@themaria (what is #sm119?)
This Town's Not Big Enough For The Two of Us: Social Media Marketing (SMM) vs. Traditional Marketing
thanks for all the great tips and info! #socialmedia
1. understand your current comm strategy 2. figure out how SM fits 3. understand what tools exist and start with one #socialmedia
1. understand your current comm strategy 2. figure out how SM fits 3. understand what tools exist and start with one #socialmedia
bethharte gives a great example of how a local Dominos is using SM here: http://twurl.nl/3our0j #socialmedia
RT @memery26 4 me, all of the case studies in the world didn't matter until I put time into figuring out how #socialmedia would work for me.
I say use whatever examples you want as long as you provide specific reasons/examples of HOW, maybe introduce something new #socialmedia
@dannybrown not just an addition, an integration :) #socialmedia
No matter how scary/difficult it sounds, it's nearly impossible unless ppl have the desire/commitment to engage, culture is key #socialmedia
Q1 getting ppl engaged and willing to devote the time, especially when they see it as something more than they r responsible 4 #socialmedia
Need to get to a meeting...have to dip out of #socialmedia :(
There is a strategy behind WOM - you need develop creative ways to make it easier for your customers to spread the love #socialmedia
Q2: when they love u so much they start talking/telling other people about u, that takes commitment beyond a one time purchase #socialmedia
Humanize the brand by hiring your customers - listen, find them, and then hire them #socialmedia
about to jump on the #socialmedia convo - are you coming?
@BethHarte Great conversation, glad to be apart of it. Thanks! #socialmedia
@jasonbreed this is where the creative part of what we do comes into play - always a challenge for us, but always exciting #socialmedia
RT @amoyal: The way I see it the roadmap is corporate social responsibility Be a co. to be proud of & deliver quality product #socialmedia
Imagine if every employee knew what it meant and felt like to be empowered by their personal engagement/contributions #socialmedia
RT @Marc_Meyer: @heatherrast #socialmedia the value of employee as ambassador and product champion=success for company=job stability
@BethHarte we start by showing them the conversations their customers are already having WITHOUT them #socialmedia
@memery26 off topic, but I was just thinking the same thing #socialmedia
RT @Marc_Meyer: @ajmunn #socialmedia love this---->UGV user generated value
@BethHarte They will find ways around it - if a co thinks they can "stop" employees from talking with customers- false assump. #socialmedia
@ajmunn I agree w the relevance factor, my pt. was just to remember y any of this is even relevant to begin w ppl make it wrk #socialmedia
@BethHarte I think a good start could be letting employees interact online with on another #socialmedia
@ajmunn I would agree, but to many are focusing on the tools versus the actual culture of a company - where everything starts #socialmedia
@ajmunn I feel like the tools r always changing, i think a better understanding of the value in connecting ppl is important #socialmedia
lack of communication internally between employees across the board - even if it means something as simple as sharing successes #socialmedia
