This Town's Not Big Enough For The Two of Us: Social Media Marketing (SMM) vs. Traditional Marketing
Great video defining why "social media gurus" have (and often deserve) so little respect - http://twurl.nl/jyhwwl #sm34
Great video defining why "social media gurus" have (and often deserve) so little respect - http://twurl.nl/jyhwwl #sm34
Ok, 1pm! Thanks to all for the awesome tweetchat on #socialmedia - I'll try to follow all who commented so we can DM/collaborate. #sm34
Ok, 1pm! Thanks to all for the awesome tweetchat on #socialmedia - I'll try to follow all who commented so we can DM/collaborate. #sm34
Tips For Co's To Be Authentic: Let your employees have a voice, talk like a person (not a mktgbot), balance promotion w/ content. #sm34
Tips For Co's To Be Authentic: Let your employees have a voice, talk like a person (not a mktgbot), balance promotion w/ content. #sm34
@tracybb @andrewmueller Def understand your points about this extending beyond, but to me this IS what being authentic is all about. #sm34
@tracybb @andrewmueller Def understand your points about this extending beyond, but to me this IS what being authentic is all about. #sm34
@tracybb @andrewmueller Def understand your points about this extending beyond, but to me this IS what being authentic is all about. #sm34
@tracybb @andrewmueller Def understand your points about this extending beyond, but to me this IS what being authentic is all about. #sm34
5 min in our Tweetchat to go - Last Question: What is 1 tip for HOW companies can be more authentic when using social media for mktg? #sm34
5 min in our Tweetchat to go - Last Question: What is 1 tip for HOW companies can be more authentic when using social media for mktg? #sm34
Being authentic means ... taking the time to talk to people regardless of what they can do for you in return. Karma matters. #sm34
Being authentic means ... taking the time to talk to people regardless of what they can do for you in return. Karma matters. #sm34
RT @ScottMonty: Being authentic means telling people what you think - and telling them what you're not able to talk about. #sm34
RT @tealac: being authentic means you are the same person online and off! #sm34 (via @svsashank) [Excellent answer!]
RT @tracybb: Q3: Being authentic may include admitting to mistakes while trying to correct them. #sm34 [good point on admitting mistakes]
Ok, so let's go off script for Q#3 - How would you complete this sentence? "Being authentic means ..." #sm34 #socialmedia
Ok, so let's go off script for Q#3 - How would you complete this sentence? "Being authentic means ..." #sm34 #socialmedia
I would share @RickBakas as a good example. Great winemaker I met a few wks ago who actively has an authentic personality on Twitter. #sm34
@wileyccoyote I was thinking individuals ... #sm34
So now it's a good segway to Question #2 - Who do you feel lives up to being authentic in the digital world? #sm34
So now it's a good segway to Question #2 - Who do you feel lives up to being authentic in the digital world? #sm34
Sometimes expertise in building your personal brand doesn't translate to building a corporate one. That's why so-called experts fail. #sm34
Sometimes expertise in building your personal brand doesn't translate to building a corporate one. That's why so-called experts fail. #sm34
@tracybb Great addition, Tracy. The best company messages do, after all, come from a recognizable PERSON. #sm34
@tracybb Great addition, Tracy. The best company messages do, after all, come from a recognizable PERSON. #sm34
@hcdelp I agree that having a strong personal brand isn't a prerequisite - but I don't think it disqualifies someone either. #sm34
@hcdelp I agree that having a strong personal brand isn't a prerequisite - but I don't think it disqualifies someone either. #sm34
@mleis Good point about experimentation. Asked differently, do you need a personal brand with SM to "practice"? #socialmedia #sm34
@svsashank @wileyccoyote More than once I've heard from folks that sending msgs from personal accounts get read more than corp accts #sm34
@Miguelallano Good point, there is lots of crossover from people who are using social media concurrently for both. #sm34
@eyecube In cases like yours and mine, I agree - but plenty of folks rock their personal brands unrelated to a job 1st #socialmedia #sm34
Tweetchat #socialmedia Question #1: Do you have to ROCK your personal brand in SocMed before you try to ROCK your company’s? #sm34
Tweetchat #socialmedia Question #1: Do you have to ROCK your personal brand in SocMed before you try to ROCK your company’s? #sm34
RT @Marc_Meyer: We're about 10 minutes away from Todays #socialmedia tweetchat with @rohitbhargava The hashtag will be #sm34
RT @Marc_Meyer: We're about 10 minutes away from Todays #socialmedia tweetchat with @rohitbhargava The hashtag will be #sm34
