spcific utilities needed #sm32

most value for Twitter will come as a platform w/ extensions to meet specific needs: content curation; listening grid; contests; etc #sm32

@skinnyjeans once again, all in how you use Twitter as to the value youreceive from it. both personal and business #sm32

lists seem to be a first step in better content aggregation. lists will be good when you can serach w/in lists, filter streams, etc #sm32

@jasonfalls beyond the normal stuff, i get access and personality out of twitter from the people I work with or want to work with. #sm32

@jonnytee make sure to use #sm32 in stead of #socialmedia. trying to cut out noise

@GeoffLiving I see a lot of customer service attepts #sm32

Twitter definitely becoming utilitarian. Just because your on Twitter does not make u cool anymore. have to do something with it #sm32

RT @JasonFalls: Five minutes until out Twitter chat - Check out http://hashtagsocialmedia.com for background. #socialmedia #sm32

15 mins to #socialmedia chat w/ @JasonFalls on Value of Twitter. IMPORTANT: today we will use #SM32 for the chat! not #socialmedia

hope @JasonFalls is stretching. today's #socialmedia chat will be lively: Value of Twitter http://bit.ly/MLEP7 @ 12noon EST

FL in Nov? @jimhaughwout moderates panel @softserveinc Innovations Conference on comm building as a biz http://bit.ly/35EJIl #socialmedia

want to thank @ScottMonty for engaging in this week's chat. Great insights, Great Work! go #Ford! #socialmedia

@scottmonty will you use GPS, mapping mashups to follow teams. Also, provide real-time stats like how fats, mileage, etc #socialmedia

Wow...where did everyone go? questions or thoughts for #Ford's @ScottMonty on his upcoming #Fusion41 initiative? #socialmedia

@scottmonty how are you incorporating other forms of advertising beyond WOM? #socialmedia

@ScottMonty lets move to Q2 around the online mktg strategy #socialmedia

WOM is about connecting multiple networks for larger total network value. Incorporate more networks = get more WOM #fusion41 #socialmedia

@scottmonty All about capturing content and posting. how about #nikon or #kodak prtnership to utilize their WOM networks too #socialmedia

@ScottMonty how about public voting for top 20-30 teams. would drive WOM across those team's influencing networks #socialmedia

Let's try to stay focused on WOM/Influencer strategy right now. @ScottMonty will incorporate other elements in a bit #socialmedia

Are you setting up # for teams on twitter? Facebook page? Ford owned site so i don't have to go all over for updates? #socialmedia

@ScottMonty what are your WOM goals for #fusion41? #socialmedia

new approach today on #socialmedia chat. @scottmonty looking 4 us to help evaluate new #fusion41 campaign. WOM STrat, Digital Mktg and NEW

15 mins away from #socialmedia chat w/ @ScottMonty from #Ford Motor discussing new Fusion 41 program http://bit.ly/rExdH We need your input!

RT @KristiGrigsby: What if...each employee contributed $10,000 to your bottom-line. @NBHD_America's ROI w our internal use of #socialmedia

want to work w/ @ScottMonty? U can 2day for 1 hr, Noon EST read here first http://bit.ly/rExdH & follow #socialmedia or http://bit.ly/QS8cE

RT @KristiGrigsby: What if...each employee contributed $10,000 to your bottom-line. @NBHD_America's ROI w our internal use of #socialmedia

Thanks everyone for sticking in for today's chat. even when twitter is down, the chat must go on! #socialmedia

@jeffespo ahh, got ya. have not been there. #socialmedia

I believe the FTC already has a list of companies they need to go after. just needed guidelines to provide teeth. #socialmedia

well said! RT @shinng: @Sue_Anne There arent any penalties that Im aware of, but isnt public scrutiny the biggest penalty? #socialmedia

RT @DavidSpinks: Disclosure doesnt affect the honest communities, bloggers and networks. It only affects the dishonest ones. #socialmedia

RT @cc_chapman: Final #socialmedia chat question: How does disclosure affect branding communities / bloggers / WOM networks?

@jeffespo not sure i follow. what site? the FTC site? Would agree if so. #socialmedia

RT @CC_Chapman: Q2: How does the FTC disclosure policy change brand marketing? #socialmedia

@jacquichew that's exactly what they are leaning towards initially at least. (rely on consumer complaints) #socialmedia

@jeffespo agreed. customers will determine if your amount of disclosure is enough or not. #socialmedia

@andrewmueller right, FTC stops short of saying what disclosure means are necessary. dealt with on case-by-case basis. #socialmedia

Not about what campaign or dept FTC disclosure guides affect,it's about the expectation being set w/consumers that affects all #socialmedia

@marksylvester here is a link & info on FTC guidelines www.hashtagsocialmedia.com/blog #socialmedia

@cc_chapman seems like everything could be affected but FTC can only deal with the cronic spammers #socialmedia

RT @cc_chapman: #socialmedia chat Question 1: What is affected by the new FTC disclosure policy?

