@Marc_Meyer one we begin to really integrate the tablet into our daily lives a bit more, I think that will be the default device. #sm108
@Marc_Meyer one we begin to really integrate the tablet into our daily lives a bit more, I think that will be the default device. #sm108
RT @Marc_Meyer: Twitter's brevity has increased my clarity #sm105
@Marc_Meyer I just had a meeting cancellation, so I'll watch the #sm89 tweets with interest!
@Marc_Meyer also, the @oilspill2010 account should be shut down (and renamed). It implies there is going to be an oilspill2011. #sm63 #yikes
RT @JohnFMoore: #sm is far from mainstream. Until that point comes companies will be slow in adopting. This is the time to educate, don't forget #sm61
Gosh, that #sm56 chat got me all riled up. Time to calm down with a nice episode of @buzzoutloud .
@treypennington #sm56 thanks for being the facilitator. Very informative chat. Thanks!
@treypennington #sm56 ....and as long as you have mgmt buy-in, you can do all those things. Otherwise: slowly twisting in the wind.
@treypennington #sm56 ....and as long as you have mgmt buy-in, you can do all those things. Otherwise: slowly twisting in the wind.
@treypennington #sm56 repetition x100. Eventually, you'll get a mgr. saying "ok, what the heck is this SM you keep going on about!"
@Marc_Meyer #sm56 like you had said...from the outside in---then from the bottom to the top.
@Marc_Meyer #sm56 like you had said...from the outside in---then from the bottom to the top.
@McCreadyM #sm56 so very true. But positive perception (by customers) can be hard to quantify. (no offense @radian6)
@McCreadyM #sm56 so very true. But positive perception (by customers) can be hard to quantify. (no offense @radian6)
RT @Marc_Meyer: At some point you have to walk the walk with socialmedia; and do it in shoes and not slippers #sm56
RT @Marc_Meyer: At some point you have to walk the walk with socialmedia; and do it in shoes and not slippers #sm56
@treypennington #sm56 employee initiative (in my experience). Lots and lots (and lots) of employee initiative.
@Marc_Meyer #sm56 depends on the buy-in from sr. mgmt. An SM evangelist will be stymied by lack of mgmt. support.
@treypennington #sm56 maybe not an embrace of SM, but a good solid handshake is always effective. Ignorance is not bliss in SM.
@treypennington #sm56 a culture that is deeply invested in their perceptions. (even if it is the opposite of what the co actually is)
@treypennington #sm56 also, lack of effective implementation of SM by mgmt can actually hurt the co. in the long run.
@Marc_Meyer exactly. if the culture gets swept up in an idea (say, a political movement), mgmt may have to change their perception. #sm56
@treypennington the cultural driver is the customer. The reality driver is management. (reality tends to win out) #sm56
@treypennington the cultural driver is the customer. The reality driver is management. (reality tends to win out) #sm56
This Town's Not Big Enough For The Two of Us: Social Media Marketing (SMM) vs. Traditional Marketing
RT @Marc_Meyer: measure twice cut once on brand behavior in social media... #sm52
@gregverdino I agree. It's *easier* to say "Twitter's down, therefore it must suck", rather than finding out the correct info. #sm49
Just for the record...@workshifting is a great guy! Very (very!!) helpful and knowledgable. Applause, applause! #socialmedia
@Marc_Meyer corporate money without a corporate vision for utilizing social media is pointless. #socialmedia