10 minutes until #socialmedia chat today with @CC_Chapman. check it out http://bit.ly/MLEP7

getting ready for #socialmedia chat in 30 minutes w/ @cc_chapman on disclosure issues for brands and bloggers http://bit.ly/MLEP7

@prem_k appreciate your input today on #socialmedia chat. Good oppty to spread #scrm discussion to more masses. Thanks!

Full recap of today's chat on #SCRM w/ @aaronstrout available now at http://hashtagsocialmedia.com/event/29 #socialmedia

Strong conversation today. tough topic @AaronStrout took it on like a PRO! thanks everyone for your input. #socialmedia

customers have changed way they communicate & want to be communicated with. #scrm canhelp companies meet that cust expectation #socialmedia

would be interesting RT @aaronstrout: #socialmedia anyone have good case studies on big/small biz using social CRM? #socialmedia

When I go on road trips, half my meetings are set up through SM on average. Goes to direct relationship from there. #socialmedia

@prem_k what else sells CRM besides conversion. that's where rubber meets road for me. right? SCRM has to follow suit. #socialmedia

www.Gist.com #socialmedia

Q3: helping to improve conversion is key to exec buy in. #socialmedia

@jonnytee use SF, gist, Xobni, twitter #socialmedia

@TomMartin true dat' #socialmedia

prob w/ only collecting subset is you might miss imptant info. Do you really need every tweet a prospects comapny makes though? #socialmedia

prob w/ capturing everything is that is overloads CRM system and makes it unusable #SCRM. nobody benefits. #socialmedia

there's 2 camps on #SCRM. 1 says capture any & all data from social. 2) capture only actionable content that triggers re-action #socialmedia

@prem_k you are right on there. nobody likes to make cold calls and no-one likes to receive them either. #scrm #socialmedia

sales is always about bugging people to act on your timeline. #SCRM allows people to buy on their timeline #socialmedia

Adding social provides a look into customer "intent" to purchase bcuz it's them saying it. #socialmedia

CRM is dependant on company to "fill-up". tying in social let's customer fill in their info. more efficient #socialmedia

for re-cap of #SCRM issue look at http://hashtagsocialmedia.com/blog/ #socialmedia

@SusanBratton try either tweetchat.com or http://bit.ly/QS8cE #SocialMedia

Infamous @aaronstrout leading #socialmedia chat in 30 mins on #SCRM www.hashtagsocialmedia.com/live

Thx everyone for participating in #socialmedia chat. every Tues noon EST. RE-cap of 2day is here http://hashtagsocialmedia.com/event/28

@TDefren great job hosting #socialmedia chat. You should run those fingers under cold water..they're on fire. GREAT JOB! 1 of most active

@ScottDeYager I ask b/cuz consider you to be successful #socialmedia in PR practice.

@ScottDeYager perfect! now Q3: what is your background / experience #socialmedia

Q3: should have practical knowledge in HR, Mktg, Sales, Exec Strategy Dev, Product Dev. much like grooming top execs. #socialmedia

@ScottDeYager what dept do you report through? sales, mktg, PR or is there SM specific practice @toyota? curious #socialmedia

@ScottDeYager group as a whole..got it. just needs to move swiftly, not get bogged down by size. could work though #socialmedia

who's accountable though? RT @ScottDeYager: @TDefren a core group of stakeholders (PR/Marketing/CR) can guideSM process. #socialmedia

prob w/ mktg is they have a hammer & everything is a nail. push content, no engagement. surface level if any. PR has to engage #socialmedia

RT @TDefren: Q2: What should a PR plan integrated with social media look like? #socialmedia

@The_Real_Atom does 1 set the tone of the message though so it's related throughout org? otherwise bunch of cowboys. #socialmedia

@tdefren message and tone are key for #socialmedia. PR controls those.

dig @TDefren? he's hosting a chat RIGHT NOW! Follow #socialmedia or www.hashtagsocialmedia.com/live #socialmedia

Come on over & check out @TDefren today noon EST hosting #socialmedia chat on PR position in companies related to SocMed http://bit.ly/MLEP7

Full recap is available at http://hashtagsocialmedia.com/event/27 #socialmedia

Great convo today! & thx to @BrianSolis for bringing it. #socialmedia

@marc_meyer so loyalty marker moved. much more exposure to becoming humanized to consumers. #socialmedia

Not sure that Loyalty is the marker for consumers as much as engagement or relationship w/Brands #socialmedia

@johnheaney actually "driven" by employees. meaning driven into the markets Brand =Corp Personality=people saying same thing #socialmedia

Seems the Brand should be driven by mktg, the personality of it should be driven by it's employees #socialmedia

@JasonFalls is a good example too. He put Doe on the map. Haven't heard from them since he left. #socialmedia

To align personalities, figure out what the Brand stands for (@BrianSolis) then start hiring those who fit. Build culture. #socialmedia

@diprofio24 I completely agree. Can't train passion. Can align it, can't train it though #socialmedia

#socialmedia good point @johnheaney. Jobs is the Brand and Apple aligned itself in that case. not so anymore

#socialmedia @briansolis so do you train a person to align w/ Brand or find them?

@cmwooll not looking for relatnshp 2 buy gum, etc. looking for consistency. Heritage impacts more. shoes, i want to relate more #socialmedia

low end products I tend to buy brands. higher ticket items, i lean to relationships whether direct interaction or peer recom #socialmedia

RT @briansolis: Q1: Who do you trust more? How do you know when the brand is talking or when the person behind the brand is? #socialmedia

@brianSolis ready to start #socialmedia chat. Remember use the # to participate. Follow along live at www.hashtagsocialmedia.com/live

30 minutes to #socialmedia chat. Interact with 1 & only @BrianSolis on aligning employee and corp brands. Don't miss it http://bit.ly/rExdH

@Moorius good to have you on the chat today. Props to #Techrigy #socialmedia

Recap of today's #socialmedia chat ready to go at http://hashtagsocialmedia.com/event/26 along with the other week's

Big props to @kenburbary for leading #socialmedia chat today. Great content , great community reseource! thanks

Yeah #Radian :-) RT @Marc_Meyer: I'm surprised That "monitoring" companies aren't chiming in more, shouldn't they b monitoring? #socialmedia

@Tbeffs you'll be glad to note that #Dachis is hosting special December #socialmedia chat. Will b fun!

from insights-drive pricing, product features, usability, service, market awareness, competitive threats, geo based oppty, etc #socialmedia

Me too! RT @Sue_Anne: @The_Real_Atom I definitely think there is still a lot of development left to do in the SMM world. #socialmedia

our depts use difft means, HR, MKTG, Product, Execs, we then post best people, content, resources, to central place internally #socialmedia

just as important to listen to what your employees are pushing out. lots of little secrets unknowingly revealed #socialmedia

could do well to bring in research dept understanding Qual & quant approach to data. Incorporate into #socialmedia monitoring efforts

for the #socialmedia chat try using www.hashtagsocialmedia.com/live filtering much of the noise.

@SueSpaight not tough at all: mobile tweetdeck propped up on towel on yoga mat :-) #socialmedia #twit2fit Hope to hear your POV

looking forward to @kenburbary hosting noon #socialmedia chat today Topic: Consumer Insights http://bit.ly/rExdH #Listening #research #ROI

#govloop followers need to read latest post by @kpkfusion re-setting #Gov20 discussion http://bit.ly/2t6tpb also applies to #socialmedia

planning out rest of year for #socialmedia chat w/ @marcmeyer. Great lineup from now til then. changing it up in Dec. Dec will be a treat!

@InternetVIZ are you back in the states? #socialmedia

Great job today @ScottHepburn! Big Topic, handled masterfully. convo captured/archived www.hashtagsocialmedia.com/event/25 #socialmedia

YES! colaborate RT @ShannonPalmer: #socialmedia opps - Perhaps reg industs focus on internal audiences for SM. Intro as collaboration tool?

Q3: Insurance - create mobile app and build following. then add a 1-button "need Insurance now" call to action. better cust svc #socialmedia

stay away from the regulated side and build following around the cause. Get ideas for new blockbuster products. #socialmedia

Q3: healthcare/insurance - don't "socialize" your regulated products. focus on needs. better diet, exercise, healthy foods, etc #socialmedia

Ahh Q3: great question. where are the opportunities? #socialmedia

Culture plays big part in who gets hired.May need search 4 employees who even could represent socially. might be hard to find #socialmedia

Q2: starting out might have to limit involvement to a few people. Let company see examples first hand, then broaden involvement #socialmedia

maybe you start by getting 200 replies "pre-approved" and use them as content? show execs some progress, then reigns loosen up #socialmedia

Consider the industries affected - spirits, healthcare, insurance, corp governance this is as much cultural as anything #socialmedia

Q1: have to get executives involved early, often. People fear what they don't know/understand #socialmedia

starting #socialmedia chat w/ @ScottHepburn chime in www.hashtagsocialmedia.com/live

about 30 mins away from #socialmedia chat w/ @ScottHepburn on SocMed in Regulated Industries www.hashtagsocialmedia.com/blog

@britopian thx 4 moderating today's #socialmedia event. Thanks to all who participate as well . Goal is to move dialogue forward.

use twitter to post new desert of the day, Mobile to draw people in w/ coupon, FB to announce upcoming event, all drive revenue #socialmedia

in order to make money it has to be purposeful & tie into overall plan. will not happen by tweeting randomly #socialmedia

Q2 RT @Britopian: How can companies use social media to make money? Yup, I said it's all about the bottom line? No? #socialmedia

@britopian lip service in #socialmedia is shallow, needs depth ie engagement to move the needle. require long term focus, dedication

a bit late w/ info toaday however #socialmedia chat starting now with social media strategist for Intel @britopian

Today's #socialmedia topic Does Soc Engagement increase Company Performance http://bit.ly/KRt3X hosted by @britopian starting in 5mins

@djwaldow #socialmedia chat happens every Tues noon EST. Look forward to your POV. www.hashtagsocialmedia.com is official site

great job today from @conversationage! full wrap of the event is available www.hashtagsocialmedia.com/events #socialmedia

Q2: more than just tools have to make it OK to spend time to be engaging, social, involved #socialmedia

@Shanan_S absolutely agreed #socialmedia

#socialmedia @Miguelallano Uncovering your company's hidden asset, your Social employees

few minutes until the weekly #socialmedia chat w/ @conversationage - Uncovering Hidden Assets www.hashtagsocialmedia.com/live

For a solid list of Twitter Chats: http://bit.ly/oXBBu thx @spkrinteractive #socialmedia is now on here!

Kodak keeps innovating (& sharing success) RT @jeffreyhayzlett free #SocialMedia Tips - from Kodak http://bit.ly/12aXR3 #marketing #CMO

for a recap of today's #socialmedia chat, already ! http://bit.ly/18ceL6 Can go back to all conversations over past 6 mos. Gr8 resource!

Big Props to @ShannonPaul for moderating & @marc_meyer for coordinating. over 600 posts in one hour! #socialmedia

@andybusam certainly. not arguing that. focus is important in my book. #socialmedia

@shannonpaul Do paid conversations have a long tail value or simply short term buzz? #socialmedia

@andybusam one man's trash is another's treasure. Can hire conversations at will #socialmedia

@GetResults agreed! #socialmedia

#socialmedia i make purchase decisions based on peer recommendations all the time (people I don't know). no governance needed.

I think every1 already is! RT @jw_social1: @shannonpaul community should be governing body.Everyone should be "whistle-blowers" #socialmedia

they are just learning about it RT @stevencorush: companies have always had paid help, SM is just another avenue. #socialmedia

Q3: there are bad lawyers, doctors, salesmen, that doesn't mean we need regulation maybe self oversight? #socialmedia

@ariherzog Being a Yelp elite Ari, you can use anything you want! #socialmedia

@samraatkakkar true, they just don't have a vested interest. simply hired gun mindset #socialmedia

Q3: RT @shannonpaul: So -people are talking disclosure. What type of disclosure is needed and does it require a governing body? #socialmedia

Q2: Companies are letting their agencies "handle" much of social work now. You would be surprised #socialmedia

Q2: RT @shannonpaul: #socialmedia What are the challenges / benefits from paying other companies to create conversations? #socialmedia

@spkrinteractive point taken will do so. thanks #socialmedia

Brands need professionals to help market. I consider certain Bloggers Pros at what they do. they need to get paid IMO #socialmedia

if someone builds their brand and has influence & I need that for my brand. They should be able to get paid #socialmedia

#socialmedia @fladdermus_a you pay for advertising companies, sponsorships, etc already though..why not a blogger

great deck for understanding ROI basics of #socialmedia from @thebrandbuilder http://bit.ly/x8YYc

Hope @ShannonPaul is stretching & getting ready for #socialmedia chat noonEST today. Topic = Sponsored Conversations http://bit.ly/rExdH

@dbevarly hey Dan. tied up in meeting. I think value WOULD be good in gov-citz networks. does it exist recently? #gov20 #socialmedia

@ariherzog that is correct and only for you :-) you have great insight let me know if you have ideas #socialmedia

Lively topic and great moderator this week! thank you @conniereece for moderating and everyone for participating. #socialmedia

funny thing really is that scaling is not as much about tools as it is about culture within. incorporate not require #socialmedia

join in the #socialmedia chat happening now with @conniereece www.hashtagsocialmedia.com/live

quality happens when your networks begin to connect to eachother. That's scalible engagement. customers helping customers #socialmedia

@rebeccawissler yes and traditional media and social, and e-mail, etc #socialmedia

@rebeccawissler to that point I would say easier to engage on owned site rather than fan page, etc. can create your own expernc #socialmedia

Well Said! RT @conniereece: Seems goals and resources should determine a companys friending policy on social networks. Correct? #socialmedia

how a company uses SocMed is not 1 size fits all. needs to fit purpose for engagement & set clear expectations on engaging #socialmedia

Product Development may only want actual customer (think product code on box) to engage on how to make product better #socialmedia 3of3

HR may only want to follow candidates they are interested in while more can follow them for job updates, etc #socialmedia 2of3

think a little more tactically too. departments may need social to accomplish different things for them #socialmedia 1of3

#socialmedia @stevencorush absolutely! who you build relationships should be more important that how many. quality vs quantity

5 minutes to go for #socialmedia chat with @conniereece join in www.hashtagsocialmedia.com/live Tipping Pt in SocMed for biz

remember: #socialmedia chat today noon est w/ @conniereece Determining the Tipping Pt of Soc Med in Biz www.hashtagsocialmedia.com/blog

@MeghanButler no worries here's the entire convo from 2day's #socialmedia chat http://hashtagsocialmedia.com/event/20

@lizstrauss you'll B happy to know U R the all time leader for our chat with over 180 unique participants & over 720 posts! #socialmedia

RT @AmberCadabra Bad judgment is NOT unique to the social web. Its just amplified... Companies need to be aware, not paranoid. #socialmedia

@lizstrauss you are amazing. not sure how you kept up but you did. Great job to you. Welcome back anytime! #socialmedia

Fantastic chat today by @lizstrauss! thank you! full recap at http://hashtagsocialmedia.com/event/20 in case u missed anything #socialmedia

blogging/Tweeting not as much policy driven as it is code of conduct #training #socialmedia

@michaelpearsun congrats Michael. Glad you like. #socialmedia

Q4: RT @lizstrauss: So what should blogging and twitter corporate policy be? Should they be the same? #socialmedia

Agreed! RT @lizstrauss: @jasonbreed Social media is a hiring decision just like any other job. #socialmedia

@lizstrauss yes, I would not have just anyone running marketing or calling prospects #socialmedia

across departments tweets & blogs go hand-inhand: crisis communications, HR, sales, executive, product mgmt, & on #socialmedia

Q3: RT @lizstrauss: Does a blog or Twitter work better from dept. to dept. do the same rules apply? #socialmedia

sure hashtags in micro and tags in macro. Helps organize much better #socialmedia @jimstorer

Objectives for me - Twitter= expanded reach; Blogging= thought leadership #socialmedia

not on www.hashtagsocialmedia.com/events RT @hacool: @lizstrauss I like blog, cuz it's archived 4 future ref, Tweets get lost #socialmedia

@lizstrauss latest example "facebook buys FF"=thought stream on Twitter, details of how much, why, when on Techcrunch #socialmedia

Q2: RT @lizstrauss: Macroblogging versus Microblogging-- Are the objectives and strategies the same? #socialmedia #socialmedia

interesting, I am opposite - RT @brianjohnriggs: as a beginner to both I find tweeting more difficult than blogging #socialmedia

well said RT @Marc_Meyer: Twitter is to be seen and blogging is to be heard #socialmedia

#socialmedia @lizstrauss - yes, vocabulary is much diff re micro vs macro. thought stream vs context

you tweet to be active. I like that. thanks #socialmedia @MeghanButler

almost 2 different people. tweeting is thought streams. Blogging takes more story telling, editing, pictures, etc. 2 diff skill #socialmedia

AGREED! RT @rustyspeidel: @lizstrauss VERY diff skills, vocabulary, mindset. Love each! #socialmedia

Q1: RT @lizstrauss: Were talking macroblogging -blogging - & microblogging -- twittering -- do they require the same skills? #socialmedia

couple of minutes to #socialmedia chat w/ @lizstrauss check it out www.hashtagsocialmedia.com/live

Ready for #socialmedia chat w/ @lizstrauss 2Day noon est discussing value of micro/macro blogging for business. www.hashtagsocialmedia.com

good fun w/ @cmwool at her #socialmedia meetup this morning in #Naples. Doing a great service locally & truly helping businesses understnd